Asia Pacific and Germany Digital Out-Of-Home (DOOH) Advertising Market

Description

List of Tables

Asia-Pacific and Germany Digital Out-Of-Home (DOOH) advertising market is projected to register a CAGR of 13.2% in the forecast period of 2023 to 2030. The new market report contains data for the historic year 2021, the base year of calculation is 2022, and the forecast period is 2023 to 2030.

Market Segmentation:

Asia-Pacific and Germany Digital Out-Of-Home (DOOH) Advertising Market, Location (Indoor and Outdoor), Product (Digital Signage, Digital Screen, Digital Billboard, and Others), Application (Transit, Public Location Based, Street Furniture, and Others), End Use (Retail, Food & Beverages, Healthcare, Banking, Financial Services, and Insurance (BFSI), Public Sector, Government, Automotive, Education and Others), Country (Germany, China, Japan, South Korea, Australia, India, Thailand, Singapore, Philippines, Malaysia, Indonesia and rest of Asia Pacific) Industry Trends and Forecast to 2030.

Some of the major factors contributing to the growth of the market are:

Increasing spending on programmatic advertising

Growing focus on business intelligence

Market Players

Some of the major players operating in the Asia-Pacific and Germany Digital Out-Of-Home (DOOH) advertising market are:

JCDecaux SE

oOh!media Limited

Focus Media Holding Ltd.

Sharp NEC Display Solutions

AOTO Electronics Co., Ltd

Vistar Media

Mvix

Geon Asia Systems Sdn. Bhd.

Clevertouch

Hivestack Inc.

Goldbach Group AG

Broadsign International, Inc.

Clear Channel Outdoor, LLC.

Daktronics, Inc.

VIVID CITY

Stroer SE & Co. KGaA

QMS Media Pty Ltd

Talon Outdoor

Xtreme Media Pvt. Ltd.

LOCAD PTE .LTD

1 INTRODUCTION 22

1.1 OBJECTIVES OF THE STUDY 22
1.2 MARKET DEFINITION 22
1.3 OVERVIEW OF ASIA-PACIFIC AND GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET 22
1.4 CURRENCY AND PRICING 24
1.5 LIMITATIONS 24
1.6 MARKETS COVERED 24

2 MARKET SEGMENTATION 27

2.1 MARKETS COVERED 27
2.2 YEARS CONSIDERED FOR THE STUDY 28
2.3 GEOGRAPHIC SCOPE 28
2.4 DBMR TRIPOD DATA VALIDATION MODEL 29
2.5 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS 33
2.6 DBMR MARKET POSITION GRID 34
2.7 VENDOR SHARE ANALYSIS 36
2.8 MARKET APPLICATION COVERAGE GRID 37
2.9 MULTIVARIATE MODELLING 38
2.10 LOCATION CURVE 39
2.11 CHALLENGE MATRIX 40
2.12 SECONDARY SOURCES 41
2.13 ASSUMPTIONS 41

3 EXECUTIVE SUMMARY 42

4 PREMIUM INSIGHTS 45

4.1 PORTER'S FIVE FORCES MODEL 47
4.2 VALUE CHAIN ANALYSIS 48
- 4.2.1 OVERVIEW OF VALUE CHAIN ANALYSIS OF ASIA-PACIFIC AND GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET 48
- 4.2.2 PRIMARY ACTIVITIES 49
- 4.2.3 SUPPORTING ACTIVITIES 49
4.3 TECHNOLOGY ANALYSIS 50

5 MARKET OVERVIEW 51

5.1 DRIVERS 53
- 5.1.1 GROWING ADOPTION OF DIGITAL ADVERTISING IN THE ADVERTISING SECTOR AND INCREASE IN IMPACT ON THE AUDIENCE 53
- 5.1.2 INCREASE IN SPENDING ON PROGRAMMATIC ADVERTISING 54
- 5.1.3 GROWING FOCUS ON BUSINESS INTELLIGENCE 54
- 5.1.4 RAPID DIGITIZATION IN THE ADVERTISING INDUSTRY 55
- 5.1.5 TECHNOLOGICAL INNOVATIONS IN DISPLAY TECHNOLOGIES 56
5.2 RESTRAINTS 56
- 5.2.1 INCREASE IN ADOPTION OF MOBILE/ONLINE/BROADCAST ADVERTISEMENT 56
- 5.2.2 REGULATORY IMPLICATIONS FOR DIGITAL OUT OF HOME ADVERTISING 57
- 5.2.3 HIGH CAPITAL REQUIREMENTS 58
5.3 OPPORTUNITIES 58
- 5.3.1 RISING DEMAND FOR THE INTERNET OF THINGS (IOT) AND THE EMERGENCE OF THE CLOUD PLATFORM 58
- 5.3.2 GROWING USAGE OF VIRTUAL AND AUGMENTED REALITY 59
- 5.3.3 INCREASING ACCEPTANCE OF AUDIO-VISUAL TRANSIT ADVERTISING 59
- 5.3.4 EMERGENCE OF MOBILE LOCATION MARKETING 60
- 5.3.5 DEVELOPMENT OF SMART CITIES 60
5.4 CHALLENGES 60
- 5.4.1 DEVELOPING EQUIPMENT SUITABLE FOR ALL WEATHER CONDITIONS 60
- 5.4.2 HIGH AND REGULAR MAINTENANCE REQUIRED 61

6 ASIA-PACIFIC AND GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY LOCATION 62

6.1 OVERVIEW 63
6.2 INDOOR 65
6.3 OUTDOOR 66

7 ASIA-PACIFIC AND GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT 67

7.1 OVERVIEW 68
7.2 DIGITAL SCREEN 70
7.3 DIGITAL SIGNAGE 71
7.4 DIGITAL BILLBOARD 71
7.5 OTHERS 72

8 ASIA-PACIFIC AND GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY APPLICATION 73

8.1 OVERVIEW 74
8.2 TRANSIT 76
- 8.2.1 SUBWAY 77
- 8.2.2 AIRPORT 77
- 8.2.3 BUS 78
- 8.2.4 CAB 78
- 8.2.5 RAIL 78
- 8.2.6 MOBILE & VEHICLES BILLBOARD 78
8.3 PUBLIC LOCATION BASED 79
- 8.3.1 MALLS 80
- 8.3.2 MOVIE THEATERS 80
- 8.3.3 PARKS 80
- 8.3.4 MUSEUMS 80
- 8.3.5 OTHERS 80
8.4 STREET FURNITURE 81
- 8.4.1 BUS SHELTER 82
- 8.4.2 STREET KIOSK 82
- 8.4.3 OTHERS 82
8.5 OTHERS 82

9 ASIA-PACIFIC AND GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY END USE 83

9.1 OVERVIEW 84
9.2 RETAIL 87
- 9.2.1 DIGITAL SCREEN 88
- 9.2.2 DIGITAL SIGNAGE 88
- 9.2.3 DIGITAL BILLBOARD 88
- 9.2.4 OTHERS 88
9.3 FOOD & BEVERAGES 89
- 9.3.1 DIGITAL SCREEN 89
- 9.3.2 DIGITAL SIGNAGE 90
- 9.3.3 DIGITAL BILLBOARD 90
- 9.3.4 OTHERS 90
9.4 HEALTHCARE 90
- 9.4.1 DIGITAL SCREEN 91
- 9.4.2 DIGITAL SIGNAGE 91
- 9.4.3 DIGITAL BILLBOARD 92
- 9.4.4 OTHERS 92
9.5 BANKING, FINANCIAL SERVICES, AND INSURANCE (BFSI) 92
- 9.5.1 DIGITAL SCREEN 93
- 9.5.2 DIGITAL SIGNAGE 93
- 9.5.3 DIGITAL BILLBOARD 93
- 9.5.4 OTHERS 94
9.6 PUBLIC SECTOR 94
- 9.6.1 DIGITAL SCREEN 95
- 9.6.2 DIGITAL SIGNAGE 95
- 9.6.3 DIGITAL BILLBOARD 95
- 9.6.4 OTHERS 95
9.7 GOVERNMENT 96
- 9.7.1 DIGITAL SCREEN 97
- 9.7.2 DIGITAL SIGNAGE 97
- 9.7.3 DIGITAL BILLBOARD 97
- 9.7.4 OTHERS 97
9.8 AUTOMOTIVE 98
- 9.8.1 DIGITAL SCREEN 99
- 9.8.2 DIGITAL SIGNAGE 99
- 9.8.3 DIGITAL BILLBOARD 99
- 9.8.4 OTHERS 99
9.9 EDUCATION 100
- 9.9.1 DIGITAL SCREEN 101
- 9.9.2 DIGITAL SIGNAGE 101
- 9.9.3 DIGITAL BILLBOARD 101
- 9.9.4 OTHERS 101
9.10 OTHERS 102

10 ASIA PACIFIC AND GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY REGION 103

10.1 ASIA-PACIFIC 103
- 10.1.1 CHINA 108
- 10.1.2 JAPAN 113
- 10.1.3 SOUTH KOREA 118
- 10.1.4 AUSTRALIA 123
- 10.1.5 INDIA 128
- 10.1.6 THAILAND 133
- 10.1.7 SINGAPORE 138
- 10.1.8 PHILIPPINES 143
- 10.1.9 MALAYSIA 148
- 10.1.10 INDONESIA 153
- 10.1.11 VIETNAM 158
- 10.1.12 REST OF ASIA-PACIFIC 163

11 ASIA-PACIFIC AND GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, COMPANY LANDSCAPE 164

11.1 COMPANY SHARE ANALYSIS: ASIA-PACIFIC 164
11.2 COMPANY SHARE ANALYSIS: GERMANY 165

12 SWOT ANALYSIS 166

13 COMPANY PROFILE 167

13.1 FOCUS MEDIA HOLDING LTD. 167
- 13.1.1 COMPANY SNAPSHOT 167
- 13.1.2 REVENUE ANALYSIS 168
- 13.1.3 PRODUCT PORTFOLIO 168
- 13.1.4 RECENT DEVELOPMENT 168
13.2 CLEAR CHANNEL OUTDOOR, LLC. 169
- 13.2.1 COMPANY SNAPSHOT 169
- 13.2.2 REVENUE ANALYSIS 169
- 13.2.3 PRODUCT PORTFOLIO 170
- 13.2.4 RECENT DEVELOPMENTS 170
13.3 STROER SE & CO. KGAA 171
- 13.3.1 COMPANY SNAPSHOT 171
- 13.3.2 REVENUE ANALYSIS 171
- 13.3.3 SERVICE PORTFOLIO 172
- 13.3.4 RECENT DEVELOPMENTS 172
13.4 JCDECAUX SE 173
- 13.4.1 COMPANY SNAPSHOT 173
- 13.4.2 REVENUE ANALYSIS 173
- 13.4.3 SOLUTION PORTFOLIO 174
- 13.4.4 RECENT DEVELOPMENTS 174
13.5 OOH!MEDIA LIMITED 176
- 13.5.1 COMPANY SNAPSHOT 176
- 13.5.2 REVENUE ANALYSIS 176
- 13.5.3 PRODUCT PORTFOLIO 177
- 13.5.4 RECENT DEVELOPMENTS 177
13.6 AOTO ELECTRONICS CO., LTD 179
- 13.6.1 COMPANY SNAPSHOT 179
- 13.6.2 PRODUCT PORTFOLIO 179
- 13.6.3 RECENT DEVELOPMENTS 180
13.7 BROADSIGN INTERNATIONAL, INC. 181
- 13.7.1 COMPANY SNAPSHOT 181
- 13.7.2 PRODUCT PORTFOLIO 181
- 13.7.3 RECENT DEVELOPMENTS 181
13.8 CLEVERTOUCH 183
- 13.8.1 COMPANY SNAPSHOT 183
- 13.8.2 PRODUCT PORTFOLIO 183
- 13.8.3 RECENT DEVELOPMENT 183
13.9 DAKTRONICS, INC. 184
- 13.9.1 COMPANY SNAPSHOT 184
- 13.9.2 REVENUE ANALYSIS 184
- 13.9.3 PRODUCT PORTFOLIO 185
- 13.9.4 RECENT DEVELOPMENTS 185
13.10 GOEN ASIA SYSTEMS SDN. BHD. 187
- 13.10.1 COMPANY SNAPSHOT 187
- 13.10.2 PRODUCT PORTFOLIO 187
- 13.10.3 RECENT DEVELOPMENT 187
13.11 GOLDBACH GERMANY GMBH 188
- 13.11.1 COMPANY SNAPSHOT 188
- 13.11.2 PRODUCT PORTFOLIO 188
- 13.11.3 RECENT DEVELOPMENTS 188
13.12 HIVESTACK INC. 190
- 13.12.1 COMPANY SNAPSHOT 190
- 13.12.2 PRODUCT PORTFOLIO 190
- 13.12.3 RECENT DEVELOPMENTS 190
13.13 LOCAD PTE.LTD 191
- 13.13.1 COMPANY SNAPSHOT 191
- 13.13.2 PRODUCT PORTFOLIO 191
- 13.13.3 RECENT DEVELOPMENTS 191
13.14 MVIX 192
- 13.14.1 COMPANY SNAPSHOT 192
- 13.14.2 PRODUCT PORTFOLIO 192
- 13.14.3 RECENT DEVELOPMENT 192
13.15 QMS MEDIA PTY LTD 193
- 13.15.1 COMPANY SNAPSHOT 193
- 13.15.2 PRODUCT PORTFOLIO 193
- 13.15.3 RECENT DEVELOPMENTS 193
13.16 SHARP NEC DISPLAY SOLUTIONS 195
- 13.16.1 COMPANY SNAPSHOT 195
- 13.16.2 PRODUCT PORTFOLIO 195
- 13.16.3 RECENT DEVELOPMENTS 195
13.17 TALON OUTDOOR 197
- 13.17.1 COMPANY SNAPSHOT 197
- 13.17.2 PRODUCT PORTFOLIO 197
- 13.17.3 RECENT DEVELOPMENTS 197
13.18 VISTAR MEDIA 199
- 13.18.1 COMPANY SNAPSHOT 199
- 13.18.2 PRODUCT PORTFOLIO 199
- 13.18.3 RECENT DEVELOPMENTS 199
13.19 VIVID CITY 200
- 13.19.1 COMPANY SNAPSHOT 200
- 13.19.2 PRODUCT PORTFOLIO 200
- 13.19.3 RECENT DEVELOPMENT 200
13.20 VYOMA 201
- 13.20.1 COMPANY SNAPSHOT 201
- 13.20.2 PRODUCT PORTFOLIO 201
- 13.20.3 RECENT DEVELOPMENTS 201
13.21 XTREME MEDIA PVT. LTD. 202
- 13.21.1 COMPANY SNAPSHOT 202
- 13.21.2 PRODUCT PORTFOLIO 202
- 13.21.3 RECENT DEVELOPMENTS 203

14 QUESTIONNAIRE 204

15 RELATED REPORTS 207

LIST OF TABLES

TABLE 1 ASIA-PACIFIC DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY LOCATION, 2021-2030 (USD MILLION) 65
TABLE 2 GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY LOCATION, 2021-2030 (USD MILLION) 65
TABLE 3 ASIA-PACIFIC DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 70
TABLE 4 GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 70
TABLE 5 ASIA-PACIFIC DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY APPLICATION, 2021-2030 (USD MILLION) 76
TABLE 6 GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY APPLICATION, 2021-2030 (USD MILLION) 76
TABLE 7 ASIA-PACIFIC TRANSIT IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 77
TABLE 8 GERMANY TRANSIT IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 77
TABLE 9 ASIA-PACIFIC PUBLIC LOCATION BASED IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 79
TABLE 10 GERMANY PUBLIC LOCATION BASED IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 79
TABLE 11 ASIA-PACIFIC STREET FURNITURE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 81
TABLE 12 GERMANY STREET FURNITURE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 81
TABLE 13 ASIA-PACIFIC DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY END USE, 2021-2030 (USD MILLION) 86
TABLE 14 GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY END USE, 2021-2030 (USD MILLION) 86
TABLE 15 ASIA-PACIFIC RETAIL IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 87
TABLE 16 GERMANY RETAIL IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 87
TABLE 17 ASIA-PACIFIC FOOD & BEVERAGES IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 89
TABLE 18 GERMANY FOOD & BEVERAGES IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 89
TABLE 19 ASIA-PACIFIC HEALTHCARE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 91
TABLE 20 GERMANY HEALTHCARE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 91
TABLE 21 ASIA-PACIFIC BANKING, FINANCIAL SERVICES AND INSURANCE (BFSI) IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 93
TABLE 22 GERMANY BANKING, FINANCIAL SERVICES AND INSURANCE (BFSI) IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 93
TABLE 23 ASIA-PACIFIC PUBLIC SECTOR IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 94
TABLE 24 GERMANY PUBLIC SECTOR IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 95
TABLE 25 ASIA-PACIFIC GOVERNMENT IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 96
TABLE 26 GERMANY GOVERNMENT IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 96
TABLE 27 ASIA-PACIFIC AUTOMOTIVE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 98
TABLE 28 GERMANY AUTOMOTIVE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 98
TABLE 29 ASIA-PACIFIC EDUCATION IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 100
TABLE 30 GERMANY EDUCATION IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 100
TABLE 31 ASIA-PACIFIC DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY COUNTRY, 2021-2030 (USD MILLION) 107
TABLE 32 CHINA DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY LOCATION, 2021-2030 (USD MILLION) 108
TABLE 33 CHINA DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 108
TABLE 34 CHINA DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY APPLICATION, 2021-2030 (USD MILLION) 108
TABLE 35 CHINA TRANSIT IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 109
TABLE 36 CHINA PUBLIC LOCATION BASED IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 109
TABLE 37 CHINA STREET FURNITURE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 109
TABLE 38 CHINA DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY END USE, 2021-2030 (USD MILLION) 110
TABLE 39 CHINA RETAIL IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 110
TABLE 40 CHINA FOOD & BEVERAGES IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 110
TABLE 41 CHINA HEALTHCARE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 111
TABLE 42 CHINA BANKING, FINANCIAL SERVICES, AND INSURANCE (BFSI) IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 111
TABLE 43 CHINA PUBLIC SECTOR IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 111
TABLE 44 CHINA GOVERNMENT IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 112
TABLE 45 CHINA AUTOMOTIVE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 112
TABLE 46 CHINA EDUCATION IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 112
TABLE 47 JAPAN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY LOCATION, 2021-2030 (USD MILLION) 113
TABLE 48 JAPAN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 113
TABLE 49 JAPAN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY APPLICATION, 2021-2030 (USD MILLION) 113
TABLE 50 JAPAN TRANSIT IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 114
TABLE 51 JAPAN PUBLIC LOCATION BASED IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 114
TABLE 52 JAPAN STREET FURNITURE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 114
TABLE 53 JAPAN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY END USE, 2021-2030 (USD MILLION) 115
TABLE 54 JAPAN RETAIL IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 115
TABLE 55 JAPAN FOOD & BEVERAGES IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 115
TABLE 56 JAPAN HEALTHCARE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 116
TABLE 57 JAPAN BANKING, FINANCIAL SERVICES, AND INSURANCE (BFSI) IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 116
TABLE 58 JAPAN PUBLIC SECTOR IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 116
TABLE 59 JAPAN GOVERNMENT IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 117
TABLE 60 JAPAN AUTOMOTIVE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 117
TABLE 61 JAPAN EDUCATION IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 117
TABLE 62 SOUTH KOREA DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY LOCATION, 2021-2030 (USD MILLION) 118
TABLE 63 SOUTH KOREA DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 118
TABLE 64 SOUTH KOREA DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY APPLICATION, 2021-2030 (USD MILLION) 118
TABLE 65 SOUTH KOREA TRANSIT IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 119
TABLE 66 SOUTH KOREA PUBLIC LOCATION BASED IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 119
TABLE 67 SOUTH KOREA STREET FURNITURE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 119
TABLE 68 SOUTH KOREA DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY END USE, 2021-2030 (USD MILLION) 120
TABLE 69 SOUTH KOREA RETAIL IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 120
TABLE 70 SOUTH KOREA FOOD & BEVERAGES IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 120
TABLE 71 SOUTH KOREA HEALTHCARE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 121
TABLE 72 SOUTH KOREA BANKING, FINANCIAL SERVICES, AND INSURANCE (BFSI) IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 121
TABLE 73 SOUTH KOREA PUBLIC SECTOR IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 121
TABLE 74 SOUTH KOREA GOVERNMENT IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 122
TABLE 75 SOUTH KOREA AUTOMOTIVE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 122
TABLE 76 SOUTH KOREA EDUCATION IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 122
TABLE 77 AUSTRALIA DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY LOCATION, 2021-2030 (USD MILLION) 123
TABLE 78 AUSTRALIA DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 123
TABLE 79 AUSTRALIA DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY APPLICATION, 2021-2030 (USD MILLION) 123
TABLE 80 AUSTRALIA TRANSIT IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 124
TABLE 81 AUSTRALIA PUBLIC LOCATION BASED IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 124
TABLE 82 AUSTRALIA STREET FURNITURE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 124
TABLE 83 AUSTRALIA DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY END USE, 2021-2030 (USD MILLION) 125
TABLE 84 AUSTRALIA RETAIL IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 125
TABLE 85 AUSTRALIA FOOD & BEVERAGES IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 125
TABLE 86 AUSTRALIA HEALTHCARE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 126
TABLE 87 AUSTRALIA BANKING, FINANCIAL SERVICES, AND INSURANCE (BFSI) IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 126
TABLE 88 AUSTRALIA PUBLIC SECTOR IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 126
TABLE 89 AUSTRALIA GOVERNMENT IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 127
TABLE 90 AUSTRALIA AUTOMOTIVE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 127
TABLE 91 AUSTRALIA EDUCATION IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 127
TABLE 92 INDIA DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY LOCATION, 2021-2030 (USD MILLION) 128
TABLE 93 INDIA DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 128
TABLE 94 INDIA DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY APPLICATION, 2021-2030 (USD MILLION) 128
TABLE 95 INDIA TRANSIT IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 129
TABLE 96 INDIA PUBLIC LOCATION BASED IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 129
TABLE 97 INDIA STREET FURNITURE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 129
TABLE 98 INDIA DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY END USE, 2021-2030 (USD MILLION) 130
TABLE 99 INDIA RETAIL IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 130
TABLE 100 INDIA FOOD & BEVERAGES IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 130
TABLE 101 INDIA HEALTHCARE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 131
TABLE 102 INDIA BANKING, FINANCIAL SERVICES, AND INSURANCE (BFSI) IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 131
TABLE 103 INDIA PUBLIC SECTOR IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 131
TABLE 104 INDIA GOVERNMENT IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 132
TABLE 105 INDIA AUTOMOTIVE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 132
TABLE 106 INDIA EDUCATION IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 132
TABLE 107 THAILAND DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY LOCATION, 2021-2030 (USD MILLION) 133
TABLE 108 THAILAND DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 133
TABLE 109 THAILAND DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY APPLICATION, 2021-2030 (USD MILLION) 133
TABLE 110 THAILAND TRANSIT IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 134
TABLE 111 THAILAND PUBLIC LOCATION BASED IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 134
TABLE 112 THAILAND STREET FURNITURE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 134
TABLE 113 THAILAND DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY END USE, 2021-2030 (USD MILLION) 135
TABLE 114 THAILAND RETAIL IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 135
TABLE 115 THAILAND FOOD & BEVERAGES IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 135
TABLE 116 THAILAND HEALTHCARE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 136
TABLE 117 THAILAND BANKING, FINANCIAL SERVICES, AND INSURANCE (BFSI) IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 136
TABLE 118 THAILAND PUBLIC SECTOR IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 136
TABLE 119 THAILAND GOVERNMENT IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 137
TABLE 120 THAILAND AUTOMOTIVE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 137
TABLE 121 THAILAND EDUCATION IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 137
TABLE 122 SINGAPORE DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY LOCATION, 2021-2030 (USD MILLION) 138
TABLE 123 SINGAPORE DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 138
TABLE 124 SINGAPORE DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY APPLICATION, 2021-2030 (USD MILLION) 138
TABLE 125 SINGAPORE TRANSIT IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 139
TABLE 126 SINGAPORE PUBLIC LOCATION BASED IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 139
TABLE 127 SINGAPORE STREET FURNITURE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 139
TABLE 128 SINGAPORE DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY END USE, 2021-2030 (USD MILLION) 140
TABLE 129 SINGAPORE RETAIL IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 140
TABLE 130 SINGAPORE FOOD & BEVERAGES IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 140
TABLE 131 SINGAPORE HEALTHCARE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 141
TABLE 132 SINGAPORE BANKING, FINANCIAL SERVICES, AND INSURANCE (BFSI) IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 141
TABLE 133 SINGAPORE PUBLIC SECTOR IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 141
TABLE 134 SINGAPORE GOVERNMENT IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 142
TABLE 135 SINGAPORE AUTOMOTIVE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 142
TABLE 136 SINGAPORE EDUCATION IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 142
TABLE 137 PHILIPPINES DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY LOCATION, 2021-2030 (USD MILLION) 143
TABLE 138 PHILIPPINES DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 143
TABLE 139 PHILIPPINES DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY APPLICATION, 2021-2030 (USD MILLION) 143
TABLE 140 PHILIPPINES TRANSIT IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 144
TABLE 141 PHILIPPINES PUBLIC LOCATION BASED IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 144
TABLE 142 PHILIPPINES STREET FURNITURE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY TYPE, 2021-2030 (USD MILLION) 144
TABLE 143 PHILIPPINES DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY END USE, 2021-2030 (USD MILLION) 145
TABLE 144 PHILIPPINES RETAIL IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 145
TABLE 145 PHILIPPINES FOOD & BEVERAGES IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 145
TABLE 146 PHILIPPINES HEALTHCARE IN DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET, BY PRODUCT, 2021-2030 (USD MILLION) 146

LIST OF FIGURES

FIGURE 1 ASIA-PACIFIC AND GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: SEGMENTATION 27
FIGURE 2 ASIA-PACIFIC AND GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: DATA TRIANGULATION 29
FIGURE 3 ASIA-PACIFIC AND GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: DROC ANALYSIS 30
FIGURE 4 ASIA-PACIFIC DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: REGIONAL VS COUNTRY MARKET ANALYSIS 31
FIGURE 5 GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: REGIONAL VS COUNTRY MARKET ANALYSIS 31
FIGURE 6 ASIA-PACIFIC AND GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: COMPANY RESEARCH ANALYSIS 32
FIGURE 7 ASIA-PACIFIC AND GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: INTERVIEW DEMOGRAPHICS 33
FIGURE 8 ASIA-PACIFIC AND GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: DBMR MARKET POSITION GRID 34
FIGURE 9 ASIA-PACIFIC AND GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: VENDOR SHARE ANALYSIS 36
FIGURE 10 ASIA-PACIFIC AND GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: APPLICATION COVERAGE GRID 37
FIGURE 11 ASIA-PACIFIC AND GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: MULTIVARIATE MODELLING 38
FIGURE 12 ASIA-PACIFIC DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: LOCATION CURVE 39
FIGURE 13 GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: LOCATION CURVE 39
FIGURE 14 ASIA-PACIFIC AND GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: CHALLENGE MATRIX 40
FIGURE 15 ASIA-PACIFIC AND GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: SEGMENTATION 44
FIGURE 16 INCREASE IN SPENDING ON PROGRAMMATIC ADVERTISING IS EXPECTED TO BE A KEY DRIVER FOR THE ASIA-PACIFIC DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET IN THE FORECAST PERIOD 45
FIGURE 17 INCREASE IN SPENDING ON PROGRAMMATIC ADVERTISING IS EXPECTED TO BE A KEY DRIVER FOR THE GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET IN THE FORECAST PERIOD 45
FIGURE 18 INDOOR SEGMENT IS EXPECTED TO ACCOUNT FOR THE LARGEST SHARE OF ASIA-PACIFIC DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET FROM 2023 TO 2030 46
FIGURE 19 INDOOR SEGMENT IS EXPECTED TO ACCOUNT FOR THE LARGEST SHARE OF GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET FROM 2023 TO 2030 46
FIGURE 20 ASIA-PACIFIC AND GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: PORTER'S FIVE FORCES MODEL 47
FIGURE 21 VALUE CHAIN ANALYSIS FRAMEWORK 48
FIGURE 22 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES OF ASIA-PACIFIC AND GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET 52
FIGURE 23 ASIA-PACIFIC DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: BY LOCATION, 2022 63
FIGURE 24 GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: BY LOCATION, 2022 64
FIGURE 25 ASIA-PACIFIC DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: BY PRODUCT, 2022 68
FIGURE 26 GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: BY PRODUCT, 2022 69
FIGURE 27 ASIA-PACIFIC DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: BY APPLICATION, 2022 74
FIGURE 28 GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: BY APPLICATION, 2022 75
FIGURE 29 ASIA-PACIFIC DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: BY END USE, 2022 84
FIGURE 30 GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: BY END USE, 2022 85
FIGURE 31 ASIA-PACIFIC DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: SNAPSHOT (2022) 104
FIGURE 32 ASIA-PACIFIC DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: BY COUNTRY (2022) 105
FIGURE 33 ASIA-PACIFIC DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: BY COUNTRY (2023 & 2030) 105
FIGURE 34 ASIA-PACIFIC DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: BY COUNTRY (2022 & 2030) 106
FIGURE 35 ASIA-PACIFIC DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: BY LOCATION (2023-2030) 106
FIGURE 36 ASIA-PACIFIC DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: COMPANY SHARE 2022 (%) 164
FIGURE 37 GERMANY DIGITAL OUT-OF-HOME (DOOH) ADVERTISING MARKET: COMPANY SHARE 2022 (%) 165