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Market Research Report

Consumer Lifestyles in Hong Kong, China

Published by Euromonitor International Product code 244498
Published Content info 30 Pages
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Consumer Lifestyles in Hong Kong, China
Published: May 16, 2018 Content info: 30 Pages

Growing consumer optimism, on the back of an improving economy and rising disposable incomes, has driven a rebound in spending. Consumers in the small, inter-connected city still prefer in-store shopping, but more are warming to the convenience of online shopping. High housing prices are preventing many younger consumers from jumping on to the property ladder and, in turn, that is defining their consumer choices. Rising health awareness is increasingly informing consumers' shopping habits.

Euromonitor's Consumer Lifestyles in Hong Kong, China report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Lifestyles market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Product Code: CLHK

Table of Contents

Euromonitor International

May 2018


Lifestyles in Hong Kong, China

    • Chart 1 Consumer Lifestyles in 2018

Top Five Consumer Trends

Buoyed by Rising Optimism, Consumer Spending Rebounds

Consumers Increasingly Turn To Online Shopping

Rising Cost of Housing Affects Younger Consumers' Choices

Consumers Continue To Spend on Travel

Growing Health Awareness Driving New Consumer Choices

Consumer Segmentation

Babies and Infants (0-2 Years)

    • Chart 2 Babies and Infants in Focus 2017-2030

Kids (3-7)

    • Chart 3 Kids in Focus 2017-2030

Tweens (8-12)

    • Chart 4 Tweens in Focus 2017-2030

Teens (13-17)

    • Chart 5 Teens in Focus 2017-2030

Young Adults (18-29)

    • Chart 6 Young Adults in Focus 2017-2030

Middle Youth (30-44)

    • Chart 7 Middle Youth in Focus 2017-2030

Mid-lifers (45-64)

    • Chart 8 Mid-Lifers in Focus 2017-2030

Later-lifers (65-79)

    • Chart 9 Late-Lifers in Focus 2017-2030
    • Chart 10 Life Expectancy for Men and Women and Old-Age Dependency Ratio 2017-2030

Seniors (80+)

    • Chart 11 Seniors in Focus 2017-2030

House and Home

the Home Space

    • Chart 12 Households by Type of Dwelling; Number of Home Owners and Number of Homes Rented 2017-2030
    • Chart 13 Households by Type 2017

Running Costs

    • Chart 14 Household Running Costs 2017-2030

Spending and Saving

Attitudes Towards Spending

Attitudes Towards Savings

    • Chart 15 Disposable Income and Savings 2012-2017


Main Household Shop

    • Chart 16 Main Household Shop by Retailer Type: 2017

Shopping for Big-ticket Items and Personal Goods

Shopping Online

    • Chart 17 Internet Retail Spending: 2017

Eating and Drinking

Eating Habits

    • Chart 18 Consumer Spending on Food by Type: 2017
    • Chart 19 Total Spending on Food and Spending on Food per Household: 2017

Drinking Habits

    • Chart 20 Consumer Spending on Drinks by Type: 2017
    • Chart 21 Total Consumer Spending and Spending on Alcoholic and Non-Alcoholic Drinks: 2017

Grooming and Appearance

Investing in Yourself: Female Personal Grooming and Hygiene

    • Chart 22 Consumer Spending on Clothing, Footwear and Personal Care: 2017

Investing in Yourself: Male Personal Grooming and Hygiene

    • Chart 23 Consumer Spending and Spending on Clothing Footwear and Personal Care: 2017

Style Icons and Celebrity Influences

Healthy and Ethical Living

Attitudes To Health and Wellbeing

    • Chart 24 Health of the Nation 2017-2030
    • Chart 25 Percentage of the Population Overweight or Obese 2017-2020

Ethical Living

Sport and Fitness

Leisure and Recreation

Leisure Time

    • Chart 26 Percentage of Households with Possession of Smart Phone, Laptop or Tablet and Percentage of Households with Internet Access 2017
    • Chart 27 Consumer Expenditure and Spending on Leisure and Recreation 2017-2030


    • Chart 28 Consumer Expenditure and Consume Expenditure on Package Holidays 2017-2030

Opportunities for Celebrations and Gift-giving

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