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PUBLISHER: Euromonitor International | PRODUCT CODE: 1388875

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PUBLISHER: Euromonitor International | PRODUCT CODE: 1388875

Financial Cards and Payments in Romania

PUBLISHED:
PAGES: 51 Pages
DELIVERY TIME: 1-2 business days
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USD 2100

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Romania lags behind in financial inclusion compared to other nations, showcasing a lower uptake of basic financial services, primarily due to a trifecta of factors: low financial literacy levels, a significant grey economy, and a widespread preference for cash transactions by both consumers and businesses. The prevalence of PoS terminals among merchants in Romania is below the EU average, further limiting the widespread adoption of financial cards.

Euromonitor International's Financial Cards and Payments in Romania report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Product coverage: Financial Cards in Circulation, Mobile Payments, Transactions.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Financial Cards and Payments market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Product Code: FCRO

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

  • Financial cards and payments in 2023: The big picture
  • 2023 key trends
  • Consumer caution and card usage potential
  • Competitive landscape
  • What next for financial cards and payments?

MARKET INDICATORS

  • Table 1 Number of POS Terminals: Units 2018-2023
  • Table 2 Number of ATMs: Units 2018-2023
  • Table 3 Value Lost to Fraud 2018-2023
  • Table 4 Card Expenditure by Location 2023
  • Table 5 Financial Cards in Circulation by Type: % Number of Cards 2018-2023
  • Table 6 Domestic versus Foreign Spend 2023

MARKET DATA

  • Table 7 Financial Cards by Category: Number of Cards in Circulation 2018-2023
  • Table 8 Financial Cards by Category: Number of Accounts 2018-2023
  • Table 9 Financial Cards Transactions by Category: Value 2018-2023
  • Table 10 Financial Cards by Category: Number of Transactions 2018-2023
  • Table 11 Consumer Payments by Category: Value 2018-2023
  • Table 12 Consumer Payments by Category: Number of Transactions 2018-2023
  • Table 13 M-Commerce by Category: Value 2018-2023
  • Table 14 M-Commerce by Category: % Value Growth 2018-2023
  • Table 15 Financial Cards: Number of Cards by Issuer 2018-2022
  • Table 16 Financial Cards: Number of Cards by Operator 2018-2022
  • Table 17 Financial Cards: Card Payment Transactions Value by Operator 2018-2022
  • Table 18 Financial Cards: Card Payment Transactions Value by Issuer 2018-2022
  • Table 19 Forecast Financial Cards by Category: Number of Cards in Circulation 2023-2028
  • Table 20 Forecast Financial Cards by Category: Number of Accounts 2023-2028
  • Table 21 Forecast Financial Cards Transactions by Category: Value 2023-2028
  • Table 22 Forecast Financial Cards by Category: Number of Transactions 2023-2028
  • Table 23 Forecast Consumer Payments by Category: Value 2023-2028
  • Table 24 Forecast Consumer Payments by Category: Number of Transactions 2023-2028
  • Table 25 Forecast M-Commerce by Category: Value 2023-2028
  • Table 26 Forecast M-Commerce by Category: % Value Growth 2023-2028

DISCLAIMER

SOURCES

  • Summary 1 Research Sources

DEBIT CARDS IN ROMANIA

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Accelerated adoption of online payments and consumer trust in digital transactions
  • Rejuvenation of commercial debit card usage driven by economic resilience
  • Innovation and sustainability shape card offerings in Romania

PROSPECTS AND OPPORTUNITIES

  • Debit cards emerge as the preferred choice, riding on the cash-to-card shift
  • The rise of virtual debit cards through wearables and smart devices
  • Fintech disruption and the emergence of cross-border financial services

CATEGORY DATA

  • Table 27 Debit Cards: Number of Cards in Circulation 2018-2023
  • Table 28 Debit Cards Transactions 2018-2023
  • Table 29 Debit Cards in Circulation: % Growth 2018-2023
  • Table 30 Debit Cards Transactions: % Growth 2018-2023
  • Table 31 Debit Cards: Number of Cards by Issuer 2018-2022
  • Table 32 Debit Cards: Number of Cards by Operator 2018-2022
  • Table 33 Debit Cards Payment Transaction Value by Issuer 2018-2022
  • Table 34 Debit Cards Payment Transaction Value by Operator 2018-2022
  • Table 35 Forecast Debit Cards: Number of Cards in Circulation 2023-2028
  • Table 36 Forecast Debit Cards Transactions 2023-2028
  • Table 37 Forecast Debit Cards in Circulation: % Growth 2023-2028
  • Table 38 Forecast Debit Cards Transactions: % Growth 2023-2028

CREDIT CARDS IN ROMANIA

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Economic factors dampen credit card usage and transactions
  • Credit card innovation resurges amidst intensified competition
  • Buy Now, Pay Later emergence challenges credit card dominance

PROSPECTS AND OPPORTUNITIES

  • Credit card performance tied to economic sentiment and interest rates
  • Flexibility as the future advantage in a saturated competitive landscape
  • Balance of growth and challenges in credit card adoption

CATEGORY DATA

  • Table 39 Credit Cards: Number of Cards in Circulation 2018-2023
  • Table 40 Credit Cards Transactions 2018-2023
  • Table 41 Credit Cards in Circulation: % Growth 2018-2023
  • Table 42 Credit Cards Transactions: % Growth 2018-2023
  • Table 43 Commercial Credit Cards: Number of Cards in Circulation 2018-2023
  • Table 44 Commercial Credit Cards Transactions 2018-2023
  • Table 45 Commercial Credit Cards in Circulation: % Growth 2018-2023
  • Table 46 Commercial Credit Cards Transactions: % Growth 2018-2023
  • Table 47 Personal Credit Cards: Number of Cards in Circulation 2018-2023
  • Table 48 Personal Credit Cards Transactions 2018-2023
  • Table 49 Personal Credit Cards in Circulation: % Growth 2018-2023
  • Table 50 Personal Credit Cards Transactions: % Growth 2018-2023
  • Table 51 Credit Cards: Number of Cards by Issuer 2018-2022
  • Table 52 Credit Cards: Number of Cards by Operator 2018-2022
  • Table 53 Credit Cards Payment Transaction Value by Issuer 2018-2022
  • Table 54 Credit Cards Payment Transaction Value by Operator 2018-2022
  • Table 55 Commercial Credit Cards: Number of Cards by Issuer 2018-2022
  • Table 56 Commercial Credit Cards: Number of Cards by Operator 2018-2022
  • Table 57 Commercial Credit Cards Payment Transaction Value by Issuer 2018-2022
  • Table 58 Commercial Credit Cards Payment Transaction Value by Operator 2018-2022
  • Table 59 Personal Credit Cards: Number of Cards by Issuer 2018-2022
  • Table 60 Personal Credit Cards: Number of Cards by Operator 2018-2022
  • Table 61 Personal Credit Cards Payment Transaction Value by Issuer 2018-2022
  • Table 62 Personal Credit Cards Payment Transaction Value by Operator 2018-2022
  • Table 63 Forecast Credit Cards: Number of Cards in Circulation 2023-2028
  • Table 64 Forecast Credit Cards Transactions 2023-2028
  • Table 65 Forecast Credit Cards in Circulation: % Growth 2023-2028
  • Table 66 Forecast Credit Cards Transactions: % Growth 2023-2028
  • Table 67 Forecast Commercial Credit Cards: Number of Cards in Circulation 2023-2028
  • Table 68 Forecast Commercial Credit Cards Transactions 2023-2028
  • Table 69 Forecast Commercial Credit Cards in Circulation: % Growth 2023-2028
  • Table 70 Forecast Commercial Credit Cards Transactions: % Growth 2023-2028
  • Table 71 Forecast Personal Credit Cards: Number of Cards in Circulation 2023-2028
  • Table 72 Forecast Personal Credit Cards Transactions 2023-2028
  • Table 73 Forecast Personal Credit Cards in Circulation: % Growth 2023-2028
  • Table 74 Forecast Personal Credit Cards Transactions: % Growth 2023-2028

CHARGE CARDS IN ROMANIA

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Limited growth and digital lag in charge card usage
  • Limited awareness and corporate dominance in charge cards
  • Challenges and competition in charge card landscape

PROSPECTS AND OPPORTUNITIES

  • Limited usage with multinational corporations as key users
  • Corporate charge cards maintain dominance
  • Regulatory and competitive challenges for charge cards

CATEGORY DATA

  • Table 75 Charge Cards: Number of Cards in Circulation 2018-2023
  • Table 76 Charge Cards Transactions 2018-2023
  • Table 77 Charge Cards in Circulation: % Growth 2018-2023
  • Table 78 Charge Cards Transactions: % Growth 2018-2023
  • Table 79 Commercial Charge Cards: Number of Cards in Circulation 2018-2023
  • Table 80 Commercial Charge Cards Transactions 2018-2023
  • Table 81 Commercial Charge Cards in Circulation: % Growth 2018-2023
  • Table 82 Commercial Charge Cards Transactions: % Growth 2018-2023
  • Table 83 Charge Cards: Number of Cards by Issuer 2018-2022
  • Table 84 Charge Cards: Number of Cards by Operator 2018-2022
  • Table 85 Charge Cards Payment Transaction Value by Issuer 2018-2022
  • Table 86 Charge Cards Payment Transaction Value by Operator 2018-2022
  • Table 87 Commercial Charge Cards: Number of Cards by Issuer 2018-2022
  • Table 88 Commercial Charge Cards: Number of Cards by Operator 2018-2022
  • Table 89 Commercial Charge Cards Payment Transaction Value by Issuer 2018-2022
  • Table 90 Commercial Charge Cards Payment Transaction Value by Operator 2018-2022
  • Table 91 Forecast Charge Cards: Number of Cards in Circulation 2023-2028
  • Table 92 Forecast Charge Cards Transactions 2023-2028
  • Table 93 Forecast Charge Cards in Circulation: % Growth 2023-2028
  • Table 94 Forecast Charge Cards Transactions: % Growth 2023-2028
  • Table 95 Forecast Commercial Charge Cards: Number of Cards in Circulation 2023-2028
  • Table 96 Forecast Commercial Charge Cards Transactions 2023-2028
  • Table 97 Forecast Commercial Charge Cards in Circulation: % Growth 2023-2028
  • Table 98 Forecast Commercial Charge Cards Transactions: % Growth 2023-2028

PRE-PAID CARDS IN ROMANIA

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Booming growth of open-loop pre-paid cards
  • Open-loop pre-paid cards: Dominance and digital evolution
  • Evolution of closed-loop pre-paid cards and digital transformation

PROSPECTS AND OPPORTUNITIES

  • Rise of competing innovators challenges Revolut's dominance
  • Evolution from merchant-issued to network-branded gift cards
  • Pre-paid card growth constrained by evolving digital landscape

CATEGORY DATA

  • Table 99 Pre-paid Cards: Number of Cards in Circulation 2018-2023
  • Table 100 Pre-paid Cards Transactions 2018-2023
  • Table 101 Pre-paid Cards in Circulation: % Growth 2018-2023
  • Table 102 Pre-paid Cards Transactions: % Growth 2018-2023
  • Table 103 Closed Loop Pre-paid Cards Transactions 2018-2023
  • Table 104 Closed Loop Pre-paid Cards Transactions: % Growth 2018-2023
  • Table 105 Open Loop Pre-paid Cards Transactions 2018-2023
  • Table 106 Open Loop Pre-paid Cards Transactions: % Growth 2018-2023
  • Table 107 Pre-paid Cards: Number of Cards by Issuer 2018-2022
  • Table 108 Pre-paid Cards: Number of Cards by Operator 2018-2022
  • Table 109 Pre-paid Cards Transaction Value by Issuer 2018-2022
  • Table 110 Pre-paid Cards Transaction Value by Operator 2018-2022
  • Table 111 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2018-2022
  • Table 112 Closed Loop Pre-paid Cards: Number of Cards by Operator 2018-2022
  • Table 113 Closed Loop Pre-paid Cards Transaction Value by Issuer 2018-2022
  • Table 114 Closed Loop Pre-paid Cards Transaction Value by Operator 2018-2022
  • Table 115 Open Loop Pre-paid Cards: Number of Cards by Issuer 2018-2022
  • Table 116 Open Loop Pre-paid Cards: Number of Cards by Operator 2018-2022
  • Table 117 Open Loop Pre-paid Cards Transaction Value by Issuer 2018-2022
  • Table 118 Open Loop Pre-paid Cards Transaction Value by Operator 2018-2022
  • Table 119 Forecast Pre-paid Cards: Number of Cards in Circulation 2023-2028
  • Table 120 Forecast Pre-paid Cards Transactions 2023-2028
  • Table 121 Forecast Pre-paid Cards in Circulation: % Growth 2023-2028
  • Table 122 Forecast Pre-paid Cards Transactions: % Growth 2023-2028
  • Table 123 Forecast Closed Loop Pre-paid Cards Transactions 2023-2028
  • Table 124 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2023-2028
  • Table 125 Forecast Open Loop Pre-paid Cards Transactions 2023-2028
  • Table 126 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2023-2028

STORE CARDS IN ROMANIA

2023 DEVELOPMENTS

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Jeroen Van Heghe

Manager - EMEA

+32-2-535-7543

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Christine Sirois

Manager - Americas

+1-860-674-8796

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