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Market Research Report

Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Morocco

Published by Euromonitor International Product code 951766
Published Content info 19 Pages
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Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Morocco
Published: July 23, 2020 Content info: 19 Pages
Description

E-vapour products continued to see strong growth in current value terms in 2019 with some consumers continuing to switch from conventional smoking to other alternatives, which they considered less harmful or cheaper. Most consumers who made the switch are middle-upper income consumers from urban areas who buy these products through independent small tobacco specialists which specialise in e-vapour products. The category received a boost to sales in the early part of 2019 after the tax on cigaret...

Euromonitor International's‘Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Morocco report’ offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: E-Vapour Products, Heated Tobacco Products, Smokeless Tobacco.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Smokeless Tobacco, E-Vapour Products and Heated Tobacco market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Product Code: TBMOtv

Table of Contents

HEADLINES

PRE-COVID-19 PERFORMANCE

E-vapour products benefits from new tax increase on cigarettes in early 2019

Decision reached in November 2019 to impose tax on e-vapour products

Consumers show limited interest in smokeless tobacco

2020 AND BEYOND

COVID-19 impact

Affected products within smokeless tobacco, e-vapour products and heated tobacco

Recovery and opportunities

CATEGORY INDICATORS

  • Table 1 Number of Adult Vapers 2014-2019

CATEGORY DATA

  • Table 2 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2014-2019
  • Table 3 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2014-2019
  • Table 4 Sales of E-Liquids by Nicotene Strength: % Value 2018
  • Table 5 Distribution of E-Vapour Products by Format: % Value 2014-2019
  • Table 6 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2019-2024
  • Table 7 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2019-2024

EXECUTIVE SUMMARY

COVID-19 impact on tobacco

COVID-19 country impact

2019 tax hike places added burden on smokers and producers

Societe Marocaines des Tabacs regains exclusivity rights in cigars in 2019 as it cements its dominant position

Sales expected to remain stable over the forecast period but illicit trade expected to pose a significant threat

OPERATING ENVIRONMENT

Legislation

Legislative overview

    • Summary 1 Legislation Summary at a Glance

Minimum legal smoking age

Smoking prevalence

Plain packaging

Advertising and sponsorship

Point-of-sale display bans

Flavoured tobacco product ban

Vapour products

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

  • Table 8 Number of Adult Smokers by Gender 2014-2019

MARKET DATA

  • Table 9 Sales of Tobacco by Category: Volume 2014-2019
  • Table 10 Sales of Tobacco by Category: Value 2014-2019
  • Table 11 Sales of Tobacco by Category: % Volume Growth 2014-2019
  • Table 12 Sales of Tobacco by Category: % Value Growth 2014-2019
  • Table 13 Forecast Sales of Tobacco by Category: Volume 2019-2024
  • Table 14 Forecast Sales of Tobacco by Category: Value 2019-2024
  • Table 15 Forecast Sales of Tobacco by Category: % Volume Growth 2019-2024
  • Table 16 Forecast Sales of Tobacco by Category: % Value Growth 2019-2024

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

    • Summary 2 Research Sources
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