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Market Research Report

Home and Garden in South Korea

Published by Euromonitor International Product code 287530
Published Content info 34 Pages
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Home and Garden in South Korea
Published: April 27, 2018 Content info: 34 Pages
Description

The home and garden market in South Korea increased slowly in 2017, due to high levels of interest in home interiors amongst consumers. The strongest current value growth rates came from home furnishings and home improvement, and the lowest growth rate was seen in homewares. The rising number of single-person households and the decreasing number of households with parents and children dictated the trends in the market, along with more people living in apartments rather than houses.

Euromonitor International's Home and Garden in South Korea report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2022 illustrate how market demand is expected to evolve in the medium-term

Product coverage: Gardening, Home Furnishings, Home Improvement, Homewares.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Home and Garden market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Product Code: HOMEKR

Table of Contents

Euromonitor International

April 2018

LIST OF CONTENTS AND TABLES

Executive Summary

Steady Growth for Home and Garden

Home Interior Consulting Services and Environmental Issues

Hanssem Continues To Lead

the Growth of Non-store Retailing

Slightly Higher Growth Rate in the Forecast Period

Market Data

  • Table 1 Sales of Home and Garden by Category: Value 2012-2017
  • Table 2 Sales of Home and Garden by Category: % Value Growth 2012-2017
  • Table 3 NBO Company Shares of Home and Garden: % Value 2013-2017
  • Table 4 LBN Brand Shares of Home and Garden: % Value 2014-2017
  • Table 5 Distribution of Home and Garden by Format: % Value 2012-2017
  • Table 6 Forecast Sales of Home and Garden by Category: Value 2017-2022
  • Table 7 Forecast Sales of Home and Garden by Category: % Value Growth 2017-2022

Definitions

Sources

    • Summary 1 Research Sources

Headlines

Prospects

Increasing Interest in Indoor Plants

the Kim Young-ran Anti-corruption Law

Extending the Internet Retailing Channel

Competitive Landscape

Fragmentation and the Presence of Unbranded Products

Ikea Korea and Bfa

Increased Accessibility Via the Internet

Category Data

  • Table 8 Sales of Gardening by Category: Value 2012-2017
  • Table 9 Sales of Gardening by Category: % Value Growth 2012-2017
  • Table 10 NBO Company Shares of Gardening: % Value 2013-2017
  • Table 11 LBN Brand Shares of Gardening: % Value 2014-2017
  • Table 12 Distribution of Gardening by Format: % Value 2012-2017
  • Table 13 Forecast Sales of Gardening by Category: Value 2017-2022
  • Table 14 Forecast Sales of Gardening by Category: % Value Growth 2017-2022

Headlines

Prospects

the Expansion of Led Lamps

Bedroom Furniture As A Growth Engine

Competitive Landscape

Hanssem Maintains Its Lead and Sees Strong Growth

Consultations on Home Interiors

Good-quality Sleep

Category Data

  • Table 15 Sales of Home Furnishings by Category: Value 2012-2017
  • Table 16 Sales of Home Furnishings by Category: % Value Growth 2012-2017
  • Table 17 NBO Company Shares of Home Furnishings: % Value 2013-2017
  • Table 18 LBN Brand Shares of Home Furnishings: % Value 2014-2017
  • Table 19 LBN Brand Shares of Light Sources: % Value 2014-2017
  • Table 20 Distribution of Home Furnishings by Format: % Value 2012-2017
  • Table 21 Forecast Sales of Home Furnishings by Category: Value 2017-2022
  • Table 22 Forecast Sales of Home Furnishings by Category: % Value Growth 2017-2022

Headlines

Prospects

Positive But Slow Growth

Elevating the B2c Market

Package Service in Bathroom and Sanitaryware

Competitive Landscape

Lg Hausys Maintains Its Leading Position

Consumer-friendly Products

Domestic Brand Power in Home Improvement

Category Data

  • Table 23 Sales of Home Improvement by Category: Value 2012-2017
  • Table 24 Sales of Home Improvement by Category: % Value Growth 2012-2017
  • Table 25 NBO Company Shares of Home Improvement: % Value 2013-2017
  • Table 26 LBN Brand Shares of Home Improvement: % Value 2014-2017
  • Table 27 Distribution of Home Improvement by Format: % Value 2012-2017
  • Table 28 Forecast Sales of Home Improvement by Category: Value 2017-2022
  • Table 29 Forecast Sales of Home Improvement by Category: % Value Growth 2017-2022

Headlines

Prospects

Stagnation in Homewares

Rational Consumption Expected

Variations in Performances

Competitive Landscape

Groupe Seb Korea's Tefal Brand Maintains Its Lead

Stagnation in Homewares Affects Companies

Multinational Companies Are Increasing Their Shares

Category Data

  • Table 30 Sales of Homewares by Category: Value 2012-2017
  • Table 31 Sales of Homewares by Category: % Value Growth 2012-2017
  • Table 32 Sales of Homewares by Material: % Value 2012-2017
  • Table 33 NBO Company Shares of Homewares: % Value 2013-2017
  • Table 34 LBN Brand Shares of Homewares: % Value 2014-2017
  • Table 35 Distribution of Homewares by Format: % Value 2012-2017
  • Table 36 Forecast Sales of Homewares by Category: Value 2017-2022
  • Table 37 Forecast Sales of Homewares by Category: % Value Growth 2017-2022
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