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Market Research Report

Mixed Reality Market: By Component Type By Application,and by Region - Size, Share, Outlook, and Opportunity Analysis, 2019 - 2027

Published by Coherent Market Insights Product code 931920
Published Content info 135 Pages
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Mixed Reality Market: By Component Type By Application,and by Region - Size, Share, Outlook, and Opportunity Analysis, 2019 - 2027
Published: March 27, 2020 Content info: 135 Pages
Description

The combination of mixed reality is composed of real and virtual worlds, in order to provide innovative atmosphere and visualizations where digital and physical objects interact in the real world. Mixed reality does not take place in either a physical or virtual world, however, it is a hybrid of reality and virtual reality. It encompasses both augmented reality and augmented virtuality through immersive technology. Mixed reality finds applications in a variety of sectors including automotive & aerospace, entertainment, healthcare, e-commerce & reality. North America holds a dominant position in the global mixed reality market with high adoption of mixed reality in healthcare, automotive, and entertainment sectors. There is a slow adoption of mixed reality technology in Asia Pacific.

Market Dynamics

Rising adoption of mixed reality in healthcare and medical sectors is expected to drive growth of the global mixed reality market during the forecast period. Video game companies are increasingly adopting MR technology, in order to create games that are realistic and offer to enhance experience. A plethora of PCs and mobile games available in the market use augmented reality though many gamers are expected to opt for more interactive and entertaining playing games with support devices. Mixed reality has revolutionized the gaming industry and has also given a platform to be a part of virtual world with a realistic experience without actually being present at any specific location or open field. Moreover, augmented reality technology could offer immersive experience for movie reviewers of the future, 3-D film characters could appear in front of viewers, or at their side, as the story unfolds; the viewer could interact with the movie characters. For instance, Magic Leap, an augmented reality company, offers technology that shines on the retina of the user and allows interaction between the fictional characters and the real world. Thus, these factors are expected to support growth of the market during the forecast period.

Increasing demand from education sector is expected to drive the growth of mixed reality during the forecast period. Along with gaming, medical, automotive, and entertainment, education sector is another major source of opportunities for market players. The use of mixed reality in education sector will help students in numerous ways. It could grant students extra digital information about any subject and make complex information easier to understand. It can also enhance interaction between students and teachers by incorporating 3-dimensional models. Furthermore, educational institutions can include variety activities including hand exercises, manual training, quiz solving, etc. to help students better understand any lesson.

Market Taxonomy

This report segments the global mixed reality market on the basis of by component type, by application, and region. On the basis of component type, the global mixed reality market is segmented into hardware and software. On the basis of application, global mixed reality market is segmented into aerospace & automotive, healthcare, entertainment and e-commerce & retail. On the basis of region, global mixed reality market is segmented into North America, Latin America, Europe, APAC, Middle East and Africa.

Key features of the study:

This report provides an in-depth analysis of the global mixed reality market and provides market size (US$ million) and compound annual growth rate (CAGR %) for the forecast period (2019-2027), considering 2018 as the base year

It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrix for this market

This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, regional outlook, and competitive strategy adopted by leading players

It profiles leading players in the global mixed reality market based on the following parameters - regulatory landscape, company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans

Key companies covered in the global mixed reality market include are Microsoft Corporation, Osterhout Design Group, Facebook Inc., Meta Company, Samsung Electronics Co, Ltd., Magic Leap, Inc., HTC Corporation, Canon Inc., Seiko Epson Corporation, Daqri LLC, and Recon Instruments, Inc.

These key market players are focusing on collaboration strategy with other market leaders to innovate and launch new products to meet the increasing needs and requirements of consumers.

Insights from this report would allow marketers and management authorities of companies to make informed decision regarding future product launches, technology upgradation, market expansion, and marketing tactics

The global mixed reality market report caters to various stakeholders in this industry including investors, suppliers, distributors, new entrants, and financial analysts

Stakeholders would have ease in decision-making through the various strategy matrices used in analyzing the global mixed reality market.

Detailed Segmentation:

  • Global Mixed Reality Market, By Component Type
  • Hardware
  • Software
  • Global Mixed Reality Market , By Application
  • Aerospace & Automotive
  • Healthcare
  • Entertainment
  • E-commerce & Retail
  • Global Mixed Reality Market, By Region
  • North America
  • Latin America
  • Europe
  • APAC
  • Middle East and Africa
  • Company Profiles
  • Microsoft Corporation *
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Key Strategies
  • Recent Developments
  • Future Plans
  • Osterhout Design Group
  • Facebook Inc.
  • Meta Company
  • Samsung Electronics Co, Ltd.
  • Magic Leap, Inc.
  • HTC Corporation
  • Canon Inc.
  • Seiko Epson Corporation
  • Daqri LLC
  • Recon Instruments, Inc.
Table of Contents

Table of Contents

1. Research Objectives and Assumptions

  • Research Objectives
  • Assumptions
  • Abbreviations

2. Market Purview

  • Report Description
    • Market Definition and Scope
  • Executive Summary
    • Market Snippet, By Component Type
    • Market Snippet, Application
    • Market Snippet, By Region
  • Coherent Opportunity Map (COM)

3. Market Dynamics, Regulations, and Trends Analysis

  • Market Dynamics
    • Drivers
    • Restraints
    • Market Opportunities
  • Regulatory Scenario
  • Industry Trend
  • Merger and Acquisitions
  • New system Launch/Approvals

4. Global Mixed Reality Market, By Component Type, 2017-2027 (US$ Million)

  • Introduction
    • Market Share Analysis, 2017 and 2027 (%)
    • Segment Trends
  • Hardware
    • Introduction
    • Market Size and Forecast, 2019-2027, (US$ Million)
  • Software
    • Introduction
    • Market Size and Forecast, 2019-2027, (US$ Million)

5. Global Mixed Reality Market, By Application, 2017-2027 (US$ Million)

  • Introduction
    • Market Share Analysis, 2017 and 2027 (%)
    • Segment Trends
  • Aerospace & Automotive
    • Introduction
    • Market Size and Forecast, 2019-2027, (US$ Million)
  • Healthcare
    • Introduction
    • Market Size and Forecast, 2019-2027, (US$ Million)
  • Entertainment
    • Introduction
    • Market Size and Forecast, 2019-2027, (US$ Million)
  • E-commerce & Retail
    • Introduction
    • Market Size and Forecast, 2019-2027, (US$ Million)

6. Global Mixed Reality Market, By Region, 2017-2027 (US$ Million)

  • Introduction
    • Market Share Analysis, By Region, 2017 and 2027 (%)
  • North America
    • Regional Trends
    • Market Size and Forecast, By Component Type, 2019-2027 (US$ Million)
    • Market Size and Forecast, By Application, 2019-2027 (US$ Million)
    • Market Share Analysis, By Country, 2019 and 2027 (%)
    • U.S.
    • Canada
  • Europe
    • Regional Trends
    • Market Size and Forecast, By Component Type, 2019-2027 (US$ Million)
    • Market Size and Forecast, By Application, 2019-2027 (US$ Million)
    • Market Share Analysis, By Country, 2019 and 2027 (%)
    • U.K.
    • Germany
    • Italy
    • France
    • Russia
    • Rest of Europe
  • APAC
    • Regional Trends
    • Market Size and Forecast, By Component Type, 2019-2027 (US$ Million)
    • Market Size and Forecast, By Application, 2019-2027 (US$ Million)
    • Market Share Analysis, By Country, 2019 and 2027 (%)
    • China
    • India
    • Japan
    • ASEAN
    • Australia
    • South Korea
    • Rest of Asia Pacific
  • Latin America
    • Regional Trends
    • Market Size and Forecast, By Component Type, 2019-2027 (US$ Million)
    • Market Size and Forecast, By Application, 2019-2027 (US$ Million)
    • Market Share Analysis, By Country, 2019 and 2027 (%)
    • Brazil
    • Argentina
    • Mexico
    • Rest of Latin America
  • Middle East and Africa
    • Regional Trends
    • Market Size and Forecast, By Component Type, 2019-2027 (US$ Million)
    • Market Size and Forecast, By Application, 2019-2027 (US$ Million)
    • Market Share Analysis, By Country, 2019 and 2027 (%)
    • GCC Countries
    • South Africa
    • Rest of the Middle East and Africa

7. Competitive Landscape

  • Company Profiles
    • Microsoft Corporation
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Osterhout Design Group
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Facebook Inc.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Meta Company
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Samsung Electronics Co, Ltd.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Magic Leap, Inc.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • HTC Corporation
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Canon Inc.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Seiko Epson Corporation
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Daqri LLC
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Recon Instruments, Inc.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates

8. Section

  • References
  • Research Methodology
  • About us and Sales Contact
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