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Market Research Report
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1037469

Financial Cards and Payments in Turkey

Published: | Euromonitor International | 49 Pages | Delivery time: 1-2 business days

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Financial Cards and Payments in Turkey
Published: November 9, 2021
Euromonitor International
Content info: 49 Pages
Delivery time: 1-2 business days
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Description

All categories of financial cards, namely credit cards, debit cards and pre-paid cards, are set to recorded further growth in terms of cards in circulation and transaction value in 2021, indicating that there is still room for expansion. Whilst personal credit cards is nearing saturation in terms of cards in circulation and continues to be outperformed by other card types, banks are showing stronger debit card circulation growth as the market is less mature. Furthermore, pre-paid cards is set to...

Euromonitor International's Financial Cards and Payments in Turkey report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Product coverage: Financial Cards in Circulation, M-Commerce, Transactions.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Financial Cards and Payments market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Product Code: FCTR

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

  • Number of financial cards in circulation continues to grow at the expense of cash payments
  • Contactless payments accelerate financial cards' growth
  • M-commerce and proximity payments
  • State-owned banks gain share
  • The future is digital - if not phygital

MARKET INDICATORS

  • Table 1 Number of POS Terminals: Units 2016-2021
  • Table 2 Number of ATMs: Units 2016-2021
  • Table 3 Value Lost to Fraud 2016-2021
  • Table 4 Card Expenditure by Location 2021
  • Table 5 Financial Cards in Circulation by Type: % Number of Cards 2016-2021
  • Table 6 Domestic versus Foreign Spend 2021

MARKET DATA

  • Table 7 Financial Cards by Category: Number of Cards in Circulation 2016-2021
  • Table 8 Financial Cards by Category: Number of Accounts 2016-2021
  • Table 9 Financial Cards Transactions by Category: Value 2016-2021
  • Table 10 Financial Cards by Category: Number of Transactions 2016-2021
  • Table 11 Consumer Payments by Category: Value 2016-2021
  • Table 12 Consumer Payments by Category: Number of Transactions 2016-2021
  • Table 13 M-Commerce by Category: Value 2016-2021
  • Table 14 M-Commerce by Category: % Value Growth 2016-2021
  • Table 15 Financial Cards: Number of Cards by Issuer 2016-2020
  • Table 16 Financial Cards: Number of Cards by Operator 2016-2020
  • Table 17 Financial Cards: Card Payment Transactions Value by Operator 2016-2020
  • Table 18 Financial Cards: Card Payment Transactions Value by Issuer 2016-2020
  • Table 19 Forecast Financial Cards by Category: Number of Cards in Circulation 2021-2026
  • Table 20 Forecast Financial Cards by Category: Number of Accounts 2021-2026
  • Table 21 Forecast Financial Cards Transactions by Category: Value 2021-2026
  • Table 22 Forecast Financial Cards by Category: Number of Transactions 2021-2026
  • Table 23 Forecast Consumer Payments by Category: Value 2021-2026
  • Table 24 Forecast Consumer Payments by Category: Number of Transactions 2021-2026
  • Table 25 Forecast M-Commerce by Category: Value 2021-2026
  • Table 26 Forecast M-Commerce by Category: % Value Growth 2021-2026

DISCLAIMER

SOURCES

    • Summary 1 Research Sources

DEBIT CARDS IN TURKEY

KEY DATA FINDINGS

2021 DEVELOPMENTS

  • Debit cards continues to outperform credit cards in 2021
  • Debit cards increasingly appreciated for wider usage occasions
  • Publicly-owned banks leverage local workforce to remain in pole position

PROSPECTS AND OPPORTUNITIES

  • Debit cards to continue growing faster than credit cards
  • Cash transactions will continue to offer competition
  • Expansion of contactless capability will increase debit use

CATEGORY DATA

  • Table 27 Debit Cards: Number of Cards in Circulation 2016-2021
  • Table 28 Debit Cards Transactions 2016-2021
  • Table 29 Debit Cards in Circulation: % Growth 2016-2021
  • Table 30 Debit Cards Transactions: % Growth 2016-2021
  • Table 31 Debit Cards: Number of Cards by Issuer 2016-2020
  • Table 32 Debit Cards: Number of Cards by Operator 2016-2020
  • Table 33 Debit Cards Payment Transaction Value by Issuer 2016-2020
  • Table 34 Debit Cards Payment Transaction Value by Operator 2016-2020
  • Table 35 Forecast Debit Cards: Number of Cards in Circulation 2021-2026
  • Table 36 Forecast Debit Cards Transactions 2021-2026
  • Table 37 Forecast Debit Cards in Circulation: % Growth 2021-2026
  • Table 38 Forecast Debit Cards Transactions: % Growth 2021-2026

CREDIT CARDS IN TURKEY

KEY DATA FINDINGS

2021 DEVELOPMENTS

  • Commercial credit cards continues to record dynamic growth
  • Limitations on instalments aim to curb credit card debt
  • Digital first banking

PROSPECTS AND OPPORTUNITIES

  • Personal credit cards close to saturation
  • Looking towards a future cashless economy
  • Commercial cards to continue driving growth

CATEGORY DATA

  • Table 39 Credit Cards: Number of Cards in Circulation 2016-2021
  • Table 40 Credit Cards Transactions 2016-2021
  • Table 41 Credit Cards in Circulation: % Growth 2016-2021
  • Table 42 Credit Cards Transactions: % Growth 2016-2021
  • Table 43 Commercial Credit Cards: Number of Cards in Circulation 2016-2021
  • Table 44 Commercial Credit Cards Transactions 2016-2021
  • Table 45 Commercial Credit Cards in Circulation: % Growth 2016-2021
  • Table 46 Commercial Credit Cards Transactions: % Growth 2016-2021
  • Table 47 Personal Credit Cards: Number of Cards in Circulation 2016-2021
  • Table 48 Personal Credit Cards Transactions 2016-2021
  • Table 49 Personal Credit Cards in Circulation: % Growth 2016-2021
  • Table 50 Personal Credit Cards Transactions: % Growth 2016-2021
  • Table 51 Credit Cards: Number of Cards by Issuer 2016-2020
  • Table 52 Credit Cards: Number of Cards by Operator 2016-2020
  • Table 53 Credit Cards Payment Transaction Value by Issuer 2016-2020
  • Table 54 Credit Cards Payment Transaction Value by Operator 2016-2020
  • Table 55 Commercial Credit Cards: Number of Cards by Issuer 2016-2020
  • Table 56 Commercial Credit Cards: Number of Cards by Operator 2016-2020
  • Table 57 Commercial Credit Cards Payment Transaction Value by Issuer 2016-2020
  • Table 58 Commercial Credit Cards Payment Transaction Value by Operator 2016-2020
  • Table 59 Personal Credit Cards: Number of Cards by Issuer 2016-2020
  • Table 60 Personal Credit Cards: Number of Cards by Operator 2016-2020
  • Table 61 Personal Credit Cards Payment Transaction Value by Issuer 2016-2020
  • Table 62 Personal Credit Cards Payment Transaction Value by Operator 2016-2020
  • Table 63 Forecast Credit Cards: Number of Cards in Circulation 2021-2026
  • Table 64 Forecast Credit Cards Transactions 2021-2026
  • Table 65 Forecast Credit Cards in Circulation: % Growth 2021-2026
  • Table 66 Forecast Credit Cards Transactions: % Growth 2021-2026
  • Table 67 Forecast Commercial Credit Cards: Number of Cards in Circulation 2021-2026
  • Table 68 Forecast Commercial Credit Cards Transactions 2021-2026
  • Table 69 Forecast Commercial Credit Cards in Circulation: % Growth 2021-2026
  • Table 70 Forecast Commercial Credit Cards Transactions: % Growth 2021-2026
  • Table 71 Forecast Personal Credit Cards: Number of Cards in Circulation 2021-2026
  • Table 72 Forecast Personal Credit Cards Transactions 2021-2026
  • Table 73 Forecast Personal Credit Cards in Circulation: % Growth 2021-2026
  • Table 74 Forecast Personal Credit Cards Transactions: % Growth 2021-2026

CHARGE CARDS IN TURKEY

2021 DEVELOPMENTS

PRE-PAID CARDS IN TURKEY

KEY DATA FINDINGS

2021 DEVELOPMENTS

  • Pre-paid cards gaining traction in Turkey
  • Pre-paid cards fastest growing category within financial cards
  • Further growth for dominant closed loop pre-paid cards

PROSPECTS AND OPPORTUNITIES

  • Open loop pre-paid cards to become increasingly competitive
  • Future growth prospects are positive for pre-paid cards
  • Telecommunications players active within open loop pre-paid cards

CATEGORY DATA

  • Table 75 Pre-paid Cards: Number of Cards in Circulation 2016-2021
  • Table 76 Pre-paid Cards Transactions 2016-2021
  • Table 77 Pre-paid Cards in Circulation: % Growth 2016-2021
  • Table 78 Pre-paid Cards Transactions: % Growth 2016-2021
  • Table 79 Closed Loop Pre-paid Cards Transactions 2016-2021
  • Table 80 Closed Loop Pre-paid Cards Transactions: % Growth 2016-2021
  • Table 81 Open Loop Pre-paid Cards Transactions 2016-2021
  • Table 82 Open Loop Pre-paid Cards Transactions: % Growth 2016-2021
  • Table 83 Pre-paid Cards: Number of Cards by Issuer 2016-2020
  • Table 84 Pre-paid Cards: Number of Cards by Operator 2016-2020
  • Table 85 Pre-paid Cards Transaction Value by Issuer 2016-2020
  • Table 86 Pre-paid Cards Transaction Value by Operator 2016-2020
  • Table 87 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2016-2020
  • Table 88 Closed Loop Pre-paid Cards: Number of Cards by Operator 2016-2020
  • Table 89 Closed Loop Pre-paid Cards Transaction Value by Issuer 2016-2020
  • Table 90 Closed Loop Pre-paid Cards Transaction Value by Operator 2016-2020
  • Table 91 Open Loop Pre-paid Cards: Number of Cards by Issuer 2016-2020
  • Table 92 Open Loop Pre-paid Cards: Number of Cards by Operator 2016-2020
  • Table 93 Open Loop Pre-paid Cards Transaction Value by Issuer 2016-2020
  • Table 94 Open Loop Pre-paid Cards Transaction Value by Operator 2016-2020
  • Table 95 Forecast Pre-paid Cards: Number of Cards in Circulation 2021-2026
  • Table 96 Forecast Pre-paid Cards Transactions 2021-2026
  • Table 97 Forecast Pre-paid Cards in Circulation: % Growth 2021-2026
  • Table 98 Forecast Pre-paid Cards Transactions: % Growth 2021-2026
  • Table 99 Forecast Closed Loop Pre-paid Cards Transactions 2021-2026
  • Table 100 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2021-2026
  • Table 101 Forecast Open Loop Pre-paid Cards Transactions 2021-2026
  • Table 102 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2021-2026

STORE CARDS IN TURKEY

2021 DEVELOPMENTS