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Market Research Report

Global Wireless Audio Devices Market - 2019-2026

Published by DataM Intelligence Product code 757854
Published Content info 130-180 Pages
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Global Wireless Audio Devices Market - 2019-2026
Published: August 1, 2019 Content info: 130-180 Pages
Description

Market Overview

The Global Wireless Audio Devices market is expected to grow at a CAGR of XX% to reach a market value of USD XX million by 2026. Due to innovations and emerging technologies coupled with a consumer shift towards the adaptation of wireless technologies, will drive the wireless audio devices market during the forecast period.

Wireless Audio Devices are loudspeakers or earphone or headphones which receive audio signals using radio frequency (RF) waves rather than over audio cables. The two most popular RF frequencies that support audio transmission to wireless loudspeakers include a variation of WIFI IEEE 802.11, while others depend on Bluetooth to transmit audio data to the receiving speaker. And there are other technologies for the wireless transition of audio other than Bluetooth and WIFI which are Airplay and others.

The report covers all the major trends and drivers playing a key role in the growth of the Wireless Audio Devices market. Wireless Audio Devices market is segmented by Products, Technology, Distribution Channel and Region.

Market Dynamics

The global Wireless Audio Devices is primarily driven by product innovation coupled with shifting customers towards wireless technology devices. And the evolution of technology like Bluetooth, WIFI, and others, along with the innovative products launches and customer preference, is going to grow the demand for the wireless audio devices market for the forecast period. For instance, the much-needed update to Apple's streaming protocol Airplay 2 finally became public on June 2018 as part of the iOS 11.4 software update. Updates to Airplay over the years have made the setup process much simpler and quicker, and streaming is far more reliable. As long as your Apple device and the Airplay speaker are on the same wi-fi network, music can be streamed between the two at the tap of a button.

Moreover, the growing population with increasing disposable income along with the rising internet penetration all around the globe, especially in the developing countries like India, Brazil, and China giving easy access to the e-commerce websites by the people is driving the market for the wireless audio devices market for the forecast period.

However, due to technical limitations and the availability of counterfeit products in the market will hamper the growth of Wireless Audio Devices in the forecast period.

Segment Analysis

By Technology, the global Wireless Audio Devices market is segmented into WIFI, Bluetooth, Airplay, and Others. Bluetooth have the dominant position in the Wireless Audio Devices market and is expected to retain its dominance in the forecasted period due to the rise in demand for the android mobile phones all around the world which uses Bluetooth technology for audio transmission. However, WIFI is also gaining the market due to the increasing demand as it has more range and bandwidth to transmit audio signals. It is expected that the Bluetooth market will grow at a CAGR of ~XX% during the forecast period.

By Distribution Channel, the global Wireless Audio Devices market is segmented into Online distribution Channel and Offline distribution channel. Offline distribution channel has the dominant position in the Wireless Audio Devices market due to the rise in the supermarket and hypermarket culture among the people in the developing countries. Although with exclusive deals by companies on the e-commerce websites are attracting people to order the products online and hence, offline distribution channel market is expected to grow with higher CAGR in the forecast period.

Geographical Analysis

By geography, the global Wireless Audio Devices market is segmented into North America, Asia-Pacific (APAC), Europe, South America, and the Middle East and Africa (MEA).

North America holds the largest market share for Wireless Audio Devices due to new product launches and the new emerging technologies and high adaptation of technologies by the people in the region. For instance, Samsung has announced the launch of three new premium wireless AKG headphones. They come in earbud, on-ear and over-the-ear models (they're the N700NC, Y500, and Y100). The N700NC over-the-ear model sports features that include adaptive noise canceling, thanks to which users can control how much surrounding noise they want to let in. With the push of a button, the user can either immerse themselves in the music or still let themselves hear a bit of the world around them. Also, the battery lasts up to 20 hours.

APAC is after North America in terms of the market share of Wireless Audio Devices due to the rise in the population coupled with the disposable income in the region. The major rise in share for Asia-pacific is due to the large demand of Wireless smart Audio Devices in China. The rising trend among people for using wireless earphone/headphones and the wireless speaker in the region will be boosting the market share in the region for the forecast period. China overtook the US and Canada in the smart speaker market, with 10.6 million-unit sales in China. The sales number has shown the 500% growth rate year-on-year basis, and the sales is primarily driven due to the festive promotions.

Competitive Analysis

Key players are adopting strategies such as investing in R&D, new product launches, expansion in Technology to stand out as strong competitors in the market. Global Wireless Audio Devices is a competitive market with the presence of various global and regional players in the market. The major players Apple Inc. (Beats), Bose Corporation, Harman International Industries (JBL), LG Electronics, and Philips Electronics. Other key players in the market include Samsung, Sennheiser Electronic GmbH & Co., Sonos Inc., Sony Corporation, and Vizio Inc.

In July 2019, Portronics has launched PICO bluetooth speaker with a 300mAh battery for Rs 999 in India. This cylindrical-shaped speaker weighs 50 grams and offers a 3W output.

In June 2019, Sony launches new Extra Bass party Bluetooth speakers in India, promise up to 24 hours of battery life. The new Sony Extra Bass wireless speakers are meant to be used primarily for parties. The SRS-XB22 comes at Rs 7,490 while the SRS-XB32 is priced at Rs 10,990.

Why Purchase the Report?

  • Identify new growth opportunities with In-depth insights for strategic business plans and design innovative strategies for sustainable growth.
  • Comprehensive details on factors that will drive or challenge the growth of market players.
  • Product mapping in excel for the key products of all major market players
  • Deep Sector-Specific Intelligence
  • Attractiveness and consumer behavior analysis for every region
  • Highlights of the competitive landscape

Target Audience:

  • Equipment Suppliers/ Buyers
  • Service Providers/ Buyers
  • Industry Investors/Investment Bankers
  • Education & Research Institutes
  • Research Professionals
  • Emerging Companies
  • Manufacturers
Table of Contents

Table of Contents

1. Global Wireless Audio Devices Market Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Global Wireless Audio Devices Market - Market Definition and Overview

3. Global Wireless Audio Devices Market - Executive Summary

  • 3.1 Market Snippet by Products
  • 3.2 Market Snippet by Technology
  • 3.3 Market Snippet by Distribution Channel
  • 3.4 Market Snippet by Region

4 Global Wireless Audio Devices Market - Market Dynamics

  • 4.1 Market Impacting Factors
    • 4.1.1 Drivers
      • 4.1.1.1 Product innovations and emerging technologies
    • 4.1.2 Restraints
      • 4.1.2.1 Availability of Counterfeit products
  • 4.2 Impact Analysis
  • 4.3 Opportunities

5 Global Wireless Audio Devices Market - Industry Analysis

  • 5.1 Porter's Five Forces Analysis
  • 5.2 Supply Chain Analysis

6 Global Wireless Audio Devices Market - By Products

  • 6.1 Introduction
    • 6.1.1 Market Size Analysis, and Y-o-Y Growth Analysis (%), By Products segment
    • 6.1.2 Market Attractiveness Index, By Products segment
  • 6.2 Sound Bars*
    • 6.2.1 Introduction
    • 6.2.2 Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 6.3 Wireless Speakers
  • 6.4 Wireless Headsets and Microphones
  • 6.5 Other

7 Global Wireless Audio Devices Market - By Technology

  • 7.1 Introduction
    • 7.1.1 Market Size Analysis, and Y-o-Y Growth Analysis (%), By Technology segment
    • 7.1.2 Market Attractiveness Index, By Technology segment
  • 7.2 Bluetooth*
    • 7.2.1 Introduction
    • 7.2.2 Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 7.3 Wi-Fi
  • 7.4 Airplay
  • 7.5 Others

8 Global Wireless Audio Devices Market - By Distribution Channel

  • 8.1 Introduction
    • 8.1.1 Market Size Analysis, and Y-o-Y Growth Analysis (%), By Distribution Channel segment
    • 8.1.2 Market Attractiveness Index, By Distribution Channel segment
  • 8.2 Online Distribution Channel*
    • 8.2.1 Introduction
    • 8.2.2 Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 8.3 Offline Distribution Channel
    • 8.3.1 Hypermarket
    • 8.3.2 Supermarket
    • 8.3.3 Others

9 Global Wireless Audio Devices Market - By Region

  • 9.1 Introduction
    • 9.1.1 Market Size Analysis, and Y-o-Y Growth Analysis (%), By Region
    • 9.1.2 Market Attractiveness Index, By Region
  • 9.2 North America
    • 9.2.1 Introduction
    • 9.2.2 Key Region-Specific Dynamics
    • 9.2.3 Market Size Analysis, and Y-o-Y Growth Analysis (%), By Products
    • 9.2.4 Market Size Analysis, and Y-o-Y Growth Analysis (%), By Technology
    • 9.2.5 Market Size Analysis, and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 9.2.6 Market Size Analysis, and Y-o-Y Growth Analysis (%), By Country
      • 9.2.6.1 The U.S.
      • 9.2.6.2 Canada
      • 9.2.6.3 Mexico
  • 9.3 Europe
    • 9.3.1 Introduction
    • 9.3.2 Key Region-Specific Dynamics
    • 9.3.3 Market Size Analysis, and Y-o-Y Growth Analysis (%), By Products
    • 9.3.4 Market Size Analysis, and Y-o-Y Growth Analysis (%), By Technology
    • 9.3.5 Market Size Analysis, and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 9.3.6 Market Size Analysis, and Y-o-Y Growth Analysis (%), By Country
      • 9.3.6.1 Germany
      • 9.3.6.2 The U.K.
      • 9.3.6.3 France
      • 9.3.6.4 Italy
      • 9.3.6.5 Spain
      • 9.3.6.6 Russia
      • 9.3.6.7 Rest of Europe
  • 9.4 South America
    • 9.4.1 Introduction
    • 9.4.2 Key Region-Specific Dynamics
    • 9.4.3 Market Size Analysis, and Y-o-Y Growth Analysis (%), By Products
    • 9.4.4 Market Size Analysis, and Y-o-Y Growth Analysis (%), By Technology
    • 9.4.5 Market Size Analysis, and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 9.4.6 Market Size Analysis, and Y-o-Y Growth Analysis (%), By Country
      • 9.4.6.1 Brazil
      • 9.4.6.2 Argentina
      • 9.4.6.3 Chile
      • 9.4.6.4 Colombia
      • 9.4.6.5 Rest of South America
  • 9.5 Asia Pacific
    • 9.5.1 Introduction
    • 9.5.2 Key Region-Specific Dynamics
    • 9.5.3 Market Size Analysis, and Y-o-Y Growth Analysis (%), By Products
    • 9.5.4 Market Size Analysis, and Y-o-Y Growth Analysis (%), By Technology
    • 9.5.5 Market Size Analysis, and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 9.5.6 Market Size Analysis, and Y-o-Y Growth Analysis (%), By Country
      • 9.5.6.1 China
      • 9.5.6.2 Japan
      • 9.5.6.3 South Korea
      • 9.5.6.4 India
      • 9.5.6.5 Indonesia
      • 9.5.6.6 Australia
      • 9.5.6.7 Rest of Asia Pacific
  • 9.6 The Middle East and Africa
    • 9.6.1 Introduction
    • 9.6.2 Key Region-Specific Dynamics
    • 9.6.3 Market Size Analysis, and Y-o-Y Growth Analysis (%), By Products
    • 9.6.4 Market Size Analysis, and Y-o-Y Growth Analysis (%), By Technology
    • 9.6.5 Market Size Analysis, and Y-o-Y Growth Analysis (%), By Distribution Channel

10 Global Wireless Audio Devices Market - Competitive Landscape

  • 10.1 Competitive Scenario
  • 10.2 Market Positioning/Share Analysis
  • 10.3 Mergers and Acquisitions Analysis

11 Company Profiles

  • 11.1 Apple Inc. (Beats)*
    • 11.1.1 Company Overview
    • 11.1.2 Product Portfolio and Description
    • 11.1.3 Key Highlights
    • 11.1.4 Financial Overview
  • 11.2 Bose Corporation
  • 11.3 Harman International Industries (JBL)
  • 11.4 LG Electronics
  • 11.5 Philips Electronics
  • 11.6 Samsung
  • 11.7 Sennheiser Electronic GmbH & Co.
  • 11.8 Sonos Inc.
  • 11.9 Sony Corporation
  • 11.10 Vizio Inc.

12 Global Wireless Audio Devices Market - Premium Insights

13 Global Wireless Audio Devices Market - DataM

  • 13.1 Appendix
  • 13.2 About Us and Services
  • 13.3 Contact Us
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