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Market Research Report
Professional Photography LED Lighting Global Market Forecast 2018-2028 |
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| Published by | ElectroniCast | Product code | 747105 | ||||
| Published | Content info | 242 Pages Delivery time: 1-2 business days |
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| Professional Photography LED Lighting Global Market Forecast 2018-2028 | ||
| Published: November 19, 2018 | Content info: 242 Pages |
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This is the ElectroniCast 2018-2028 global market forecast of the use of light emitting diode (LED) lighting by professional photographers.
The market data are segmented into the following geographic regions, plus a Global summary:
There are several types or categories of professional photographers, and photographers often work in more than one-type; however, we aimed to classify work applications, at their initial major professional purposes, for the market data that is presented. The market data are segmented into the following professional end-user groups (applications):
The market forecast data are presented for the LED light fixture, segmented by the following functions:
This report provides an independent assessment of the changing market dynamics for the major types of LED-based lighting, segmented by shape/size:
Below, are four levels (or “food chain”) pertaining to the LED marketplace. For the purposes of this ElectroniCast study, we quantify and provide a market forecast for Level 4.
Descriptions of over 50 manufactures/brands that provide LED lights, which are used by professional photographers, are presented in this ElectroniCast report. Also included are our projected market share estimates (2018) of leading competitors.
This is the ElectroniCast 2018-2028 global forecast of the use of LED-based lighting in the professional photography (pro photo) business sector, segmented by photographer-primary application type, fixture size and design-type, and geographic regions.
The light emitting diode (LED) market, despite exciting innovative devices driven by technological advances and ecological/energy-saving concerns, still face challenges in overcoming marketing challenges from well-excepted incumbent lighting solutions before obtaining widespread acceptance and consumption.
The use of LED-based lights in the professional photographer category is currently driven by requirements for continuous lighting, mainly because of its flexibility. Direct, reflected or diffused, they provide the power, precision and color accuracy that photographers need.
Professional photographers are accepting continuous LED light fixtures (luminaires). Continuous lights, which are for video, are also used for photography. Some of these are attachable to (on) the camera. Also, larger-sized units that used for off the camera set-ups.
Continuing cost/performance improvements pushed along by technological advancements are driving the professional photography LED lighting fixture market from a minor solution to a general use solution.
LED photography (photo) lighting in studios and sets consume less electrical power, not only because LEDs use less energy, but also less air conditioning is required since heat generated by an LED bulb is negligible. Also, LEDs last longer than other traditional light sources; therefore, savings in bulb replacement and inventory/storage requirements are important; however, of course, if the LED light provides inadequate photos versus the tradition bulbs, then the LED alternative is useless to professional photographers.
In this market forecast, the consumption value is determined by multiplying the number of units by the average selling price. The average selling prices are based on the price of the LED lighting (initial lamp/light source and main fixture) at the initial factory level. The consumption values are based on the end-user sub-application and the end-user region.
Market analysis and technology forecasting are complex tasks. Any predictions of the shape and trends of technology and economic movement start from the notion that the germ of what will be important tomorrow is present, although smaller or larger or in a different form, in our environment today. However, taking as a basis for a prediction the assumptions of current, conventional belief creates a set of preconceived notions that can lead to serious mistakes. ElectroniCast, instead, looks to the basic driving forces.
The future market for a particular type of LED-based light fixture consumed in the professional photography sector depend on a number of factors, including: User equipment demand, for example - applications: web-based (e-commerce) and print media news/sports/entertainment reporting and documenting and photojournalism and even paparazzi; advertising/sales promotion(s); various science and artistic interests; and of course, special events, such as weddings and others. With all of these applications, we also need to research the revenue or market driven aspects of professional photography, which considers price-point expectations (willingness to pay), and other costs and spending expectation.
This study is based on analysis of information obtained continually over the past several years, but updated through the middle of November 2018. During this period, ElectroniCast analysts performed interviews with authoritative and representative individuals in the LED and LED lighting/fixture manufacturing (materials, integrated circuits/circuit boards, packaging, devices, connectors/pins/end-caps, plastic, aluminum and glass manufacturers, associated parts/pieces, fittings/fixtures) and advertisement, photography, e-commerce and print media industry sectors, marketing communications, R&D, government, and other. The interviews were conducted principally with:
The interviews covered issues of intellectual property/patents, technology, R&D support, pricing, contract size, reliability, documentation, installation/maintenance crafts, standards, supplier competition and other topics.
Customers and distributors also were interviewed, to obtain their estimates of quantities received and average prices paid. Customer estimates of historical and expected near term future growth of their application are obtained. Their views of use of new technology products were obtained.
The analyst then considered customer expectations of near-term growth in their application, plus forecasted economic payback of investment, technology trends and changes in government regulations and funding/tax-break legislation/rules in each geographical region, to derive estimated growth rates of quantity and price of each product subset in each application. These forecasted growth rates are combined with the estimated baseline data to obtain the long-range forecasts at the lowest detailed level of each product and application.
A full review of published information was also performed to supplement information obtained through interviews. The following sources were reviewed:
In analyzing and forecasting the complexities of the American and other world region markets for light emitting diode products, it is essential that the market research team have a good and a deep understanding of the technology and of the industry. ElectroniCast members who participated in this report were qualified.
ElectroniCast forecasts, as illustrated in the forecast data structure, are developed initially at the lowest detail level, then summed to successively higher levels. The background market research focuses on the amount of each type of product projected used in each application in the base year (2018), and the prices paid at the first transaction from the manufacturer. This forms the base year data. ElectroniCast analysts then forecast the growth rates in component quantity use in each application, along with price trends, based on competitive, economic and technology forecast trends, and apply these to derive long term forecasts at the lowest application levels. The usage growth rate forecasts depend heavily on analysis of overall end user trends toward equipment usage and economic payback.
