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PUBLISHER: Euromonitor International | PRODUCT CODE: 1278582

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PUBLISHER: Euromonitor International | PRODUCT CODE: 1278582

Eyewear in Italy

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PAGES: 37 Pages
DELIVERY TIME: 1-2 business days
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Italian eyewear is projected to record single-digit growth in current value terms in 2023. Eyewear saw a quick recovery after the decline seen in 2020 due to the COVID-19 pandemic. Value sales returned to pre-pandemic levels in 2021 with this being followed by more stable growth in 2022 as life began returning to relative normality thanks to the easing of restrictions. 2023 has been a challenging year for many Italians with high inflation putting further pressure on disposable income. As a resul...

Euromonitor International's Eyewear in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2018-2022), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Contact Lenses and Solutions, Spectacles, Sunglasses.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Eyewear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Product Code: EYEIT

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

  • Eyewear in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for eyewear?

MARKET DATA

  • Table 1 Sales of Eyewear by Category: Volume 2018-2023
  • Table 2 Sales of Eyewear by Category: Value 2018-2023
  • Table 3 Sales of Eyewear by Category: % Volume Growth 2018-2023
  • Table 4 Sales of Eyewear by Category: % Value Growth 2018-2023
  • Table 5 NBO Company Shares of Eyewear: % Value 2018-2022
  • Table 6 LBN Brand Shares of Eyewear: % Value 2019-2022
  • Table 7 Distribution of Eyewear by Format: % Value 2018-2023
  • Table 8 Forecast Sales of Eyewear by Category: Volume 2023-2028
  • Table 9 Forecast Sales of Eyewear by Category: Value 2023-2028
  • Table 10 Forecast Sales of Eyewear by Category: % Volume Growth 2023-2028
  • Table 11 Forecast Sales of Eyewear by Category: % Value Growth 2023-2028

DISCLAIMER

SOURCES

  • Summary 1 Research Sources

CONTACT LENSES AND SOLUTIONS IN ITALY

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Despite challenges contact lenses is set to be the best performer in eyewear in 2023
  • Disposable daily lenses continue to drive growth despite increasing price sensitivity
  • New contact lenses target the digital age and those with an astigmatism

PROSPECTS AND OPPORTUNITIES

  • Contact lenses will continue to be the aesthetic choice of a growing number of Italians while comfort will be a key focus of new product development
  • Multifocal daily disposable lenses likely to drive growth due to ageing population
  • Retail e-commerce set to benefit from offer of better prices and greater convenience

CATEGORY DATA

  • Table 12 Sales of Contact Lenses by Category: Volume 2018-2023
  • Table 13 Sales of Contact Lenses by Category: Value 2018-2023
  • Table 14 Sales of Contact Lenses by Category: % Volume Growth 2018-2023
  • Table 15 Sales of Contact Lenses by Category: % Value Growth 2018-2023
  • Table 16 Sales of Contact Lens Solutions: Value 2018-2023
  • Table 17 Sales of Contact Lens Solutions: % Value Growth 2018-2023
  • Table 18 Sales of Contact Lenses by Type: % Value 2018-2023
  • Table 19 Sales of Daily Disposable Lenses (DD) by Material: % Value 2018-2023
  • Table 20 Sales of Daily Disposable Lenses (DD) by Condition: % Value 2018-2023
  • Table 21 Sales of Frequent Replacement Lenses (FRP) by Material: % Value 2018-2023
  • Table 22 Sales of Frequent Replacement Lenses (FRP) by Condition: % Value 2018-2023
  • Table 23 NBO Company Shares of Contact Lenses: % Value 2018-2022
  • Table 24 LBN Brand Shares of Contact Lenses: % Value 2019-2022
  • Table 25 Distribution of Contact Lenses by Format: % Value 2018-2023
  • Table 26 Distribution of Contact Lens Solutions by Format: % Value 2018-2023
  • Table 27 Forecast Sales of Contact Lenses by Category: Volume 2023-2028
  • Table 28 Forecast Sales of Contact Lenses by Category: Value 2023-2028
  • Table 29 Forecast Sales of Contact Lenses by Category: % Volume Growth 2023-2028
  • Table 30 Forecast Sales of Contact Lenses by Category: % Value Growth 2023-2028
  • Table 31 Forecast Sales of Contact Lens Solutions: Value 2023-2028
  • Table 32 Forecast Sales of Contact Lens Solutions: % Value Growth 2023-2028

SPECTACLES IN ITALY

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Sales of spectacles set to stagnate as Italians postpone unnecessary expenditure in 2023
  • Little change in the competitive landscape with spectacle lenses remaining key to growth
  • Spectacle lenses continues to benefit from new product launches and innovation

PROSPECTS AND OPPORTUNITIES

  • Spectacles set to profit from the growing importance being placed on eye health and the rise in myopia cases
  • Presbyopia rates to rise which should boost demand for progressive lenses
  • Despite its limited distribution share retail e-commerce still has strong growth potential in spectacles

CATEGORY DATA

  • Table 33 Sales of Spectacles by Category: Volume 2018-2023
  • Table 34 Sales of Spectacles by Category: Value 2018-2023
  • Table 35 Sales of Spectacles by Category: % Volume Growth 2018-2023
  • Table 36 Sales of Spectacles by Category: % Value Growth 2018-2023
  • Table 37 Sales of Spectacle Lenses by Type: % Value 2018-2023
  • Table 38 NBO Company Shares of Spectacles: % Value 2018-2022
  • Table 39 LBN Brand Shares of Spectacles: % Value 2019-2022
  • Table 40 Distribution of Spectacles by Format: % Value 2018-2023
  • Table 41 Forecast Sales of Spectacles by Category: Volume 2023-2028
  • Table 42 Forecast Sales of Spectacles by Category: Value 2023-2028
  • Table 43 Forecast Sales of Spectacles by Category: % Volume Growth 2023-2028
  • Table 44 Forecast Sales of Spectacles by Category: % Value Growth 2023-2028

SUNGLASSES IN ITALY

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Sunglasses set to suffer from the impact of reduced purchasing power
  • Licensing remains an important strategy within sunglasses
  • Luxottica confirms its leadership, followed by Kering Eyewear

PROSPECTS AND OPPORTUNITIES

  • Sunglasses should benefit from the gradual recovery of consumer purchasing power and tourism
  • Retail e-commerce set to continue gaining share as leading players invest in expanding and improving their online offer and services
  • Sustainability will continue to play an increasingly important role

CATEGORY DATA

  • Table 45 Sales of Sunglasses: Volume 2018-2023
  • Table 46 Sales of Sunglasses: Value 2018-2023
  • Table 47 Sales of Sunglasses: % Volume Growth 2018-2023
  • Table 48 Sales of Sunglasses: % Value Growth 2018-2023
  • Table 49 NBO Company Shares of Sunglasses: % Value 2018-2022
  • Table 50 LBN Brand Shares of Sunglasses: % Value 2019-2022
  • Table 51 Distribution of Sunglasses by Format: % Value 2018-2023
  • Table 52 Forecast Sales of Sunglasses: Volume 2023-2028
  • Table 53 Forecast Sales of Sunglasses: Value 2023-2028
  • Table 54 Forecast Sales of Sunglasses: % Volume Growth 2023-2028
  • Table 55 Forecast Sales of Sunglasses: % Value Growth 2023-2028
Have a question?
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Jeroen Van Heghe

Manager - EMEA

+32-2-535-7543

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Christine Sirois

Manager - Americas

+1-860-674-8796

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