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Market Research Report
Product code
1028039
Asia Pacific SVOD Forecasts |
Asia Pacific SVOD Forecasts |
Published: September 9, 2021
Digital TV Research
Content info: 123 Pages
Delivery time: 1-2 business days
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Asia Pacific will have 698 million SVOD subscriptions by 2026, up from 502 million at end-2021. China will provide 354 million SVOD subscriptions in 2026 - or half of the region's total. India will reach 157 million.
Simon Murray, Principal Analyst at Digital TV Research, said: "China will remain dominant, although its growth will slow. This is due to new online anti-fan regulations that limit game time for minors and force SVOD platforms to screen fewer reality shows. This will dampen interest in SVOD."
Disney+ overtook Netflix in subscriber terms in 2020 - almost entirely due to its success in India. Disney+ will reach 121 million subscribers by 2026; double its 2021 total.
Forecasts for the following 136 platforms across 22 countries:
Country | SVOD ops | SVOD Platforms |
Australia | 7 | Netflix; Amazon Prime Video; Disney+; Apple TV+; Stan; Foxtel Now; Binge |
Bangladesh | 4 | Netflix; Amazon Prime Video; Disney+; Zee5 |
Cambodia | 6 | Netflix; Amazon Prime Video; Disney+; Apple TV+; HBO; Iflix |
China | 5 | Youku Tudou; IQiyi; Tencent Video; Bilibili; Mango |
Hong Kong | 7 | Netflix; Amazon Prime Video; Disney+; Apple TV+; HBO; MyTV Super; Viu |
India | 8 | Netflix; Amazon Prime Video; Disney+ Hotstar; Apple TV+; Zee 5; Sony Liv; ALT Balaji; Eros Now |
Indonesia | 8 | Netflix; Amazon Prime Video; Disney+ Hotstar; Apple TV+; HBO; Iflix; Viu; Vidio |
Japan | 9 | Netflix; Amazon Prime Video; Disney+; Apple TV+; Hulu; Tsutaya; U-Next; Avex dtv; Telasa |
Laos | 5 | Netflix; Amazon Prime Video; Disney+; Apple TV+; HBO |
Malaysia | 7 | Netflix; Amazon Prime Video; Disney+; Apple TV+; HBO; Iflix; Viu |
Mongolia | 4 | Netflix; Amazon Prime Video; Disney+; Apple TV+ |
Myanmar | 4 | Netflix; Amazon Prime Video; Disney+; Viu |
Nepal | 4 | Netflix; Amazon Prime Video; Disney+; Iflix |
New Zealand | 5 | Netflix; Amazon Prime Video; Disney+; Apple TV+; Neon |
Pakistan | 5 | Netflix; Amazon Prime Video; Disney+; Iflix; Starz Play |
Philippines | 7 | Netflix; Amazon Prime Video; Disney+; Apple TV+; HBO; Iflix; Viu |
Singapore | 6 | Netflix; Amazon Prime Video; Disney+; Apple TV+; HBO; Viu |
South Korea | 10 | Netflix; Amazon Prime Video; Disney+; HBO; Watcha Play; Tving; LG U+; Olleh TV; Seezn; Wavve |
Sri Lanka | 4 | Netflix; Amazon Prime Video; Disney+; Apple TV+ |
Taiwan | 7 | Netflix; Amazon Prime Video; Disney+; Apple TV+; Catchplay; CHT; HBO |
Thailand | 8 | Netflix; Amazon Prime Video; Disney+; Apple TV+; HBO; Iflix; Viu; True ID |
Vietnam | 6 | Netflix; Amazon Prime Video; Disney+; Apple TV+; HBO; Iflix |