Market Research Report
Pre-Paid Cards in Japan
|Published by||Euromonitor International||Product code||971786|
|Published||Content info||28 Pages
Delivery time: 1-2 business days
|Pre-Paid Cards in Japan|
|Published: November 12, 2020||Content info: 28 Pages||
As with other types of financial card in 2020, pre-paid cards were benefitting from the popular rebate programme run by the government to help encourage cashless payments during 2019-2020. Part of the government's drive towards a cashless society, consumers were able to earn cashback on their purchases via a points system when buying goods using non-cash payment methods, including pre-paid cards.
Euromonitor International's Pre-Paid Card Transactions in Japan report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.
Product coverage: Closed Loop Pre-Paid Card Transactions, Open Loop Pre-Paid Card Transactions.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
List OF CONTENTS AND TABLES
KEY DATA FINDINGS
Government's rebate scheme for use of non-cash payments provides some momentum for pre-paid cards
Pre-paid cards an ideal replacement for "unhygienic" cash payments
Pre-paid cards hit by the general drop in consumer spending as well as less use of transportation
RECOVERY AND OPPORTUNITIES
Pre-paid cards will continue to be popular for small-value payments
Credit cards offer better loyalty programmes than pre-paid cards
Pre-paid cards moving into the mobile payments arena
COVID-19 impact on consumer payments
COVID-19 country impact
Declining transactions value for credit cards in 2020, with only debit cards seeing positive growth
Government cashless payments scheme helps drive point-of-sale adoption of non-cash payment technology
Loyalty programmes and reward schemes remain popular among Japanese consumers
What next for consumer payments?
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT