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Market Research Report

Loyalty Management Market, By Component, by Deployment, By Organization Size, By Vertical and by Region - Size, Share, Outlook, and Opportunity Analysis, 2020 - 2027

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Loyalty Management Market, By Component, by Deployment, By Organization Size, By Vertical and by Region - Size, Share, Outlook, and Opportunity Analysis, 2020 - 2027
Published: December 16, 2020 Content info: 150 Pages
Description

Title:
Loyalty Management Market, By Component (Solution and Service), by Deployment (On-premise and Cloud), By Organization Size (Large Enterprises and SMEs), By Vertical (Retail, Healthcare, Telecom, BFSI, Media & Entertainment, Hospitality, Education and Others)and by Region (North America, Europe, Asia Pacific, Latin America, and Middle East and Africa) - Size, Share, Outlook, and Opportunity Analysis, 2020 - 2027.

Loyalty Management solution is used by retailers and corporations to offer multiple loyalty programs for customer retention and cross-selling. Loyalty management solution is adopted by many companies to retain customers and maintain sustainable customer relationships. This is attributed to growing competition in the market, and all the companies across the globe are trying their best to retain customer by providing Loyalty offers and benefits. Brands and retailers across the globe are focusing on expanding their business plans and trying to increase their customer base by providing multiple offers. Various organizations are focusing on adopting loyalty programs to gain competitive edge in market and increase the sales for brands. The evolution of loyalty programs has led to the creation of an Omni channel platform to encourage customers to earn points across a different channel such as websites, applications, and in-store. Loyalty management companies have the capacity to boost sales and revenue by increasing customer satisfaction and made personalized loyalty programs favorable among businesses.

Market Dynamics

The global loyalty management market is expected to grow significantly during the forecast period, owing to increasing demand from the BFSI sector. The adoption and implementation of digitalized technologies such as EVM chip cards and the internet of things (IoT) provide easy and convenient access to users for various complex services such as fund transfer, check balance, and others. The increasing use of digitalized payment options is expected to drive the market growth over the forecast period. Various companies are providing loyalty offers on every transaction to encourage people to opt for digital transactions instead of cash transactions. For instance, ElectraCard Services, a leading payment solution company launched a loyalty management solution for Barclay Bank in India. ElectraCard Services Private Limited enables Barclay bank customers to get rewards through various channels such as debit card, credit cards, internet banking, and mobile banking services.

Moreover, major global players across different regions are focusing on developing new products with new features and technologies to remain competitive in the market. Industries are focusing on developing new product with new features to cater to the demand from the end-users. For instance, in September 2019, Target Brands Inc. launched new loyalty program named Target Circle to increase customer retention and customer loyalty to their brands. This program provide many benefits such as birthday rewards, personalized offers and 1% saving on purchases that attract more customers towards brands.

Key features of the study:

  • This report provides in-depth analysis of global loyalty management market size (US$ Billion) and compound annual growth rate (CAGR %) for the forecast period (2020- 2027), considering 2019 as the base year
  • It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
  • This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategies adopted by the leading market players
  • It profiles leading players in the global loyalty management market based on the following parameters - company overview, financial performance, product portfolio, geographical presence, market capital, key developments, strategies, and future plans
  • Companies covered as a part of this study include BOND BRAND LOYALTY INC., Kobie, Brierley, Epsilon Data Management, LLC., Aimia Inc., Annex Cloud, ICF International Inc., Apex Loyalty, Apptivo Inc., Fivestars, IBM Corporation, Oracle, Comarch SA, SAP, TIBCO Software Inc., Maritz Holdings Inc., MicroStrategy Incorporated and others
  • Insights from this report would allow marketers and management authorities of companies to make informed decisions regarding future product launches, product upgrades, market expansion, and marketing tactics
  • The global loyalty management market report caters to various stakeholders in this industry including investors, suppliers, managed service providers, third-party service providers, distributors, new entrants, and value-added resellers
  • Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global loyalty management market

Detailed Segmentation

  • Global Loyalty Management Market, By Component:
    • Solutions
    • Services
  • Global Loyalty Management Market, By Deployment Type:
    • On-premise
    • Cloud
  • Global Loyalty Management Market, By Organization Size:
    • Large Enterprises
    • SMEs
  • Global Loyalty Management Market, By Vertical:
    • Retail
    • Healthcare
    • Telecom
    • BFSI
    • Media & Entertainment
    • Hospitality
    • Education
    • Others
  • Global Loyalty Management Market, By Region:
    • North America
      • By Component:
    • Solutions
    • Services
      • By Deployment Type:
    • On-premise
    • Cloud
      • By Organization Size:
    • Large Enterprises
    • SMEs
      • By Vertical:
    • Retail
    • Healthcare
    • Telecom
    • BFSI
    • Media & Entertainment
    • Hospitality
    • Education
    • Others
      • By Country:
    • U.S.
    • Canada
    • Europe
      • By Component:
    • Solutions
    • Services
      • By Deployment Type:
    • On-premise
    • Cloud
      • By Organization Size:
    • Large Enterprises
    • SMEs
      • By Vertical:
    • Retail
    • Healthcare
    • Telecom
    • BFSI
    • Media & Entertainment
    • Hospitality
    • Education
    • Others
      • By Country:
    • Germany
    • U.K.
    • France
    • Italy
    • Spain
    • Russia
    • Rest of Europe
    • Asia Pacific
      • By Component:
    • Solutions
    • Services
      • By Deployment Type:
    • On-premise
    • Cloud
      • By Organization Size:
    • Large Enterprises
    • SMEs
      • By Vertical:
    • Retail
    • Healthcare
    • Telecom
    • BFSI
    • Media & Entertainment
    • Hospitality
    • Education
    • Others
      • By Country:
    • China
    • India
    • Japan
    • Australia
    • South Korea
    • ASEAN
    • Rest of Asia Pacific
    • Latin America
      • By Component:
    • Solutions
    • Services
      • By Deployment Type:
    • On-premise
    • Cloud
      • By Organization Size:
    • Large Enterprises
    • SMEs
      • By Vertical:
    • Retail
    • Healthcare
    • Telecom
    • BFSI
    • Media & Entertainment
    • Hospitality
    • Education
    • Others
      • By Country:
    • Brazil
    • Mexico
    • Argentina
    • Rest of Latin America
    • Middle East and Africa
      • By Component:
    • Solutions
    • Services
      • By Deployment Type:
    • On-premise
    • Cloud
      • By Organization Size:
    • Large Enterprises
    • SMEs
      • By Vertical:
    • Retail
    • Healthcare
    • Telecom
    • BFSI
    • Media & Entertainment
    • Hospitality
    • Education
    • Others
      • By Country/Region:
    • GCC Countries
    • South Africa
    • Rest of Middle East and Africa
  • Company Profiles
    • BOND BRAND LOYALTY INC.
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Key Strategies
      • Recent Developments/ Updates
    • Kobie
    • Brierley
    • Epsilon Data Management, LLC.
    • Aimia Inc.
    • Annex Cloud
    • ICF International Inc.
    • Apex Loyalty
    • Apptivo Inc.
    • Fivestars
    • IBM Corporation
    • Oracle
    • Comarch SA
    • SAP
    • TIBCO Software Inc.
    • Maritz Holdings Inc.
    • MicroStrategy Incorporated
    • Others

"*" marked represents similar segmentation in other categories in the respective section.

Table of Contents

Table of Contents

1. Research Objectives and Assumptions

  • Research Objectives
  • Assumptions
  • Abbreviations

2. Market Purview

  • Report Description
    • Market Definition and Scope
  • Executive Summary
    • Market Snippet, By Component
    • Market Snippet, By Deployment Type
    • Market Snippet, By Organization Size
    • Market Snippet, By Vertical
    • Market Snippet, By Region
  • Coherent Opportunity Map (COM)

3. Market Dynamics, Regulations, and Trends Analysis

  • Market Dynamics
    • Drivers
    • Restraints
    • Market Opportunities
    • Regulatory Scenario
    • Industry Trend
    • Merger and Acquisitions
    • New system Launch/Approvals
    • Value Chain Analysis
    • Porter's Analysis
    • PEST Analysis
  • Impact of COVID-19

4. Global Loyalty Management Market, By Component, 2020-2027 (US$ Billion)

  • Introduction
    • Market Share Analysis, 2020 and 2027 (%)
    • Segment Trends
  • Solutions
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Services
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)

5. Global Loyalty Management Market, By Deploymnet Type, 2020-2027 (US$ Billion)

  • Introduction
    • Market Share Analysis, 2020 and 2027 (%)
    • Segment Trends
  • On-premise
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Cloud
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)

6. Global Loyalty Management Market, By Organization Size, 2020-2027 (US$ Billion)

  • Introduction
    • Market Share Analysis, 2020 and 2027 (%)
    • Segment Trends
  • Large Enterprises
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • SMEs
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)

7. Global Loyalty Management Market, By End-user, 2020-2027 (US$ Billion)

  • Introduction
    • Market Share Analysis, 2020 and 2027 (%)
    • Segment Trends
  • Retail
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Telecom
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Healthcare
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • BFSI
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Media & Entertainment
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Hospitality
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Education
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Others
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)

8. Global Loyalty Management Market, By Region, 2020-2027 (US$ Billion)

  • Introduction
    • Market Share Analysis, By Region, 2020 and 2027 (%)
  • North America
    • Regional Trends
    • Market Size and Forecast, By Component, 2020-2027 (US$ Billion)
    • Billion)
    • Market Size and Forecast, By Deployment Type, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By Organization Size, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By Vertical, 2020-2027 (US$ Billion)
    • Market Share Analysis, By Country, 2020 and 2027 (%)
    • U.S.
    • Canada
  • Europe
    • Regional Trends
    • Market Size and Forecast, By Component, 2020-2027 (US$ Billion)
    • Billion)
    • Market Size and Forecast, By Deployment Type, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By Organization Size, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By Vertical, 2020-2027 (US$ Billion)
    • Market Share Analysis, By Country, 2020 and 2027 (%)
    • U.K.
    • Germany
    • Spain
    • Italy
    • France
    • Russia
    • Rest of Europe
  • Asia Pacific
    • Regional Trends
    • Market Size and Forecast, By Component, 2020-2027 (US$ Billion)
    • Billion)
    • Market Size and Forecast, By Deployment Type, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By Organization Size, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By Vertical, 2020-2027 (US$ Billion)
    • Market Share Analysis, By Country, 2020 and 2027 (%)
    • China
    • India
    • Japan
    • ASEAN
    • Australia
    • South Korea
    • Rest of Asia Pacific
  • Latin America
    • Regional Trends
    • Market Size and Forecast, By Component, 2020-2027 (US$ Billion)
    • Billion)
    • Market Size and Forecast, By Deployment Type, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By Organization Size, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By Vertical, 2020-2027 (US$ Billion)
    • Market Share Analysis, By Country, 2020 and 2027 (%)
    • Brazil
    • Argentina
    • Mexico
    • Rest of Latin America
  • Middle East and Africa
    • Regional Trends
    • Market Size and Forecast, By Component, 2020-2027 (US$ Billion)
    • Billion)
    • Market Size and Forecast, By Deployment Type, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By Organization Size, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By Vertical, 2020-2027 (US$ Billion)
    • Market Share Analysis, By Country/Region, 2020 and 2027 (%)
    • South Africa
    • GCC Countries
    • Rest of the Middle East and Africa

9. Competitive Landscape

  • Company Profiles
    • BOND BRAND LOYALTY INC.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Kobie
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Brierley
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Epsilon Data Management, LLC.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Aimia Inc.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Annex Cloud
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • ICF International Inc.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Apex Loyalty
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Apptivo Inc.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Fivestars
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • IBM Corporation
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Oracle
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Comarch SA
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • SAP
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • TIBCO Software Inc.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Maritz Holdings Inc.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • MicroStrategy Incorporated
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Others
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
  • Analyst Views

10. Section

  • References
  • Research Methodology
  • About us and Sales Contact
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