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PUBLISHER: GlobalData | PRODUCT CODE: 1109537

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PUBLISHER: GlobalData | PRODUCT CODE: 1109537

Poland Baby Food Market Size by Categories, Distribution Channel, Market Share and Forecast, 2022-2027

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"Poland Baby Food Market Size by Categories, Distribution Channel, Market Share and Forecast, 2022-2027" is an analytical report by GlobalData which provides extensive and highly detailed current and future market trends in the Indian market.

The number of live births in Poland declined by 18.6% during 2009-2021, to reach 0.3 million in 2021. This resulted in a baby population of one million in 2021. However, both the crude birth rate, and total fertility rates, have fallen. The GDP of Poland grew by 5.1% in 2021 primarily owing to the successful COVID-19 vaccination campaigns, while consumer price inflation stood at 4.8%. Overall growth in value terms has increased in recent years with the sector registering a CAGR of 1.4% during 2015-2021. However, in volume terms, sales declined in 2021, with the sector registering a negative CAGR of 0.7%. Baby milks remained by far the largest category in value terms with 45% of the baby food sector, followed by baby wet meals & others. Danone Group and Nestle were the top two companies in 2021. Danone Group retained the top spot in value during 2015-2021 and remained the leader in all the categories. Hypermarkets & supermarkets remained the leading distribution channel, accounting for nearly 67% of overall value sales in 2021. GlobalData estimates that the number of live births will decrease over the forecast period in Poland. Consequently, the market for baby food in the country is expected to decline in value and volume terms during 2021-2027, registering negative CAGRs of 3.8% and 6.3%, respectively.

What else does this report offer?

  • Consumption data based upon a unique combination of industry research, fieldwork, market sizing work and our in-house expertise to offer extensive data about the trends and dynamics affecting the industry.
  • Detailed profile of the companies operating and new companies considering entry in the industry along with their key focus product sectors.
  • Market profile of the various product sectors with the key features & developments, segmentation, per capita trends and the various manufacturers & brands.
  • Overview of baby food retailing with a mention of the major retailers in the country along with the distribution channel.
  • Future projections considering various trends which are likely to affect the industry.

Scope

  • The value sales of the baby milks category increased from PLN578.1 million ($153.4 million) in 2015 to PLN627.3 million ($162.4 million) in 2021, registering a CAGR of 1.4% during 2015-2021. The category accounted for highest share of the overall baby food sector, amounting to 45.3% in value terms, in 2021.
  • Volume sales of baby cereals & dry meals fell slightly from 6.29 million kg in 2015 to 6.16 million kg in 2021, contracting at a negative CAGR of 0.3% during 2015-2021.
  • The value sales of the baby meals & other category grew from PLN300.9 million ($79.8 million) in 2015 to PLN405.2 million ($104.9 million) in 2021, registering a CAGR of 5.1%.
  • During the same period, per capita expenditure on baby drinks decreased by 20% in current price terms and by 30% in constant price terms.

Reasons to Buy

  • Evaluate important changes in consumer behavior and identify profitable markets and areas for product innovation.
  • Analyse current and forecast behavior trends in each category to identify the best opportunities to exploit.
  • Detailed understanding of consumption by individual product categories in order to align your sales and marketing efforts with the latest trends in the market.
  • Investigates which categories are performing the best and how this is changing market dynamics.
Product Code: GDBF370MR

Table of Contents

Table of Contents

  • Introduction
  • Executive Summary
  • Market Environment
  • Value and Volume Growth Analysis by Region
  • Growth Analysis of Poland Compared to Other Leading Countries in the Eastern European Market
  • PCC and PCE of Poland Compared to Global and Eastern European Markets
  • Background
  • Births
  • Socio demographic Trends
  • Working Women
  • Breastfeeding Trends
  • Regulations
  • Overview
  • Poland Baby Food Sector Snapshot
  • Market Size Analysis
  • Manufacturer Shares
  • Category Analysis
  • Baby Milks
  • Baby Cereals & Dry Meals
  • Baby Wet Meals & Other
  • Baby Drinks
  • Baby Finger Food
  • Production and Trade
  • Imports
  • Exports
  • Production
  • Distribution
  • Channel Share Analysis
  • Baby Food Retailing
  • Economic Background
  • GDP Growth and Inflation
  • Prospects and Forecasts
  • Future Trends
  • Definitions

Appendix

  • Summary Methodology
  • About Globaldata
Product Code: GDBF370MR

List of Tables

List of Tables

  • Birth & population trends, 2009-2027
  • Crude birth rates by location, 2008, 2010, 2012, 2014, 2015, and 2018-2020
  • Births by region, 2009, 2015, 2018, and 2019
  • Number of women of childbearing age by age group, 2010, 2016, and 2018-2020
  • Live births by age of mother, 2013, 2015-2020
  • Women in employment, 2010-2020
  • Breastfeeding patterns by age, 2013
  • Share of stomach by age, %, 2010
  • Breastfeeding rates in Lublin, Kujawy Pomerania & Gdansk, 2006-2011
  • Leading categories (value) and (volume), 2021
  • Baby food: manufacturer shares, value & volume, %, 2015-2021
  • Baby food: manufacturer shares by category, %, 2021
  • Baby milks: SKUs by pack type, 2021
  • Baby milks: SKUs by pack size, 2021
  • Baby milks: brand price positioning analysis, 2021
  • Baby milks: manufacturer shares, value & volume, %, 2015-2021
  • Baby milks: manufacturer & brand shares, value & volume, %, 2015-2021
  • Baby cereals & dry meals: SKUs by pack type, 2021
  • Baby cereals & dry meals: SKUs by pack size, 2021
  • Baby cereals & dry meals: brand price positioning analysis, 2021
  • Baby cereals & dry meals: manufacturer shares, value & volume, %, 2015-2021
  • Baby cereals & dry meals: manufacturer & brand shares, value & volume, %, 2015-2021
  • Baby wet meals & other: SKUs by pack type, 2021
  • Baby wet meals & other: SKUs by pack size, 2021
  • Baby wet meals & other: brand price positioning analysis, 2021
  • Baby wet meals & other: manufacturer shares, value & volume, %, 2015-2021
  • Baby wet meals & other: manufacturer & brand shares, value & volume, %, 2015-2021
  • Baby drinks: SKUs by pack type, 2021
  • Baby drinks: SKUs by pack size, 2021
  • Baby drinks: brand price positioning analysis, 2021
  • Baby drinks: manufacturer shares, value & volume, %, 2015-2021
  • Baby drinks: manufacturer & brand shares, value & volume, %, 2015-2021
  • Baby finger food: brand price positioning analysis, 2021
  • Baby milks & cereals: trends in imports, 2014-2021
  • Imports of baby milks & cereals by country of origin, 2019-2021
  • Other baby food: trends in imports, 2014-2021
  • Imports of other baby food by country of origin, 2019-2021
  • Baby milks & cereals: trends in exports, 2014-2021
  • Exports of baby milks & cereals by country of origin, 2019-2021
  • Other baby food: trends in exports, 2014-2021
  • Exports of other baby food by country of origin, 2019-2021
  • Change in distribution share, 2015-2021
  • Baby food: sales by outlet type, % value, 2015-2021
  • Baby food: sales by type of food & outlet type, % value, 2021
  • Definitions category
  • Definitions terminology
  • Baby population, number of babies, 2009-2027
  • Baby food: market value, current prices, $ million, 2015-2021
  • Baby food: market value, constant prices, 2015-2021
  • Baby food: market volume, million kg, 2015-2021
  • Baby food: per capita expenditure, current prices, $, 2015-2021
  • Baby food: per capita expenditure, constant prices, 2015-2021
  • Baby food: per capita consumption, kg, 2015-2021
  • Baby milks: category segmentation, value & volume, 2015-2021
  • Baby food: market value forecasts, current prices, $ million, 2021-2027

List of Figures

List of Figures

  • Value and volume share of Poland in the global and Eastern Europe baby food sector, 2021-2026
  • Poland compared to the other top countries in terms of market share, growth, and competitive landscape
  • PCC* comparison Poland, Eastern Europe, and global, 2016-2026
  • PCE* comparison Poland, Eastern Europe, and global, 2016-2026
  • Baby food: sector size (value), 2015-2021
  • Baby food: sector size (volume), 2015-2021
  • Market size and growth analysis by value and volume, baby food sector, 2015-2027
  • Baby food: manufacturer shares, value %, 2021
  • Baby food: manufacturer shares, volume %, 2021
  • Baby food: manufacturer shares by category, %, 2021
  • Market size and growth analysis by value and volume, baby milks category, 2015-2027
  • Baby milks: per capita expenditure & consumption, 2015-2021
  • Baby milks: per capita expenditure & consumption by age group, 2015-2021
  • Baby milks: segmentation, value, and volume, 2015-2021
  • Market size and growth analysis by value and volume, baby cereals & dry meals category, 2015-2027
  • Baby cereals & dry meals: per capita expenditure & consumption, 2015-2021
  • Market size and growth analysis by value and volume, baby wet meals & other category, 2015-2027
  • Baby wet meals & other: per capita expenditure & consumption, 2015-2021
  • Market size and growth analysis by value and volume, baby drinks category, 2015-2027
  • Baby drinks: per capita expenditure & consumption, 2015-2021
  • Share of key distribution channels (in value terms) baby food, 2021
  • Key distribution channel share by category (in value terms), 2021
  • GDP at current prices (PLN billion)
  • Real GDP growth rate (%)
  • Consumer price inflation (%)
  • Unemployment rate (%)
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