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Market Research Report

Mass Beauty and Personal Care in Norway

Published by Euromonitor International Product code 872621
Published Content info 20 Pages
Delivery time: 1-2 business days
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Mass Beauty and Personal Care in Norway
Published: June 13, 2019 Content info: 20 Pages
Description

While the pharmacy channel is predominantly associated with premium-positioned brands, a wide range of mass pharmacy brands, such as Cosmica, Eucerin, Cliniderm and Dermica, have registered a strong value sales development for most of the review period. A strong focus on product diversification, products that are free from potentially harmful ingredients and are suitable for sensitive skin have appealed to Norwegian consumers. In addition, the mass pharmacy brands carry prices.

Euromonitor International's Mass Beauty and Personal Care in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Mass Adult Sun Care, Mass Baby and Child-specific Products, Mass Bath and Shower, Mass Colour Cosmetics, Mass Deodorants, Mass Fragrances, Mass Hair Care, Mass Skin Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Mass Beauty and Personal Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Product Code: CTNOmb

Table of Contents

Headlines

Prospects

  • Mass Pharmacy Brands Add Value
  • Low-cost Store Concepts Undermine Value Sales
  • the Premiumisation Trend Remains Strong

Competitive Landscape

  • L'oreal Norge and Orkla Care Lead Value Sales
  • Pharmacy Brands Continue To Gain Value Share
  • Private Label Expansion Remains Limited

Category Data

  • Table 1: Sales of Mass Beauty and Personal Care by Category: Value 2013-2018
  • Table 2: Sales of Mass Beauty and Personal Care by Category: % Value Growth 2013-2018
  • Table 3: NBO Company Shares of Mass Beauty and Personal Care: % Value 2014-2018
  • Table 4: LBN Brand Shares of Mass Beauty and Personal Care: % Value 2015-2018
  • Table 5: Forecast Sales of Mass Beauty and Personal Care by Category: Value 2018-2023
  • Table 6: Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2018-2023

Executive Summary

  • Consumers Trade Up Resulting in Continued Stable Value Growth in 2018
  • Low-cost Store Concepts Boom in Popularity
  • Beauty Giants Control Competitive Landscape But Losing Share
  • Niche Selective Brands Display the Most Dynamic Growth
  • Stable Value Growth Expected

Market Data

  • Table 7: Sales of Beauty and Personal Care by Category: Value 2013-2018
  • Table 8: Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
  • Table 9: GBO Company Shares of Beauty and Personal Care: % Value 2014-2018
  • Table 10: NBO Company Shares of Beauty and Personal Care: % Value 2014-2018
  • Table 11: LBN Brand Shares of Beauty and Personal Care: % Value 2015-2018
  • Table 12: Penetration of Private Label in Beauty and Personal Care by Category: % Value 2013-2018
  • Table 13: Distribution of Beauty and Personal Care by Format: % Value 2013-2018
  • Table 14: Distribution of Beauty and Personal Care by Format and Category: % Value 2018
  • Table 15: Forecast Sales of Beauty and Personal Care by Category: Value 2018-2023
  • Table 16: Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023

Sources

  • Summary 1: Research Sources
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