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Market Research Report

Home and Garden in South Africa

Published by Euromonitor International Product code 283460
Published Content info 42 Pages
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Home and Garden in South Africa
Published: May 12, 2017 Content info: 42 Pages
Description

South Africa continues to struggle economically and politically, with the political environment negatively impacting the currency valuation in 2016. Inflation coupled with relatively high unemployment rates added to the country's woes. Severe drought conditions put further pressure on the tough economic climate. Households are continuing to struggle financially and are becoming increasingly cautious when it comes to non-essential spending.

Euromonitor International's Home and Garden in South Africa report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2021 illustrate how market demand is expected to evolve in the medium-term

Product coverage: Gardening, Home Furnishings, Home Improvement, Homewares.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Home and Garden market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Product Code: HOMEZA

Table of Contents

Euromonitor International

May 2017

LIST OF CONTENTS AND TABLES

Executive Summary

Tough Economic Conditions Hamper the Market's Performance in 2016

Polarisation Between Demand for Value and the Need To Economise

Home and Garden Remains A Fragmented Marketplace

Store-based Retailers Sustain Their Dominance

Marginal Positive Performance Expected Over the Forecast Period

Key Trends and Developments

Disappointing Macroeconomic Growth Constrains Home and Garden Sales

Persistent Demand for Value Offerings in Home and Garden

Retailers Expand Their Product Portfolios in A Bid To Boost Their Market Shares

Emerging Retail Concepts

New Distribution Models/emerging Business Models

Market Data

  • Table 1 Sales of Home and Garden by Category: Value 2011-2016
  • Table 2 Sales of Home and Garden by Category: % Value Growth 2011-2016
  • Table 3 NBO Company Shares of Home and Garden: % Value 2012-2016
  • Table 4 LBN Brand Shares of Home and Garden: % Value 2013-2016
  • Table 5 Distribution of Home and Garden by Format: % Value 2011-2016
  • Table 6 Forecast Sales of Home and Garden by Category: Value 2016-2021
  • Table 7 Forecast Sales of Home and Garden by Category: % Value Growth 2016-2021

Sources

    • Summary 1 Research Sources

Cadac (pty) Ltd in Home and Garden (south Africa)

  • Strategic Direction
  • Key Facts
    • Summary 2 Cadac (Pty) Ltd: Key Facts
  • Competitive Positioning
    • Summary 3 Cadac (Pty) Ltd: Competitive Position 2016

Kansai Plascon (pty) Ltd in Home and Garden (south Africa)

  • Strategic Direction
  • Key Facts
    • Summary 4 Kansai Plascon (Pty) Ltd: Key Facts
  • Competitive Positioning
    • Summary 5 Kansai Plascon (Pty) Ltd: Competitive Position 2016

Massmart Holdings Ltd in Home and Garden (south Africa)

  • Strategic Direction
  • Key Facts
    • Summary 6 Massmart Holdings Ltd: Key Facts
  • Company Background
  • Internet Strategy

Private Label

    • Summary 7 Massmart Holdings Ltd: Private Label Portfolio
  • Competitive Positioning
    • Summary 8 Massmart Holdings Ltd: Competitive Position 2016

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 8 Sales of Gardening by Category: Value 2011-2016
  • Table 9 Sales of Gardening by Category: % Value Growth 2011-2016
  • Table 10 NBO Company Shares of Gardening: % Value 2012-2016
  • Table 11 LBN Brand Shares of Gardening: % Value 2013-2016
  • Table 12 Distribution of Gardening by Format: % Value 2011-2016
  • Table 13 Forecast Sales of Gardening by Category: Value 2016-2021
  • Table 14 Forecast Sales of Gardening by Category: % Value Growth 2016-2021

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 15 Sales of Home Furnishings by Category: Value 2011-2016
  • Table 16 Sales of Home Furnishings by Category: % Value Growth 2011-2016
  • Table 17 NBO Company Shares of Home Furnishings: % Value 2012-2016
  • Table 18 LBN Brand Shares of Home Furnishings: % Value 2013-2016
  • Table 19 LBN Brand Shares of Light Sources: % Value 2013-2016
  • Table 20 Distribution of Home Furnishings by Format: % Value 2011-2016
  • Table 21 Forecast Sales of Home Furnishings by Category: Value 2016-2021
  • Table 22 Forecast Sales of Home Furnishings by Category: % Value Growth 2016-2021

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 23 Sales of Home Improvement by Category: Value 2011-2016
  • Table 24 Sales of Home Improvement by Category: % Value Growth 2011-2016
  • Table 25 NBO Company Shares of Home Improvement: % Value 2012-2016
  • Table 26 LBN Brand Shares of Home Improvement: % Value 2013-2016
  • Table 27 Distribution of Home Improvement by Format: % Value 2011-2016
  • Table 28 Forecast Sales of Home Improvement by Category: Value 2016-2021
  • Table 29 Forecast Sales of Home Improvement by Category: % Value Growth 2016-2021

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 30 Sales of Homewares by Category: Value 2011-2016
  • Table 31 Sales of Homewares by Category: % Value Growth 2011-2016
  • Table 32 Sales of Homewares by Material: % Value 2011-2016
  • Table 33 NBO Company Shares of Homewares: % Value 2012-2016
  • Table 34 LBN Brand Shares of Homewares: % Value 2013-2016
  • Table 35 Distribution of Homewares by Format: % Value 2011-2016
  • Table 36 Forecast Sales of Homewares by Category: Value 2016-2021
  • Table 37 Forecast Sales of Homewares by Category: % Value Growth 2016-2021
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