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Market Research Report

Travel in South Korea

Published by Euromonitor International Product code 971843
Published Content info 56 Pages
Delivery time: 1-2 business days
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Travel in South Korea
Published: November 12, 2020 Content info: 56 Pages
Description

The impact of COVID-19 on South Korea's travel industry has been severe, with hotels either closed or operating at extremely low occupancy rates for much of 2020 and airlines suffering enormous losses as global restrictions wreak havoc throughout travel. Several operators have been forced to furlough or lay off staff and many businesses face bankruptcy. Car rental companies are suffering less than other players as for the most part they depend for business on local consumers rather than inbound...

Euromonitor International's Travel in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Activities and Experiences (Destination), Lodging, Online Travel Sales and Intermediaries, Tourism Flows, Travel Modes, Traveller Profiles.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Travel market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Product Code: TTKR

TABLE OF CONTENTS

List OF CONTENTS AND TABLES

EXECUTIVE SUMMARY

COVID-19 impact on travel

COVID-19 country impact

Company response to COVID-19: Airlines and hotels

Impact of COVID-19 on online bookings and travel intermediaries

What next for travel?

CHART 1 Inbound Receipts: 2020-2025

CHART 2 Average Spend per Trip for Inbound Arrivals: 2020-2025

MARKET DATA

  • Table 1 Annual Leave: Volume 2015-2020
  • Table 2 Travellers by Age: Number of People 2015-2020
  • Table 3 Seasonality: Number of People 2015-2020
  • Table 4 Leisure Outbound Demographics: Number of Trips 2015-2020
  • Table 5 Other Transport Sales: Value 2015-2020
  • Table 6 Other Transport Online Sales: Value 2015-2020
  • Table 7 Forecast Other Transport Sales: Value 2020-2025
  • Table 8 Forecast Other Transport Online Sales: Value 2020-2025
  • Table 9 Activities and Experiences: Value 2015-2020
  • Table 10 Forecast Activities and Experiences: Value 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

    • Summary 1 Research Sources

KEY DATA FINDINGS

2020 IMPACT

Tourism flows slow considerably as border shutdowns disrupt travel globally

Jeju Island uses blockchain technology to tempt back tourists, and business travel slowly starts to select areas

RECOVERY AND OPPORTUNITIES

K-culture set to increase diversity in visitors to South Korea, and experiential travel to see rising demand

New agreement marks beginning of thawed relations with Japan in bid to restart business travel

CATEGORY DATA

  • Table 11 Inbound Arrivals: Number of Trips 2015-2020
  • Table 12 Inbound Arrivals by Country: Number of Trips 2015-2020
  • Table 13 Inbound City Arrivals 2015-2020
  • Table 14 Inbound Receipts: Value 2015-2020
  • Table 15 Leisure Inbound Demographics: Number of Trips 2015-2020
  • Table 16 Forecast Inbound Arrivals: Number of Trips 2020-2025
  • Table 17 Forecast Inbound Arrivals by Country: Number of Trips 2020-2025
  • Table 18 Forecast Inbound Receipts: Value 2020-2025
  • Table 19 Domestic Trips by Destination: Number of Trips 2015-2020
  • Table 20 Domestic Business Trips by Travel Mode: Number of Trips 2015-2020
  • Table 21 Domestic Leisure Trips by Travel Mode: Number of Trips 2015-2020
  • Table 22 Domestic Expenditure: Value 2015-2020
  • Table 23 Forecast Domestic Business Trips by Travel Mode: Number of Trips 2020-2025
  • Table 24 Forecast Domestic Leisure Trips by Travel Mode: Number of Trips 2020-2025
  • Table 25 Forecast Domestic Expenditure: Value 2020-2025
  • Table 26 Outbound Departures: Number of Trips 2015-2020
  • Table 27 Outbound Departures by Destination: Number of Trips 2015-2020
  • Table 28 Outbound Expenditure: Value 2015-2020
  • Table 29 Forecast Outbound Departures: Number of Trips 2020-2025
  • Table 30 Forecast Outbound Departures by Destination: Number of Trips 2020-2025
  • Table 31 Forecast Outbound Expenditure: Value 2020-2025

KEY DATA FINDINGS

2020 IMPACT

Jeju and Eastar come to blows over stringent conditions of acquisition deal

Korean Air receives state-backed investment to remain operational during pandemic

RECOVERY

Leading airlines turn to cargo flights for profit and first-class options fall out of favour

Smaller players face uphill struggle to survive in absence of financial aid

CATEGORY DATA

  • Table 32 Airlines Sales: Value 2015-2020
  • Table 33 Airlines Online Sales: Value 2015-2020
  • Table 34 Airlines: Passengers Carried 2015-2020
  • Table 35 Airlines NBO Company Shares: % Value 2016-2020
  • Table 36 Low Cost Carriers Airlines Brands by Key Performance Indicators 2020
  • Table 37 Scheduled Airlines Brands by Key Performance Indicators 2020
  • Table 38 Forecast Airlines Sales: Value 2020-2025
  • Table 39 Forecast Airlines Online Sales: Value 2020-2025

KEY DATA FINDINGS

2020 IMPACT

Car rental players rely on pre-existing domestic demand

Rise of ride-hailing and car sharing continues to challenge traditional car rental models

RECOVERY AND OPPORTUNITIES

Car sharing schemes set to expand and diversify in line with digital trends and evolving consumer demand

Mercedes focuses on digital mobility while Hyundai gains access to car sharers' data

CATEGORY DATA

  • Table 40 Car Rental Sales: Value 2015-2020
  • Table 41 Car Rental Online Sales: Value 2015-2020
  • Table 42 Structure of Car Rental Market 2015-2020
  • Table 43 Car Rental NBO Company Shares: % Value 2016-2020
  • Table 44 Car Rental Brands by Key Performance Indicators 2020
  • Table 45 Forecast Car Rental Sales: Value 2020-2025
  • Table 46 Forecast Car Rental Online Sales: Value 2020-2025

KEY DATA FINDINGS

2020 IMPACT

Local residents protest establishment of neighbourhood quarantine hotels

Airbnb adapts its cancellation policy in face of complaints from frustrated hosts

RECOVERY AND OPPORTUNITIES

Staycation trend to take off while luxury hotel remains set to expand

Yanolja reshapes hotel management through digital technology and home-start up offers authentic experience

CATEGORY DATA

  • Table 47 Lodging Sales: Value 2015-2020
  • Table 48 Lodging Online Sales: Value 2015-2020
  • Table 49 Hotels Sales: Value 2015-2020
  • Table 50 Hotels Online Sales: Value 2015-2020
  • Table 51 Other Lodging Sales: Value 2015-2020
  • Table 52 Other Lodging Online Sales: Value 2015-2020
  • Table 53 Lodging Outlets: Units 2015-2020
  • Table 54 Lodging: Number of Rooms 2015-2020
  • Table 55 Lodging by Incoming vs Domestic: % Value 2015-2020
  • Table 56 Hotels NBO Company Shares: % Value 2016-2020
  • Table 57 Hotel Brands by Key Performance Indicators 2020
  • Table 58 Forecast Lodging Sales: Value 2020-2025
  • Table 59 Forecast Lodging Online Sales: Value 2020-2025
  • Table 60 Forecast Hotels Sales: Value 2020-2025
  • Table 61 Forecast Hotels Online Sales: Value 2020-2025
  • Table 62 Forecast Other Lodging Sales: Value 2020-2025
  • Table 63 Forecast Other Lodging Online Sales: Value 2020-2025
  • Table 64 Forecast Lodging Outlets: Units 2020-2025

KEY DATA FINDINGS

2020 IMPACT

COVID-19 follows boycott Japan campaign to further weaken sector while government coupons offer some relief

Online shift gains pace and threatens demand for intermediaries

RECOVERY AND OPPORTUNITIES

Dynamic packaging to see rising demand

Investment in innovative solutions and creative packages aims to tempt tourists back to travel

    • Summary 2 Travel Planning and Booking in South Korea: Purchase Factors 2020

CATEGORY DATA

  • Table 65 Travel Intermediaries Sales: Value 2015-2020
  • Table 66 Intermediaries Corporate Business Online Sales: Value 2015-2020
  • Table 67 Intermediaries Leisure Online Sales: Value 2015-2020
  • Table 68 Travel Intermediaries NBO Company Shares: % Value 2016-2020
  • Table 69 Online Travel Sales to Residents: Value 2015-2020
  • Table 70 Total Mobile Travel Sales to Residents: Value 2015-2020
  • Table 71 Forecast Travel Intermediaries Sales: Value 2020-2025
  • Table 72 Forecast Intermediaries Corporate Business Online Sales: Value 2020-2025
  • Table 73 Forecast Intermediaries Leisure Online Sales: Value 2020-2025
  • Table 74 Forecast Online Travel Sales to Residents: Value 2020-2025
  • Table 75 Forecast Total Mobile Travel Sales to Residents: Value 2020-2025
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