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Market Research Report

Small Appliances in Western Europe

Published by Euromonitor International Product code 286506
Published Content info 59 Pages
Delivery time: 1-2 business days
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Small Appliances in Western Europe
Published: March 29, 2018 Content info: 59 Pages

Maturity in small appliances is leading to higher consumer awareness and expectation in terms of product innovation, and demand for premium products is increasing in Western Europe. The changing economic landscape in major economies in the region, such as the UK, meant a slowing of sales growth in 2017 compared with previous years. Cost-conscious consumers are looking for value for money in small appliances in the region.

Euromonitor International's Small Appliances in Western Europe global briefing offers a comprehensive guide to the retail sales data, allowing you to identify the sectors driving growth. The report also identifies the leading companies/brands and offers strategic analysis of key factors influencing the competitive landscape - be it new product developments, technological innovations, economic/lifestyle influences, distribution or pricing issues. Additionally, trade statistics and producer's shares will answer questions on where appliances are produced and where they are being exported to, how quickly these units are moving, which companies are producing how much, and whether all categories are behaving in the same way. Collectively, this gives a complete view in both marketing and production planning strategies. Forecasts illustrate how the market is set to change.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Appliances market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Product Code: WGSMALL

Table of Contents

  • Introduction
  • Regional Overview
  • Leading Companies and Brands
  • Forecast Projections
  • Country Snapshots
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