Market Research Report
Publishing sector scorecard - Thematic Research
|Published by||GlobalData||Product code||920897|
|Published||Content info||18 Pages
Delivery time: 1-2 business days
|Publishing sector scorecard - Thematic Research|
|Published: December 16, 2019||Content info: 18 Pages||
The publishing industry is in the midst of significant change, driven in large part by technology. For example, internet and social media sites like Facebook have fundamentally altered how people consume news, leaving newspaper publishers struggling to keep up. Many have chosen to adopt online subscription models to secure revenue streams, although these have met with some consumer resistance. Publishing companies must be able to effectively harness technology if they are to survive these turbulent times. Artificial intelligence (AI) could enable them to provide consumers with more timely and relevant content, while formats like podcasts and audiobooks represent opportunities to engage with hard-to-reach demographics, particularly young people and those with limited free time.
This report provides information on key themes that will impact the publishing sector over the next two years, including AI, EdTech, smart speakers, advertising, subscription models, M&A, and data privacy.