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Market Research Report

Sleep Aids in Norway

Published by Euromonitor International Product code 971795
Published Content info 28 Pages
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Sleep Aids in Norway
Published: November 13, 2020 Content info: 28 Pages
Description

Although COVID-19 led to an increase in stress levels throughout the country, sleep aids are not set to record a spike in growth for the year, with value growth aligning to growth recorded in 2019. Therefore, sales are supported by ongoing trends in the landscape. Many Norwegians suffer from insomnia, and stress-related problems are relatively common amongst the adult population, especially due to increasingly busy lifestyles. The growing use of smartphones is also creating a feeling of constant...

Euromonitor International's Sleep Aids in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. Forecasts to 2024 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Sleep Aids market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Product Code: CHNOcp

TABLE OF CONTENTS

List OF CONTENTS AND TABLES

KEY DATA FINDINGS

2020 IMPACT

COVID-19 adds to consumers stress, however, sleep aids records the same high growth levels seen in 2019

Women and younger people are growing audiences for sleep aids, with both groups impacted by higher levels of stress

Sedix retains its lead as consumers preference passion flower over valerian, while smaller players have the opportunity to breakthrough

RECOVERY AND OPPORTUNITIES

Growth is set to remain positive across the forecast period, with the economic recession following the outbreak of COVID-19, increasing consumers stress

The ongoing changes in the Rx landscape boosts sales of OTC sleep aids across the forecast period

Melatonin is increasingly seen as a safe alternative to OTC sleep aids, challenging growth across the forecast period

CATEGORY DATA

  • Table 1 Sales of Sleep Aids: Value 2015-2020
  • Table 2 Sales of Sleep Aids: % Value Growth 2015-2020
  • Table 3 NBO Company Shares of Sleep Aids: % Value 2016-2020
  • Table 4 LBN Brand Shares of Sleep Aids: % Value 2017-2020
  • Table 5 Forecast Sales of Sleep Aids: Value 2020-2025
  • Table 6 Forecast Sales of Sleep Aids: % Value Growth 2020-2025

EXECUTIVE SUMMARY

COVID-19 impact on consumer health

COVID-19 country impact

Company response

Retailing shift

What next for consumer health?

MARKET INDICATORS

  • Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2015-2020
  • Table 8 Life Expectancy at Birth 2015-2020

MARKET DATA

  • Table 9 Sales of Consumer Health by Category: Value 2015-2020
  • Table 10 Sales of Consumer Health by Category: % Value Growth 2015-2020
  • Table 11 NBO Company Shares of Consumer Health: % Value 2016-2020
  • Table 12 LBN Brand Shares of Consumer Health: % Value 2017-2020
  • Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2015-2020
  • Table 14 Distribution of Consumer Health by Format: % Value 2015-2020
  • Table 15 Distribution of Consumer Health by Format and Category: % Value 2020
  • Table 16 Forecast Sales of Consumer Health by Category: Value 2020-2025
  • Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2020-2025

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

Switches

    • Summary 1 OTC: Switches 2019-2020

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

DEFINITIONS

SOURCES

    • Summary 2 Research Sources
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