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PUBLISHER: Euromonitor International | PRODUCT CODE: 1393618

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PUBLISHER: Euromonitor International | PRODUCT CODE: 1393618

Consumer Health in Switzerland

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PAGES: 107 Pages
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Consumer health witnessed a solid performance in 2023, with current value growth gaining momentum for the fourth consecutive year. Overall there has been little change in the price of OTC products, despite the slightly higher inflation rate in 2023, although there has been some bottlenecks in the supply chain with shortages occurring at times.

Euromonitor International's Consumer Health in Switzerland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Health market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Product Code: CHCH

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

  • Consumer health in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer health?

MARKET INDICATORS

  • Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2018-2023
  • Table 2 Life Expectancy at Birth 2018-2023

MARKET DATA

  • Table 3 Sales of Consumer Health by Category: Value 2018-2023
  • Table 4 Sales of Consumer Health by Category: % Value Growth 2018-2023
  • Table 5 NBO Company Shares of Consumer Health: % Value 2019-2023
  • Table 6 LBN Brand Shares of Consumer Health: % Value 2020-2023
  • Table 7 Penetration of Private Label in Consumer Health by Category: % Value 2018-2023
  • Table 8 Distribution of Consumer Health by Format: % Value 2018-2023
  • Table 9 Distribution of Consumer Health by Format and Category: % Value 2023
  • Table 10 Forecast Sales of Consumer Health by Category: Value 2023-2028
  • Table 11 Forecast Sales of Consumer Health by Category: % Value Growth 2023-2028

APPENDIX

  • OTC registration and classification
  • Vitamins and dietary supplements registration and classification
  • Self-medication/self-care and preventive medicine
  • Switches
  • Summary 1 OTC: Switches 2022-2023

DISCLAIMER

DEFINITIONS

SOURCES

  • Summary 2 Research Sources

ANALGESICS IN SWITZERLAND

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Analgesics enjoys slight rebound in sales volume
  • Topical analgesics are cannibalising sales of diclofenac
  • Dafalgan leads analgesics category

PROSPECTS AND OPPORTUNITIES

  • Steady growth trajectory for analgesics
  • Rising consumer interest in herbal and natural alternatives
  • Dafalgan expected to maintain its lead in analgesics

CATEGORY DATA

  • Table 12 Sales of Analgesics by Category: Value 2018-2023
  • Table 13 Sales of Analgesics by Category: % Value Growth 2018-2023
  • Table 14 NBO Company Shares of Analgesics: % Value 2019-2023
  • Table 15 LBN Brand Shares of Analgesics: % Value 2020-2023
  • Table 16 Forecast Sales of Analgesics by Category: Value 2023-2028
  • Table 17 Forecast Sales of Analgesics by Category: % Value Growth 2023-2028

COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES IN SWITZERLAND

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Stronger performance driven by higher incidence of allergies and common viruses
  • Medicated confectionery witnesses the best performance in 2023
  • Multinational players compete alongside local companies

PROSPECTS AND OPPORTUNITIES

  • Moderate growth in mature cough, cold and allergy (hay fever) remedies category
  • Consumers keen to try herbal/traditional remedies
  • E-commerce to facilitate future sales development

CATEGORY DATA

  • Table 18 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2018-2023
  • Table 19 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2018-2023
  • Table 20 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2019-2023
  • Table 21 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2020-2023
  • Table 22 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2023-2028
  • Table 23 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2023-2028

DIGESTIVE REMEDIES IN SWITZERLAND

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Busy lifestyles outside the home underpins stronger growth
  • On-the-go lifestyles spur sales of antacids
  • Imodium leads digestive remedies category

PROSPECTS AND OPPORTUNITIES

  • Maturity and healthier lifestyles to reduce demand for digestive remedies
  • Herbal/traditional digestive remedies offers new sales opportunities
  • E-commerce faces growth potential

CATEGORY DATA

  • Table 24 Sales of Digestive Remedies by Category: Value 2018-2023
  • Table 25 Sales of Digestive Remedies by Category: % Value Growth 2018-2023
  • Table 26 NBO Company Shares of Digestive Remedies: % Value 2019-2023
  • Table 27 LBN Brand Shares of Digestive Remedies: % Value 2020-2023
  • Table 28 Forecast Sales of Digestive Remedies by Category: Value 2023-2028
  • Table 29 Forecast Sales of Digestive Remedies by Category: % Value Growth 2023-2028

DERMATOLOGICALS IN SWITZERLAND

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Dermatologicals sees growth rebound in 2023
  • Antipruritics demand is driven by ageing population
  • Bayer (Schweiz) AG leads in dermatologicals

PROSPECTS AND OPPORTUNITIES

  • Dermatologicals to enjoy steady value growth
  • Trend for natural products will somewhat suppress stronger growth in traditional dermatologicals
  • Multinationals to lead in dermatologicals

CATEGORY DATA

  • Table 30 Sales of Dermatologicals by Category: Value 2018-2023
  • Table 31 Sales of Dermatologicals by Category: % Value Growth 2018-2023
  • Table 32 NBO Company Shares of Dermatologicals: % Value 2019-2023
  • Table 33 LBN Brand Shares of Dermatologicals: % Value 2020-2023
  • Table 34 LBN Brand Shares of Hair Loss Treatments: % Value 2020-2023
  • Table 35 Forecast Sales of Dermatologicals by Category: Value 2023-2028
  • Table 36 Forecast Sales of Dermatologicals by Category: % Value Growth 2023-2028

NRT SMOKING CESSATION AIDS IN SWITZERLAND

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • NRT smoking cessation sales gain ground
  • NRT gum and patches outperform other categories
  • Janssen-Cilag AG maintains category leadership

PROSPECTS AND OPPORTUNITIES

  • Steady and slow progress ahead for NRT smoking cessation aids
  • Innovation expected in flavours and packaging, to compete with the rising trends for vaping and heated tobacco
  • Sustainability concerns and advertising will encourage smoking cessation

CATEGORY INDICATORS

  • Table 37 Number of Smokers by Gender 2018-2023

CATEGORY DATA

  • Table 38 Sales of NRT Smoking Cessation Aids by Category: Value 2018-2023
  • Table 39 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2018-2023
  • Table 40 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2019-2023
  • Table 41 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2020-2023
  • Table 42 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2023-2028
  • Table 43 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2023-2028

SLEEP AIDS IN SWITZERLAND

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Rising stress levels drive sales of sleep aids
  • Natural alternatives to support sleep on the increase
  • Sidroga AG maintains lead in sleep aids

PROSPECTS AND OPPORTUNITIES

  • Growth to slow with anxiety and stress causing sleep disturbances
  • Sustained focus on natural products and more segmentation expected
  • No change in distribution channels expected in the short-term, but longer-term prospects may change sales landscape

CATEGORY DATA

  • Table 44 Sales of Sleep Aids: Value 2018-2023
  • Table 45 Sales of Sleep Aids: % Value Growth 2018-2023
  • Table 46 NBO Company Shares of Sleep Aids: % Value 2019-2023
  • Table 47 LBN Brand Shares of Sleep Aids: % Value 2020-2023
  • Table 48 Forecast Sales of Sleep Aids: Value 2023-2028
  • Table 49 Forecast Sales of Sleep Aids: % Value Growth 2023-2028

EYE CARE IN SWITZERLAND

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Allergies and screen time supports sales of eye care
  • Prevalence of allergies fuels sales of allergy eye care
  • Thea Pharma SA maintains its overall lead as Collypan from Verfora becomes top brand

PROSPECTS AND OPPORTUNITIES

  • Eye care to witness steady growth
  • Climate change and pollution to drive need for allergy eye care
  • Category saturation and maturity poses challenges for players

CATEGORY DATA

  • Table 50 Sales of Eye Care by Category: Value 2018-2023
  • Table 51 Sales of Eye Care by Category: % Value Growth 2018-2023
  • Table 52 NBO Company Shares of Eye Care: % Value 2019-2023
  • Table 53 LBN Brand Shares of Eye Care: % Value 2020-2023
  • Table 54 Forecast Sales of Eye Care by Category: Value 2023-2028
  • Table 55 Forecast Sales of Eye Care by Category: % Value Growth 2023-2028

WOUND CARE IN SWITZERLAND

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Travel and tourism gives wound care sales a lift
  • Branded wound care and private label compete head on
  • Ageing population and outdoor activities support wound care

PROSPECTS AND OPPORTUNITIES

  • Wound care products to enjoy slow and steady growth
  • First aid kits to become the norm in homes as well as cars
  • Innovation to remain key as brands and private label compete fiercely

CATEGORY DATA

  • Table 56 Sales of Wound Care by Category: Value 2018-2023
  • Table 57 Sales of Wound Care by Category: % Value Growth 2018-2023
  • Table 58 NBO Company Shares of Wound Care: % Value 2019-2023
  • Table 59 LBN Brand Shares of Wound Care: % Value 2020-2023
  • Table 60 Forecast Sales of Wound Care by Category: Value 2023-2028
  • Table 61 Forecast Sales of Wound Care by Category: % Value Growth 2023-2028

VITAMINS IN SWITZERLAND

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Demand for vitamins remains strong post-pandemic
  • New formats make taking vitamins fun and practical
  • Swiss consumers still prefer to shop offline

PROSPECTS AND OPPORTUNITIES

  • Personalised vitamins to support the health and wellness agenda
  • Extending the customer experience into the digital world
  • A more focused and strategic approach to vitamin consumption

CATEGORY DATA

  • Table 62 Sales of Vitamins by Category: Value 2018-2023
  • Table 63 Sales of Vitamins by Category: % Value Growth 2018-2023
  • Table 64 Sales of Multivitamins by Positioning: % Value 2018-2023
  • Table 65 NBO Company Shares of Vitamins: % Value 2019-2023
  • Table 66 LBN Brand Shares of Vitamins: % Value 2020-2023
  • Table 67 Forecast Sales of Vitamins by Category: Value 2023-2028
  • Table 68 Forecast Sales of Vitamins by Category: % Value Growth 2023-2028

DIETARY SUPPLEMENTS IN SWITZERLAND

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • The ageing Swiss population looks to dietary supplements as preventative care
  • Burgerstein maintains its lead in Swiss dietary supplements
  • Store-based retail witnesses biggest growth as consumers prefer to buy in-store

PROSPECTS AND OPPORTUNITIES

  • Personalisation is growing to meet specific consumer needs
  • Women's health supplementation on upward growth trajectory
  • Green products to experience growth in forecast period

CATEGORY DATA

  • Table 69 Sales of Dietary Supplements by Category: Value 2018-2023
  • Table 70 Sales of Dietary Supplements by Category: % Value Growth 2018-2023
  • Table 71 Sales of Dietary Supplements by Positioning: % Value 2018-2023
  • Table 72 NBO Company Shares of Dietary Supplements: % Value 2019-2023
  • Table 73 LBN Brand Shares of Dietary Supplements: % Value 2020-2023
  • Table 74 Forecast Sales of Dietary Supplements by Category: Value 2023-2028
  • Table 75 Forecast Sales of Dietary Supplements by Category: % Value Growth 2023-2028

WEIGHT MANAGEMENT AND WELLBEING IN SWITZERLAND

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Steady value growth even as consumers make cutbacks due to cost of living crisis
  • Convenience and natural trend support sales
  • Direct sales channel sees buoyant performance

PROSPECTS AND OPPORTUNITIES

  • Natural alternatives to gain popularity
  • Demand for sustainable and ethical products expected to rise
  • Digital technologies open up new opportunities

CATEGORY DATA

  • Table 76 Sales of Weight Management and Wellbeing by Category: Value 2018-2023
  • Table 77 Sales of Weight Management and Wellbeing by Category: % Value Growth 2018-2023
  • Table 78 NBO Company Shares of Weight Management and Wellbeing: % Value 2019-2023
  • Table 79 LBN Brand Shares of Weight Management and Wellbeing: % Value 2020-2023
  • Table 80 Forecast Sales of Weight Management and Wellbeing by Category: Value 2023-2028
  • Table 81 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2023-2028

SPORTS NUTRITION IN SWITZERLAND

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Protein powders gain wider appeal in sports nutrition
  • Wider distribution of all types of sports nutrition due to mass demand
  • E-commerce sales remain key even as retailers expand stocks in-store

PROSPECTS AND OPPORTUNITIES

  • More convenient formats to support sales growth
  • Brands can capitalise on rise of athlete celebrities
  • Consumers to be attracted by affordable options

CATEGORY DATA

  • Table 82 Sales of Sports Nutrition by Category: Value 2018-2023
  • Table 83 Sales of Sports Nutrition by Category: % Value Growth 2018-2023
  • Table 84 NBO Company Shares of Sports Nutrition: % Value 2019-2023
  • Table 85 LBN Brand Shares of Sports Nutrition: % Value 2020-2023
  • Table 86 Forecast Sales of Sports Nutrition by Category: Value 2023-2028
  • Table 87 Forecast Sales of Sports Nutrition by Category: % Value Growth 2023-2028

HERBAL/TRADITIONAL PRODUCTS IN SWITZERLAND

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Upbeat performance in herbal/traditional products
  • Procter & Gamble maintains lead with Vicks brand, in a highly fragmented category
  • Herbal topical analgesics gain appeal as consumers seek to avoid taking oral medications

PROSPECTS AND OPPORTUNITIES

  • Sales to be supported by ongoing health and wellness trends
  • Influencer marketing on social media likely to gain traction
  • Herbal/traditional topical analgesics to grow from a small base

CATEGORY DATA

  • Table 88 Sales of Herbal/Traditional Products by Category: Value 2018-2023
  • Table 89 Sales of Herbal/Traditional Products by Category: % Value Growth 2018-2023
  • Table 90 NBO Company Shares of Herbal/Traditional Products: % Value 2019-2023
  • Table 91 LBN Brand Shares of Herbal/Traditional Products: % Value 2020-2023
  • Table 92 Forecast Sales of Herbal/Traditional Products by Category: Value 2023-2028
  • Table 93 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2023-2028

PAEDIATRIC CONSUMER HEALTH IN SWITZERLAND

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Paediatrics enjoys steady growth as parents prioritise children's health
  • Galderma remains the leading player in paediatric consumer health
  • Paediatric VDS is a popular option in paediatric category

PROSPECTS AND OPPORTUNITIES

  • Flat growth expected over the forecast period, due to ongoing parental caution
  • Paediatric analgesics face further decline
  • Paediatric VDS to enjoy fastest growth

CATEGORY DATA

  • Table 94 Sales of Paediatric Consumer Health by Category: Value 2018-2023
  • Table 95 Sales of Paediatric Consumer Health by Category: % Value Growth 2018-2023
  • Table 96 NBO Company Shares of Paediatric Consumer Health: % Value 2019-2023
  • Table 97 LBN Brand Shares of Paediatric Consumer Health: % Value 2020-2023
  • Table 98 Forecast Sales of Paediatric Consumer Health by Category: Value 2023-2028
  • Table 99 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2023-2028
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