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Market Research Report

Global Media and Entertainment Video Transcoders Market, Forecast to 2025

Published by Frost & Sullivan Product code 319473
Published Content info 133 Pages
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Global Media and Entertainment Video Transcoders Market, Forecast to 2025
Published: December 31, 2019 Content info: 133 Pages
Description

Industry Solution Refresh for Global World Events and the Adoption of Hybrid Transcoding Solutions will Drive Revenue Growth for this Mature Market

This study is an update to the global media and entertainment (M&E) video transcoders research with a base year of 2018. Video transcoders are used to convert content from a single input to a broad array of output formats, definitions, resolutions, and file or live formats. This enables video to be delivered to diverse networked and handheld devices. Video transcoding also refers to the process of converting uncompressed or compressed content to a different compressed format to significantly re-purpose the content, typically in the context of a digital media workflow. M&E video transcoders are distributed both as direct sales and through value-added resellers and system integrators. For the purpose of this study, Frost & Sullivan has identified two main segments for video transcoding: production and multiscreen/video on demand (VOD). Video transcoding customers classified in the production segment use video transcoding in applications of post-production and archiving and the customers are mostly post-production studios. The multiscreen/VOD segment comprises Pay TV operators, over-the-top (OTT) service providers, broadcasters, and Internet-only video services.

Multiscreen/VOD transcoding typically involves the creation of optimized video streams for unicast or multicast distribution of video to primary screens, connected computers, devices, and second/third screens. Video transcoding solutions are found in hardware, software, and software-as-a-service (SaaS) form factors. As the digital media ecosystem evolves to include more content and video processing technologies on a multitude of devices, many vendors are updating their video transcoding solutions from hardware to software and SaaS to remain agile and cost-effective, though some legacy hardware solutions remain steadfast in the market. The market experienced a downturn in revenue as a part of its cyclical nature due to pricing pressures, longer replacement cycles, the commoditization of video transcoding solutions into other digital media technologies such as non-linear editing systems, and geopolitical problems in select regions.

However, the market is expected to pick up in the next two years as video transcoding remains a business-critical technology in the M&E industry. The fate of the market is tied the improvement in workflows and delivery as more formats and devices take shape in this mature space. Through acquisitions and mergers, the market has seen some stiff competition and the exit and entry of vendors. Global performance of M&E video transcoders varies in each region, and this study will do an in-depth discussion on key regions: North America and Latin America (NALA); Europe, Middle East and Africa (EMEA); and Asia-Pacific (APAC).

Table of Contents
Product Code: K3C2-70

Table of Contents

Executive Summary

  • Key Findings
  • Key Findings (continued)
  • Market Engineering Measurements
  • Market Engineering Measurements (Continued)
  • CEO's Perspective

Market Overview

  • Market Definitions
  • Market Definitions (continued)
  • Segments of M&E Video Transcoders
  • Market Overview-Definitions
  • Market Overview-Definitions (continued)
  • Market Overview-Definitions (continued)
  • Market Overview-Definitions (continued)
  • Market Overview-Definitions (continued)
  • Definition of M&E Video Transcoders and Segments
  • Digital Media Value Chain
  • Frost & Sullivan's Coverage of Video Technologies
  • Key Questions this Study will Answer
  • Market Distribution Channels
  • Market Distribution Channels Discussion

Drivers and Restraints-Total M&E Video Transcoders Market

  • Market Drivers
  • Drivers Explained
  • Drivers Explained (continued)
  • Drivers Explained (continued)
  • Drivers Explained (continued)
  • Drivers Explained (continued)
  • Drivers Explained (continued)
  • Drivers Explained (continued)
  • Market Restraints
  • Restraints Explained
  • Restraints Explained (continued)
  • Restraints Explained (continued)
  • Restraints Explained (continued)
  • Restraints Explained (continued)

Forecast and Trends-Total M&E Video Transcoders Market

  • Forecast Assumptions
  • Revenue Forecast
  • Revenue Forecast Discussion
  • Percent Revenue by Form Factor
  • Percent Revenue by Workflow
  • Form Factor and Workflow Discussion
  • Form Factor and Workflow Discussion (continued)
  • Pricing Trends
  • Pricing Trends (continued)
  • Pricing Trends (continued)
  • Percent Revenue Forecast by Region
  • Revenue Forecast by Region
  • Revenue Forecast Discussion by Region
  • Revenue Forecast Discussion by Region (continued)
  • Revenue Forecast Discussion by Region (continued)
  • Revenue Forecast Discussion by Region (continued)
  • Revenue Forecast Discussion by Region (continued)
  • Revenue Forecast Discussion by Region (continued)
  • Revenue Forecast Discussion by Region (continued)
  • Revenue Forecast Discussion by Region (continued)
  • Percent Revenue Forecast by Application Segment
  • Percent Revenue Forecast Discussion by Application Segment

Market Share and Competitive Analysis-Total M&E Video Transcoders Market

  • Market Share
  • Competitive Environment
  • Total Competitive Landscape
  • Competitive Factors and Assessment
  • Market Leader-AWS Elemental
  • Market Challenger-Telestream
  • Market Challenger-MediaKind
  • Market Challenger-ATEME
  • Market Challenger/Contender-Harmonic
  • Market Contender-Imagine Communications
  • Market Contenders-Encoding.com and Brightcove
  • Market Contenders-Encoding.com and Brightcove (continued)
  • Market Contenders-ARRIS and Dalet
  • Market Contenders-Media Excel and Wowza
  • Emerging/Receding Participant-Synamedia

Growth Opportunities and Companies to Action

  • Growth Opportunity 1-Codec Wars
  • Growth Opportunity 2-Optimizing the AR/VR Experience
  • Growth Opportunity 3-Build, Buy or Partner
  • Growth Opportunity 4-Live Video Skyrockets
  • Strategic Imperatives for Success and Growth

Production Video Transcoders Segment Breakdown

  • Key Findings
  • Market Engineering Measurements
  • Revenue Forecast
  • Revenue Forecast Discussion
  • Revenue Forecast Discussion (continued)
  • Percent Revenue Forecast by Region
  • Revenue Forecast by Region
  • Revenue Forecast Discussion by Region
  • Market Share
  • Competitive Environment
  • Competitive Factors and Assessment
  • Competitive Factors and Assessment (continued)
  • Competitive Factors and Assessment (continued)

Multiscreen/VOD Video Transcoder Segment Breakdown

  • Key Findings
  • Market Engineering Measurements
  • Revenue Forecast
  • Revenue Forecast Discussion
  • Revenue Forecast Discussion (continued)
  • Percent Revenue Forecast by Region
  • Revenue Forecast by Region
  • Revenue Forecast Discussion by Region
  • Revenue Forecast Discussion by Region (continued)
  • Market Share
  • Competitive Environment
  • Competitive Factors and Assessment
  • Competitive Factors and Assessment (continued)
  • Competitive Factors and Assessment (continued)
  • Competitive Factors and Assessment (continued)

The Last Word

  • The Last Word-Predictions
  • The Last Word-Recommendations
  • Legal Disclaimer

Appendix

  • Market Engineering Methodology
  • Market Engineering Measurements
  • Market Engineering Measurements (continued)
  • Directory of Key Industry Participants
  • Directory of Key Industry Participants (continued)
  • Directory of Key Industry Participants (continued)
  • Directory of Key Industry Participants (continued)
  • Learn More-Next Steps
  • List of Exhibits
  • List of Exhibits (continued)
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