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Market Research Report

UK: Clothing & Footwear: Menswear 2019-2024

Published by GlobalData Product code 923352
Published Content info 83 Pages
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UK: Clothing & Footwear: Menswear 2019-2024
Published: October 18, 2019 Content info: 83 Pages
Description

The UK Menswear 2019-2024 report offers comprehensive insight and analysis of the UK menswear market (including forecasts up to 2024), the major players, the main trends, and consumer attitudes. It provides in-depth analysis of the following: the hot issues impacting the market, strategies for success, market sizes and forecasts, retailer profiles, retailer market shares, consumer data and future outlook. The consumer data is based on our 2019 UK clothing survey, using a panel of 5,000 nationally representative UK clothing shoppers.

The UK menswear market is forecast to reach £11.1bn in 2019, with growth of 8.6% expected over the next five years - outperforming all other clothing subsectors. Although spend will remain restricted due to squeezed budgets, males' growing awareness of trends will help boost the market once consumer confidence is regained post Brexit.

Scope

  • JD Sports has been the biggest winner within the UK menswear market over the last five years, with its share increasing by 2.1 percentage points thanks to the athleisure trend and its effective targeting and engagement with its customers.
  • Department stores are forecast to be the worst performing channel over the next five years, with their share of the market expected to decline by 0.6 percentage points as a result of struggles at Debenhams and House Fraser.
  • The percentage of online menswear shoppers using click & collect has increased by 7.9 percentage points on 2018 thanks to the convenience this service offers.
  • After friends, sports personalities are the biggest source of fashion inspiration for menswear shoppers, influencing purchases among 28.1%.

Reasons to buy

  • Learn how the menswear market is expected to perform out to 2024, allowing you to plan your sales and stock budgets to maximise your potential.
  • Understand the differences in how various age groups shop for menswear, including purchase motivators and future growth drivers, to help you target your customers more effectively.
  • Use our analysis of how certain retailers are winning market share despite the challenging retail climate, providing you with advice on how to improve sales and acquire new shoppers.
  • Utilise our data on what males consider when purchasing clothing for themselves (e.g. comfort, fit, fashion trends), helping you to focus on the most important features within product development.
  • Understand how the online and offline channels are forecast to grow over the next five years, in order to prioritise investment.
Table of Contents
Product Code: VR0170SR

Table of Contents

THE HOT ISSUES

  • Market drivers and inhibitors in menswear
  • Main issues in menswear
  • Menswear winners boost appeal through clear customer targeting and compelling online and offline channels
  • Untapped potential in the market for incumbents to maximise spend, or risk new entrants stealing shoppers
  • Retailers must offer personalised style advice to cater for males' increasing trend awareness
  • Males' desire for comfortable clothing bolsters athleisure trend
  • Strategies for success

WHAT PEOPLE BUY

  • Headlines
  • The sector at a glance
  • Overall sector size
  • Overall sector growth
  • Category dynamics: men's outerwear
  • Category dynamics: men's underwear
  • Spend per head
  • Online dynamics
  • WHERE PEOPLE SHOP
  • Channels of distribution
  • Channel preference
  • Location preference
  • Market shares
  • Shopped retailers

Retailer profiles

  • ASDA
  • Debenhams
  • H&M
  • Topman
  • Moss Bros
  • Superdry
  • Competitor dynamics
  • HOW & WHY PEOPLE SHOP
  • Who shops and where they are located
  • Which categories they buy
  • Channels used by consumers
  • Fulfilment methods used by consumers
  • Frequency of shopping
  • What's important when purchasing menswear

METHODOLOGY

  • What is included
  • Market sizing

List of Tables

  • Menswear spend by subcategory, 2019e and 2024e
  • Menswear spend per head by age group, 2019e
  • Menswear consumer profiles by age, 2019
  • Menswear channel split: 2019e and 2024e
  • Five year market shares for the Top 10 retailers
  • Retailer competitor overlap for Top 10 players, 2019
  • Purchase penetration of niche menswear categories by demographic, 2019
  • Purchase penetration of menswear categories by demographic, 2019
  • Purchase penetration of menswear product categories by demographic, 2019
  • Number of items purchased by product category by demographic, 2019
  • Channel usage by demographic (instore, online, mail order & catalogue), 2019
  • Fulfilment methods used by demographic (home delivery, click & collect and third-party pickup), 2019
  • What's important when purchasing menswear, by demographic, 2019
  • What's important when purchasing menswear, by retailer, 2019

List of Figures

  • Overall menswear: size of the market, 2014-2024e
  • Overall menswear: growth rates, 2014-2024e
  • Men's outerwear: category size and growth rates, 2014-2024e
  • Men's underwear: category size and growth rates, 2014-2024e
  • Menswear spend per head, 2019e-2024e
  • Online menswear penetration, 2014-2024e
  • Online menswear size and growth rates, 2014-2024e
  • Online vs. offline menswear growth rates, 2014-2024e
  • Channel splits for menswear, 2019e and 2024e
  • Channel preference by demographic, 2019
  • Location preference, 2018 and 2019
  • Market shares of top 10 menswear retailers, 2018 and 2019e
  • Top 20 most shopped menswear retailers, 2019
  • ASDA: Consumer dynamics and where else they shop, 2019
  • ASDA: Menswear market share, 2014-2019e
  • Debenhams: Consumer dynamics and where else they shop, 2019
  • Debenhams: Menswear market share, 2014-2019e
  • H&M: Consumer dynamics and where else they shop, 2019
  • H&M: Menswear market share, 2014-2019e
  • Topman: Consumer dynamics and where else they shop, 2019
  • Topman: Menswear market share, 2014-2019e
  • Menswear shopper penetration by demographic and region, 2019
  • Profile of menswear shoppers by demographic and region, 2019
  • Purchase penetration of niche menswear categories, 2018 and 2019
  • Purchase penetration of menswear product categories, 2019
  • Channel usage (instore, online and mail order/catalogue), 2018 and 2019
  • Fulfilment methods used for online menswear purchases (home delivery, click & collect, third-party pickup), 2018 and 2019
  • Frequency of menswear purchases by demographic, 2019
  • Who menswear is purchased for, 2018 and 2019
  • What drives menswear purchases, 2017, 2018 and 2019
  • What's important when purchasing menswear versus womenswear, 2019
  • Considerations when purchasing clothing by males and females, 2019
  • What inspires male shoppers' clothing choices, 2018 and 2019
  • What inspires male shoppers' clothing choices by age, 2019
  • Percentage of male clothing shoppers inspired by each social media site by age, 2019
  • Percentage of male clothing shoppers feeling under pressure by each factor by age, 2019
  • Which type of retailers do total clothing shoppers and menswear clothing shoppers by age buy the majority of their clothing from, 2019
  • Views on menswear purchases, 2019
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