Breakfast Cereals in Tunisia

As a result of the imposition of COVID-19-related restrictions, Tunisian consumers and their families are now spending more time at home. This and other pandemic-inspired conditions are being reflected in changing food shopping and consumption patterns. Now, many Tunisians find they can take their time and leisurely eat a full breakfast at home each morning rather than rushing to commute to jobs or classes as has been their habit prior to the pandemic. This situation is spurring increased intere...

Euromonitor International's Breakfast Cereals in Tunisia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Hot Cereals, RTE Cereals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Breakfast Cereals market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

TABLE OF CONTENTS

List OF CONTENTS AND TABLES

KEY DATA FINDINGS

2020 IMPACT

Value sales growth of breakfast cereals rises in 2020

Sales growth of children's breakfast cereal slows in 2020

Nestle Tunisie set to lose value share but nevertheless maintain its dominant lead in breakfast cereals in 2020

RECOVERY AND OPPORTUNITIES

Retail volume sales of breakfast cereals set to stagnate over the forecast period but value sales expected to see steady growth as consumers look for better options

For most consumers, price likely to remain an important factor in breakfast cereals over the forecast period

Potential opportunities over the forecast period in breakfast cereals aimed at adults

CATEGORY DATA

• Table 1 Sales of Breakfast Cereals by Category: Volume 2015-2020
• Table 2 Sales of Breakfast Cereals by Category: Value 2015-2020
• Table 3 Sales of Breakfast Cereals by Category: % Volume Growth 2015-2020
• Table 4 Sales of Breakfast Cereals by Category: % Value Growth 2015-2020
• Table 5 NBO Company Shares of Breakfast Cereals: % Value 2016-2020
• Table 6 LBN Brand Shares of Breakfast Cereals: % Value 2017-2020
• Table 7 Distribution of Breakfast Cereals by Format: % Value 2015-2020
• Table 8 Forecast Sales of Breakfast Cereals by Category: Volume 2020-2025
• Table 9 Forecast Sales of Breakfast Cereals by Category: Value 2020-2025
• Table 10 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2020-2025
• Table 11 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2020-2025