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Market Research Report

Mobile Wallets - Amazon, Apple, and Google Seek the Winning Strategy

Published by Frost & Sullivan Product code 340655
Published Content info 13 Pages
Delivery time: 1-2 business days
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Mobile Wallets - Amazon, Apple, and Google Seek the Winning Strategy
Published: September 24, 2015 Content info: 13 Pages
Description

A Competitive Market with Tremendous Revenue Potential is Expected to Emerge

The increasing number of new payment solutions, security mechanisms, and mobile technologies is creating a revolution in the payment ecosystem. New entrants, established participants, and innovative challengers are fighting to promote their solutions or initiatives. As a result, consumers are bewildered and are reluctant to adopt mobile payment on a large scale. This analysis will answer the following questions for a global audience: What is the current mobile wallet landscape? What are the latest trends and revenue expectations? How is the mobile wallet evolving regionally?

Table of Contents
Product Code: 9843-00-2A-00-00

Table of Contents

  • Summary
  • Background
  • Amazon and Square Wallet Approaches
  • After Google Wallet's Failure, the Firm is Back in the Payment Ecosystem
  • Apple Pay: The Powerful Marketing Machine
  • Serious Challengers in the Race
  • Mobile Wallet Market Potential
  • Different Participant Strategies
  • The Last Word
  • Legal Disclaimer
  • The Frost & Sullivan Story
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