PUBLISHER: Euromonitor International | PRODUCT CODE: 2146172
PUBLISHER: Euromonitor International | PRODUCT CODE: 2146172
Consumer Lifestyles in Malaysia
Consumer Lifestyles provides valuable insights into the key attitudes and current perspectives of consumers, and how these influence their purchasing and consumption behaviors. It quantifies consumer behaviors, preferences, and motivations, aligning them with broader trends.
Euromonitor's Consumer Lifestyles in Malaysia report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Consumer Overview market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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TABLE OF CONTENTS
Scope
Consumer landscape in Malaysia 2026
Personal traits and values
Consumers in Malaysia feel concerned that the cost of everyday items are going up
Gen Z prioritise time for themselves
Younger generations are more actively involved in political and social issues
Consumers in Malaysia research the products and services they consume
Baby Boomers anticipate having more time for themselves
Personal traits and values survey highlights
Home life and leisure time
Half of respondents engage in hobbies on a weekly basis
Consumers in Malaysia enjoy interacting with companions face-to-face
Consumers in Malaysia look for value for money when travelling
Home life and leisure time survey highlights
Eating and dietary habits
Consumers look for healthy ingredients in food and beverages
Older generations are most likely to claim to be too busy to prepare meals
Gen Z are most likely to eat snacks while at work
Millennials are most likely to be allergic or intolerant to certain foods
Consumers are willing to pay more for products with health and nutritional properties
Eating and dietary habits survey highlights
Working life
Millennials want to be accountable for important tasks
Malaysians seek to find employment that provides time for both personal and work life
Gen Z seek to make a substantial amount of money
Consumers in Malaysia want to work from home
Working life survey highlights
Health and wellness
Consumers in Malaysia walk or hike for exercise
Massage is the most popular stress-reduction measure among Millennials
Respondents think health and nutritional properties is the most influential product feature
Millennials are most likely to own fitness wearables
Health and wellness survey highlights
Shopping and spending
Consumers in Malaysia try to embrace a minimalist lifestyle
Baby Boomers like to exploring shopping malls
Baby Boomers pick their travel destinations based on the quality of shopping there
Gen Z are open to purchasing used or pre-owned goods
Consumers in Malaysia often buy used or second-hand items
Younger generations often share their shopping activities
Younger generations read consumer reviews online
Malaysians are set to increase spending on education the most
Gen Z are capable of routinely putting away a fraction of their salary
Shopping and spending survey highlights
