Uruguay Cards and Payments - Opportunities and Risks to 2027

Abstract

GlobalData's 'Uruguay Cards and Payments - Opportunities and Risks to 2027' report provides detailed analysis of market trends in the Uruguay's cards and payments industry. It provides values and volumes for a number of key performance indicators in the industry, including cards, credit transfers, direct debits, and cheques during the review-period (2019-23e).

The report also analyzes various payment card markets operating in the industry and provides detailed information on the number of cards in circulation, transaction values and volumes during the review-period and over the forecast-period (2023e-27). It also offers information on the country's competitive landscape, including market shares of issuers and schemes.

The report brings together GlobalData's research, modeling, and analysis expertise to allow banks and card issuers to identify segment dynamics and competitive advantages. The report also covers detailed regulatory policies and recent changes in regulatory structure.

The report provide top-level market analysis, information, and insights into the Uruguay's cards and payments industry, including -

• Current and forecast values for each market in the Uruguay's cards and payments industry, including debit, and credit cards.
• Detailed insights into payment instruments including cards, credit transfers, direct debits, and cheques. It also, includes an overview of the country's key alternative payment instruments.
• Ecommerce market analysis.
• Analysis of various market drivers and regulations governing the Uruguay's cards and payments industry.
• Detailed analysis of strategies adopted by banks and other institutions to market debit, and credit cards.
• Comprehensive analysis of consumer attitudes and buying preferences for cards.
• The competitive landscape of the Uruguay's cards and payments industry.

Scope

• The central bank has increased interest rates to combat inflation. Uruguay's policy interest rate stood at 11.5% in December 2022, up from 4.5% in August 2021. However, the economy is steadily improving and inflation in the country has decreased, prompting the central bank to lower the policy rate to 11.25% in April 2023.
• To promote card usage in Uruguay, the government provides VAT discounts on card purchases. The government is offering 0% VAT on hotel and accommodation bookings from April to November 2023. Additionally, it reduced VAT by 9 percentage points at outlets such as bars and restaurants until September 30, 2023.
• To encourage electronic payment acceptance among SMEs, a 40% subsidy was offered on POS terminals during 2019 to new businesses and businesses with annual turnover of less than UYU4 million ($100,768.34). A 100% subsidy was offered to small businesses such as electricians, plumbers, and private tutors until the end of 2019. In June 2020, the government reintroduced the subsidy benefit for small businesses until the end of 2022. A 70% subsidy was offered in 2021, which was reduced to 40% for 2022.

Reasons to Buy

• Make strategic business decisions, using top-level historic and forecast market data, related to the Uruguay's cards and payments industry and each market within it.
• Understand the key market trends and growth opportunities in the Uruguay's cards and payments industry.
• Assess the competitive dynamics in the Uruguay's cards and payments industry.
• Gain insights into marketing strategies used for various card types in Uruguay.
• Gain insights into key regulations governing the Uruguay's cards and payments industry.