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Market Research Report
Eastern Europe OTT TV and Video Forecasts |
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Published by | Digital TV Research | Product code | 932340 | ||||
Published | Content info | 190 Pages Delivery time: 1-2 business days |
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Eastern Europe OTT TV and Video Forecasts | ||
Published: April 16, 2020 | Content info: 190 Pages |
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OTT TV episode and movie revenues for 22 Eastern European countries will reach $3.58 billion in 2025; nearly triple the $1.41 billion recorded in 2019. Russia will account for 40% of the region's OTT revenues by 2025, with Poland generating a further 27% - so two-thirds of the total will go to these two countries.
SVOD revenues will reach $2.05 billion by 2025 (57% of total OTT revenues) - up from $766 million in 2019 (54%). Russia's SVOD revenues will reach $610 million by 2025 - or 30% of the regional total. Poland will provide another $687 million (34%). Their joint share will fall from 74% in 2019; revealing stronger growth in other countries.
Simon Murray, Principal Analyst at Digital TV Research, said: “Poland will remain the SVOD revenue leader despite have a lot lower population than Russia. Russian operators charge less than their Polish equivalents. Russia has more SVOD subscriptions than Poland.”
Published in April 2020, this 190-page PDF, PowerPoint and excel report covers 22 countries. Covering TV episodes and movies, the report comes in three parts:
Country | SVOD ops | SVOD Platforms |
---|---|---|
Country | SVOD ops | SVOD Platforms |
Albania | 3 | Netflix; Amazon Prime Video; Disney+ |
Belarus | 7 | Netflix; Amazon Prime Video; Disney+; Apple TV+; Megogo; Ivi; Amediateka |
Bosnia | 6 | Netflix; Amazon Prime Video; Disney+; Apple TV+; Pickbox; HBO |
Bulgaria | 6 | Netflix; Amazon Prime Video; Disney+; Apple TV+; Voyo; HBO |
Croatia | 6 | Netflix; Amazon Prime Video; Disney+; Apple TV+; Pickbox; HBO |
Cyprus | 4 | Netflix; Amazon Prime Video; Disney+; Apple TV+ |
Czech Rep | 6 | Netflix; Amazon Prime Video; Disney+; Apple TV+; Voyo; HBO |
Estonia | 4 | Netflix; Amazon Prime Video; Disney+; Apple TV+ |
Greece | 6 | Netflix; Amazon Prime Video; Disney+; Apple TV+; ANT1 Next; HBO |
Hungary | 5 | Netflix; Amazon Prime Video; Disney+; Apple TV+; HBO |
Latvia | 4 | Netflix; Amazon Prime Video; Disney+; Apple TV+ |
Lithuania | 4 | Netflix; Amazon Prime Video; Disney+; Apple TV+ |
Macedonia | 5 | Netflix; Amazon Prime Video; Disney+; Pickbox; HBO |
Moldova | 4 | Netflix; Amazon Prime Video; Disney+; Apple TV+ |
Montenegro | 6 | Netflix; Amazon Prime Video; Disney+; Apple TV+; Pickbox; HBO |
Poland | 8 | Netflix; Amazon Prime Video; Disney+; Apple TV+; Ipla; Player+; Play Now; HBO |
Romania | 5 | Netflix; Amazon Prime Video; Disney+; Voyo; HBO |
Russia | 9 | Ivi; Megogo; Okko; Amediateka; TNT Premier; Netflix; Amazon Prime; Disney+; Apple TV+ |
Serbia | 6 | Netflix; Amazon Prime Video; Disney+; Apple TV+; Pickbox; HBO |
Slovakia | 6 | Netflix; Amazon Prime Video; Disney+; Apple TV+; Voyo; HBO |
Slovenia | 7 | Netflix; Amazon Prime Video; Disney+; Apple TV+; Pickbox; Voyo; HBO |
Ukraine | 6 | Netflix; Amazon Prime Video; Disney+; Apple TV+; Megogo; Divan.TV |