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Market Research Report

The Cards and Payments Industry in Germany: Emerging Trends and Opportunities to 2021

Published by GlobalData Product code 339521
Published Content info 67 Pages
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The Cards and Payments Industry in Germany: Emerging Trends and Opportunities to 2021
Published: March 9, 2017 Content info: 67 Pages
Description

GlobalData's "The Cards and Payments Industry in Germany: Emerging Trends and Opportunities to 2021" report provides top-level market analysis, information and insights into the German cards and payments industry, including -

  • Current and forecast values for each market in the German cards and payments industry, including debit, credit and charge cards.
  • Detailed insights into payment instruments including credit transfers, direct debits, cash transactions, checks and payment cards. It also, includes an overview of the country's key alternative payment instruments.
  • E-commerce market analysis and payment methods.
  • Analysis of various market drivers and regulations governing the German cards and payments industry.
  • Detailed analysis of strategies adopted by banks and other institutions to market debit, credit and charge cards.
  • Comprehensive analysis of consumer attitudes and buying preferences for cards.
  • The competitive landscape in the German cards and payments industry.

This report provides detailed analysis of market trends in the German cards and payments industry. It provides values and volumes for a number of key performance indicators in the industry, including credit transfers, direct debits, check payments, payment cards and cash transactions during the review period (2012-2016).

The report also analyzes various payment card markets operating in the industry, and provides detailed information on the number of cards in circulation, and transaction values and volumes during the review period and over the forecast period (2017-2021). It also offers information on the country's competitive landscape, including the market shares of issuers and schemes.

The report brings together GlobalData's research, modeling, and analysis expertise to allow banks and card issuers to identify segment dynamics and competitive advantages. The report also covers details of regulatory policy and recent changes in the regulatory structure.

To increase financial access to the under and unbanked populations, Bafin - the banking and financial services regulator - announced mandatory free basic accounts to all Germans as part of the new Payment Account Acts (Zahlungskontengesetz - ZKG) in 2016. Under the terms, basic accounts must be provided to all citizens including those with no permanent address, asylum seekers and those without a permit of residence. All accountholders will be offered basic functionality including a payment card, credit transfer facilities and the ability to pay direct debits.

To offer secured and convenient online payments, German Savings Banks Association (DSGV) launched its own online payment solution, Paydirekt in November 2015. It allows customers of participating banks to pay for online purchases directly from their checking accounts, thereby eliminating the need for any third-party payment processors.

The emergence of digital-banks is likely to accelerate the shift away from cash. Telecom service provider Telefonica Deutschland partnered with Fidor Bank to launch a mobile-only bank in July 2016. Customers using the O2 banking app can conduct transactions such as P2P transfers and apply for loans. Upon opening of the account, customers receive Mastercard debit card. Other mobile-only banks such as N26 and Fidor Bank are active in the German market.

Scope

  • This report provides a comprehensive analysis of the German cards and payments industry.
  • It provides current values for the German cards and payments industry for 2016, and forecast figures to 2021.
  • It details the different demographic, economic, infrastructural and business drivers affecting the German cards and payments industry.
  • It outlines the current regulatory framework in the industry.
  • It details marketing strategies used by various banks and other institutions.

Reasons to buy

  • Make strategic business decisions, using top-level historic and forecast market data, related to the German cards and payments industry and each market within it.
  • Understand the key market trends and growth opportunities in the German cards and payments industry.
  • Assess the competitive dynamics in the German cards and payments industry.
  • Gain insights into marketing strategies used for various card types in Germany.
  • Gain insights into key regulations governing the German cards and payments industry.
Table of Contents

Table of Contents

Table of Contents

  • 1. EXECUTIVE SUMMARY 2
  • 1.1. Market overview 2
  • 1.2. Key facts 3
  • 1.3. Top five industry events 4
  • 2. PAYMENT INSTRUMENTS 11
  • 2.1. Current payment environment 11
  • 3. E-COMMERCE AND ALTERNATIVE PAYMENTS 13
  • 3.1. E-commerce market analysis 13
  • 3.2. Alternative payment solutions 15
  • 3.2.1. ELV 15
  • 3.2.2. Sofort 16
  • 3.2.3. Giropay 16
  • 3.2.4. PayPal 17
  • 3.2.5. Paysafecard 17
  • 3.2.6. RatePAY 17
  • 3.2.7. Barzahlen 18
  • 3.2.8. Alipay 18
  • 3.2.9. boon 18
  • 3.2.10. Seqr 18
  • 3.2.11. Visa V.me 19
  • 4. REGULATIONS IN THE CARDS AND PAYMENTS INDUSTRY 20
  • 4.1. Regulatory framework 20
  • 4.1.1. SEPA implementation 20
  • 4.1.2. Implementation of the PSD 21
  • 4.1.3. Interchange fee regulation 22
  • 4.1.4. Anti-money laundering 22
  • 4.2. Foreign direct investment (FDI) regulations 23
  • 5. ANALYSIS OF CARDS AND PAYMENTS INDUSTRY DRIVERS 24
  • 6. PAYMENT CARDS 27
  • 7. DEBIT CARDS 29
  • 7.1. Debit cards market analysis 29
  • 7.2. Competition in the debit cards market 31
  • 7.3. Debit cards comparison 33
  • 8. PAY LATER CARDS 34
  • 8.1. Pay later cards market analysis 34
  • 8.2. Competition in the pay later cards market 36
  • 8.3. Pay later cards comparison 37
  • 9. PREPAID CARDS 39
  • 10. MERCHANT ACQUIRING 41
  • 11. APPENDIX 44
  • 11.1. Abbreviations and acronyms 44
  • 11.2. Supplementary data 45
  • 12. DEFINITIONS 61
  • 12.1. Common payment card features 62
  • 12.2. Methodology 63
  • 12.3. Bibliography 65
  • 12.4. Further reading 65

List of Tables

List of Tables

  • Table 1: Germany, Key Facts, 2016 3
  • Table 2: Germany, Regional Benchmarking of Payment Cards, 2016 3
  • Table 3: Germany, Modes of Entry of Foreign Banks 23
  • Table 4: Germany, Debit Cards Comparison and Key Features, 2016 33
  • Table 5: Germany, Gold Credit Cards Comparison and Key Features, 2016 37
  • Table 6: Germany, Premium Credit Cards Comparison and Key Features, 2016 38
  • Table 7: Germany, Charge Cards Comparison and Key Features, 2016 38
  • Table 8: Germany - Mergers and Acquisition in Merchant Acquiring 42
  • Table 9: Germany, Payment Instrument Transaction Values (EUR Billion), 2012-2016 45
  • Table 10: Germany, Payment Instrument Transaction Values (US$ Billion), 2012-2016 45
  • Table 11: Germany, Payment Instrument Transaction Volumes (Billion), 2012-2016 45
  • Table 12: Germany, Payment Cards in Circulation by Type (Million), 2012-2021 46
  • Table 13: Germany, Volume of Payment Card Transactions (Billion), 2012-2021 46
  • Table 14: Germany, Value of Payment Card Transactions (EUR Billion), 2012-2021 46
  • Table 15: Germany, Value of Payment Card Transactions (US$ Billion), 2012-2021 46
  • Table 16: Germany, Debit Cards in Circulation (Million), 2012-2021 47
  • Table 17: Germany, Debit Card Transaction Volumes, 2012-2021 47
  • Table 18: Germany, Debit Card Transaction Values (EUR), 2012-2021 47
  • Table 19: Germany, Debit Card Transaction Values (US$), 2012-2021 48
  • Table 20: Germany, Debit Cards in Circulation by Scheme (Million), 2012-2016 48
  • Table 21: Germany, Debit Card Transaction Values by Scheme (EUR Billion), 2012-2016 48
  • Table 22: Germany, Debit Card Transaction Values by Scheme (US$ Billion), 2012-2016 48
  • Table 23: Germany, Debit Card Transaction Values by Issuer (EUR Billion), 2012-2016 49
  • Table 24: Germany, Debit Card Transaction Values by Issuer (US$ Billion), 2012-2016 49
  • Table 25: Germany, Pay Later Cards in Circulation (Million), 2012-2021 49
  • Table 26: Germany, Pay Later Card Transaction Volumes, 2012-2021 50
  • Table 27: Germany, Pay Later Card Transaction Values (EUR), 2012-2021 50
  • Table 28: Germany, Pay Later Card Transaction Values (US$), 2012-2021 50
  • Table 29: Germany, Pay Later Cards in Circulation by Scheme (Million), 2012-2016 51
  • Table 30: Germany, Pay Later Card Transaction Values by Scheme (EUR Billion), 2012-2016 51
  • Table 31: Germany, Pay Later Card Transaction Values by Scheme (US$ Billion), 2012-2016 51
  • Table 32: Germany, Pay Later Card Transaction Values by Issuer (EUR Billion), 2012-2016 52
  • Table 33: Germany, Pay Later Card Transaction Values by Issuer (US$ Billion), 2012-2016 52
  • Table 34: Germany, Credit Cards in Circulation (Million), 2012-2021 52
  • Table 35: Germany, Credit Card Transaction Volumes, 2012-2021 53
  • Table 36: Germany, Credit Card Transaction Values (EUR), 2012-2021 53
  • Table 37: Germany, Credit Card Transaction Values (US$), 2012-2021 53
  • Table 38: Germany, Credit Cards in Circulation by Scheme (Million), 2012-2016 54
  • Table 39: Germany, Credit Card Transaction Values by Scheme (EUR Billion), 2012-2016 54
  • Table 40: Germany, Credit Card Transaction Values by Scheme (US$ Billion), 2012-2016 54
  • Table 41: Germany, Charge Cards in Circulation (Million), 2012-2021 54
  • Table 42: Germany, Charge Card Transaction Volumes, 2012-2021 55
  • Table 43: Germany, Charge Card Transaction Values (EUR), 2012-2021 55
  • Table 44: Germany, Charge Card Transaction Values (US$), 2012-2021 55
  • Table 45: Germany, Charge Cards in Circulation by Scheme (Million), 2012-2016 56
  • Table 46: Germany, Charge Card Transaction Values by Scheme (EUR Billion), 2012-2016 56
  • Table 47: Germany, Charge Card Transaction Values by Scheme (US$ Billion), 2012-2016 56
  • Table 48: Germany, Prepaid Cards in Circulation (Million), 2012-2021 56
  • Table 49: Germany, Prepaid Card Transaction Values (EUR Million), 2012-2021 56
  • Table 50: Germany, Prepaid Card Transaction Values (US$ Million), 2012-2021 57
  • Table 51: Germany, Merchant Acquiring Transaction Volumes (Billion), 2012-2021 57
  • Table 52: Germany, Merchant Acquiring Transaction Values (EUR Billion), 2012-2021 57
  • Table 53: Germany, Merchant Acquiring Transaction Values (US$ Billion), 2012-2021 57
  • Table 54: Germany, Acquirers' Transaction Volumes (Million), 2012-2016 58
  • Table 55: Germany, Acquirers' Transaction Values (EUR Billion), 2012-2016 58
  • Table 56: Germany, Acquirers' Transaction Values (US$ Billion), 2012-2016 59
  • Table 57: Germany, Retail Outlets and Card-Accepting Merchants (Thousand), 2012-2021 59
  • Table 58: Germany, Debit Card Average Interchange Fees (%), 2012-2016 59
  • Table 59: Germany, Debit Card Merchant Service Charge and Interchange Fee (%), 2012-2021 59
  • Table 60: Germany, Pay Later Card Average Interchange Fees (%), 2012-2016 60
  • Table 61: Germany, Pay Later Card Merchant Service Charge and Interchange Fee (%), 2012-2021 60
  • Table 62: Definitions of Commonly Used Terms 61
  • Table 63: Common Features of Payment Cards 62
  • Table 64: Annual Average Exchange Rate (EUR-US$), 2012-2021 64

List of Figures

List of Figures

  • Figure 1: Germany, Payment Instrument Shares by Transaction Value (%), 2012 vs 2016 11
  • Figure 2: Germany, Payment Instrument Shares by Transaction Volume (%), 2012 vs 2016 12
  • Figure 3: Germany, E-Commerce Value 13
  • Figure 4: Germany, Population and Economic Indicators 24
  • Figure 5: Germany, ATMs, POS Terminals and Household Consumption 25
  • Figure 6: Germany, Payment Cards Transaction Value and Cards in Circulation (%), 2012-2021 27
  • Figure 7: Germany, Debit Card Penetration and Turnover per Card, 2016 29
  • Figure 8: Germany, Debit Cards Scheme and Issuer Transaction Value Share (%), 2016 31
  • Figure 9: Germany, Pay Later Card Penetration and Turnover Per Card, 2016 34
  • Figure 10: Germany, Pay Later Cards Scheme and Issuer Transaction Value Share (%), 2016 36
  • Figure 11: Germany, Prepaid Cards in Circulation and Transaction Value, 2012-2021 39
  • Figure 12: Germany, Merchant Acquiring Transaction Volume and Value, 2012-2021 41
  • Figure 13: Germany, Acquirers' Market Share in Terms of Transaction Volume and Value (%), 2016 43
  • Figure 14: Germany, Average Merchant Service Charge and Interchange Fee (%), 2012-2021 43
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