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Market Research Report

Country Profile: Wine in Poland

Published by GlobalData Product code 304943
Published Content info 90 Pages
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Country Profile: Wine in Poland
Published: November 28, 2018 Content info: 90 Pages
Description

The Polish wine sector is led by the still wine category and is also forecast to register the fastest growth in both value and volume terms during 2017-2022. Hypermarkets & supermarkets is the leading channel for distribution of wine products in the country. Glass is the most commonly used pack material in the sector, followed by paper & board. 'Ambra S.A.', 'E. & J. Gallo Winery' and 'Bartex-Bartol sp.j.' are the leading players in the Polish wine sector.

GlobalData's Country Profile report on the Wine sector in Poland provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.

What else is contained?

  • Sector data: Overall sector value and volume data with growth analysis for 2012-2022
  • Category coverage: Value and growth analysis for fortified wine, sparkling wine, and still wine with inputs on individual segment share within each category and the change in their market share forecast for 2017-2022
  • Leading players: Market share of brands and private labels in volume terms in 2017
  • Distribution data: Percentage of sales within each category through distribution channels such as food & drinks specialists, hypermarkets & supermarkets, on-trade, e-retailers, convenience stores, department stores, convenience stores, and other general retailers.
  • Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for glass, rigid plastics, rigid metal and others; pack type data for: Bottle and can.

Scope

  • The per capita consumption of wine was higher in Poland compared to the global level in 2017
  • The Polish wine sector is expected to grow at a CAGR of 8.8% by value during 2017-2022
  • Still wine is the largest category in both value and volume terms in 2017
  • Hypermarkets & supermarkets is the leading distribution channel in the Polish wine sector
  • 'Carlo Rossi' brand accounts for 3.4% shares in the Polish wine sector
  • Glass is the most commonly used pack material in the Polish wine sector
  • Older consumers account for the leading share in the consumption of wine in Poland.

Reasons to buy

  • Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
  • Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
  • Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
  • Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
  • The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
  • Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rurral-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.
Table of Contents
Product Code: CS5380MF

Table of Contents

  • Report scope
  • Executive summary
  • Poland in the global and regional context
  • Poland in the global and Eastern Europe wine sector
  • Poland compared to other leading countries in Eastern Europe
  • Per capita consumption and expenditure - Poland compared to Eastern Europe and global levels
  • Sector analysis - wine
  • Country snapshot - wine sector in Poland
  • Value and volume analysis - wine sector in Poland
  • Cross category comparison - value and growth rate
  • Change in category share by value
  • Cross category comparison - volume and growth rate
  • Change in category share by volume
  • Per capita consumption analysis by category
  • Category analysis: fortified wine
  • Segment analysis (in value terms): fortified wine
  • Segment analysis (in volume terms): fortified wine
  • Category analysis: sparkling wine
  • Segment analysis (in value terms): sparkling wine
  • Segment analysis (in volume terms): sparkling wine
  • Category analysis: still wine
  • Segment analysis (in value terms): still wine
  • Segment analysis (in volume terms): still wine
  • Distribution analysis
  • Distribution channel share analysis: wine
  • Distribution channel share analysis by category
  • Competitive landscape
  • Brand share analysis by sector
  • Brand share analysis by category
  • Private label share analysis by category
  • Growth of private labels compared to branded products
  • Degree of consolidation/fragmentation by category
  • Packaging analysis
  • Pack material
  • Pack type
  • Closure type
  • Primary outer type
  • Consumergraphics
  • Demographic analysis
  • Macroeconomic analysis
  • Economic summary, labor market trends, and demographic trends
  • GlobalData country risk index (GCRI)
  • Methodology
  • Definitions

Appendix

List of Tables

  • Country snapshot - leading value categories and fastest-growing segments
  • Cross category comparison - by value (2012-2022)
  • Cross category comparison - by volume (2012-2022)
  • Per capita consumption (by category), Poland compared to Eastern Europe and global levels (in liters), 2017
  • Fortified wine - value analysis by segment, 2012-2022
  • Fortified wine - volume analysis by segment, 2012-2022
  • Sparkling wine - value analysis by segment, 2012-2022
  • Sparkling wine - volume analysis by segment, 2012-2022
  • Still wine - value analysis by segment, 2012-2022
  • Still wine - volume analysis by segment, 2012-2022
  • Change in distribution share, 2012-2017
  • Performance overview (score: 1-100)
  • Category data, by segment
  • Category data, by on-trade and off-trade
  • Per capita consumption (in liters), 2012-2022
  • Per capita expenditure, 2012-2022
  • Wine sales distribution in Poland - by category, 2017
  • Brand share (in volume terms) in the wine sector, 2017
  • Brand share (in volume terms) in the wine sector by category, 2017
  • Pack material (in million pack units), 2012-2022
  • Pack materials by category (in million pack units), 2017
  • Pack type (in million pack units), 2012-2022
  • Pack types by category (in million pack units), 2017
  • Closure type (in million pack units), 2012-2022
  • Closure types by category (in million pack units), 2017
  • Primary outer type (in million pack units), 2012-2022
  • Primary outer types by category (in million pack units), 2017
  • Real GDP and annual growth (%), 2014-2022
  • Nominal GDP and annual growth (%), 2014-2022
  • Consumer price inflation (%), 2014-2022
  • Employed people and unemployment rate (%), 2014-2022
  • Nominal household final consumption expenditure and annual growth (%), 2014-2022
  • Population and annual growth (%), 2014-2022
  • Population by age group (%)
  • Population by gender (%)
  • Population by rural-urban split (%)
  • Exchange rates, 2012-2022

List of Figures

  • Value and volume share of Poland in the global and Eastern Europe wine sector, 2017-2022
  • Poland compared to other top countries in terms of market share, growth, and competitive landscape
  • PCC comparison - Poland, Eastern Europe, and global, 2012-2022
  • PCE comparison - Poland, Eastern Europe, and global, 2012-2022
  • Market size and growth analysis by value and volume, wine sector, 2012-2022
  • Cross category comparison - by value growth rate (2012-2022)
  • Change in category share (in value terms), 2017-2022
  • Cross category comparison - by volume growth rate (2012-2022)
  • Change in category share (in volume terms), 2017-2022
  • Market size and growth analysis by value and volume, fortified wine category, 2012-2022
  • Market size and growth analysis by value and volume, sparkling wine category , 2012-2022
  • Market size and growth analysis by value and volume, still wine category, 2012-2022
  • Share of key distribution channels (in volume terms) - wine, 2017
  • Key distribution channel share by category (in volume terms), 2017
  • Leading brands (in volume terms) in the wine sector, 2017
  • Leading brands (in volume terms) by category in the wine sector, 2017
  • Private label penetration by category (in volume terms), 2017
  • Growth analysis, private label and brands, 2012-2017
  • Category-wise consolidation/fragmentation (in volume terms) - wine, 2017
  • Key pack materials in the Polish wine sector, percentage share of pack units, 2017
  • Annual growth rate by key pack material, 2012-2022
  • Use of pack material by category (in pack units), 2017
  • Key pack types in the Polish wine sector, percentage share of pack units, 2017
  • Annual growth rate by key pack type, 2012-2022
  • Use of pack type by category (in pack units), 2017
  • Key closure types in the Polish wine sector, percentage share of pack units, 2017
  • Annual growth rate by key closure type, 2012-2022
  • Use of closure type by category (in pack units), 2017
  • Key primary outer types in the Polish wine sector, percentage share of pack units, 2017
  • Annual growth rate by key primary outer type, 2012-2022
  • Use of primary outer type by category (in pack units), 2017
  • Demographic analysis
  • Real GDP value and annual growth (%)
  • Nominal GDP value and annual growth (%)
  • Consumer price inflation (%)
  • Nominal household final consumption expenditure growth (%)
  • Population (millions) and annual growth (%)
  • Population by age group (%)
  • Population by gender (%)
  • Population by rural-urban split (%)
  • Employed people (millions) and unemployment rate (%)
  • Five lowest risk nations in GCRI Q3 2017
  • Five highest risk nations in GCRI Q3 2017
  • Country risk analysis - Poland compared to Eastern Europe and the world
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