Sleep Aids in Hungary

The COVID-19 outbreak and subsequent lockdown restrictions in Hungary have meant that people have been working from home more which, for many consumers, means they can have more time at home and are less stressed. This could restrict the demand for sleep aids in 2020, although additional pressures such as balancing parenting, home-schooling and work are also important to consider.

Euromonitor International's Sleep Aids in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. Forecasts to 2024 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Sleep Aids market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

TABLE OF CONTENTS

List OF CONTENTS AND TABLES

KEY DATA FINDINGS

2020 IMPACT

More time at home soothes consumers whilst return to hectic lifestyles and turmoil of COVID-19 keeps Hungarians awake at night

Competition from herbal products continues to drive product development in sleep aids

Despite strong lead by Valeriana TEVA, Relaxina remains significant player

RECOVERY AND OPPORTUNITIES

Sleep aids set to grow as depression keeps Hungarian consumers awake at night

Hectic lives and stress will continue to be key factors in category growth in the coming years

Manufacturers focus on innovation and herbal ingredients as experts warn of the dangers of addiction to sleep aids

CATEGORY DATA

• Table 1 Sales of Sleep Aids: Value 2015-2020
• Table 2 Sales of Sleep Aids: % Value Growth 2015-2020
• Table 3 NBO Company Shares of Sleep Aids: % Value 2016-2020
• Table 4 LBN Brand Shares of Sleep Aids: % Value 2017-2020
• Table 5 Forecast Sales of Sleep Aids: Value 2020-2025
• Table 6 Forecast Sales of Sleep Aids: % Value Growth 2020-2025

EXECUTIVE SUMMARY

COVID-19 impact on consumer health

COVID-19 country impact

Company response

Retailing shift

What next for consumer health?

MARKET INDICATORS

• Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2015-2020
• Table 8 Life Expectancy at Birth 2015-2020

MARKET DATA

• Table 9 Sales of Consumer Health by Category: Value 2015-2020
• Table 10 Sales of Consumer Health by Category: % Value Growth 2015-2020
• Table 11 NBO Company Shares of Consumer Health: % Value 2016-2020
• Table 12 LBN Brand Shares of Consumer Health: % Value 2017-2020
• Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2015-2020
• Table 14 Distribution of Consumer Health by Format: % Value 2015-2020
• Table 15 Distribution of Consumer Health by Format and Category: % Value 2020
• Table 16 Forecast Sales of Consumer Health by Category: Value 2020-2025
• Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2020-2025

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

Switches

• Summary 1 OTC: Switches 2019-2020

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

DEFINITIONS

SOURCES

• Summary 2 Research Sources