Market Research Report
Breakfast Cereals in Switzerland
|Published by||Euromonitor International||Product code||981093|
|Published||Content info||36 Pages
Delivery time: 1-2 business days
|Breakfast Cereals in Switzerland|
|Published: December 16, 2020||Content info: 36 Pages||
Breakfast cereals benefits from COVID-19 lockdowns in 2020, as a higher number of consumers have been eating their breakfast at home - including children, who are a prime audience for breakfast cereals. In fact, children's breakfast cereals and family breakfast cereals were among the products which saw high spikes in stockpiling at the beginning of the lockdowns.
Euromonitor International's Breakfast Cereals in Switzerland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.
Product coverage: Hot Cereals, RTE Cereals.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
List OF CONTENTS AND TABLES
KEY DATA FINDINGS
Breakfast cereals benefits from COVID-19 lockdowns as more families eat breakfast at home, and developments are seen in muesli and granola
Milan Declaration and Swiss Nutrition Strategy ensure reduced sugar content in breakfast cereals
Private label players top the brand list, as Kellogg aims to re-position its brands with healthier labelling
RECOVERY AND OPPORTUNITIES
Health and wellness trends set to drive developments, with healthier variants essential for ongoing growth
Organic and fortified trends expected to ramp up over forecast period
Private label players expected to keep topping the list, thanks to wide range of products at all price points, with free-from and vegan options