Morocco Cards and Payments - Opportunities and Risks to 2026

Abstract

GlobalData's 'Morocco Cards and Payments - Opportunities and Risks to 2026' report provides detailed analysis of market trends in the Moroccan cards and payments industry. It provides values and volumes for a number of key performance indicators in the industry, including cards, credit transfers, cheques , and direct debits during the review-period (2018-22e).

The report also analyzes various payment card markets operating in the industry and provides detailed information on the number of cards in circulation, transaction values and volumes during the review-period and over the forecast-period (2022e-26f). It also offers information on the country's competitive landscape, including market shares of issuers and schemes.

The report brings together GlobalData's research, modeling, and analysis expertise to allow banks and card issuers to identify segment dynamics and competitive advantages. The report also covers detailed regulatory policies and recent changes in regulatory structure.

The report provides top-level market analysis, information and insights into the Moroccan cards and payments industry, including -

• Current and forecast values for each market in the Moroccan cards and payments industry, including debit, and credit cards
• Detailed insights into payment instruments including cards, credit transfers, cheques , and direct debits . It also, includes an overview of the country's key alternative payment instruments.
• Ecommerce market analysis.
• Analysis of various market drivers and regulations governing the Moroccan cards and payments industry.
• Detailed analysis of strategies adopted by banks and other institutions to market debit, and credit cards.
• Comprehensive analysis of consumer attitudes and buying preferences for cards.
• The competitive landscape of the Moroccan cards and payments industry.

Scope

• To increase card adoption, providers are offering innovative payment cards. In April 2022, Swedish biometric technology company Fingerprint Cards partnered with BMCI (part of BNP Paribas) to offer biometric cards. These cards offer enhanced security, as they use fingerprint recognition to verify the identity of the card holder at the time of payment.
• As electronic payments grow in popularity, cash usage is declining. According to Visa's 2022 Stay Secure survey, 77% of consumers indicated that they would prefer to shop at merchants that offer digital methods of payment. The survey also revealed that three out of five respondents would prefer to use contactless methods of payment going forward.
• The growing preference for online shopping is encouraging retailers to enter the ecommerce space. In February 2023, Moroccan hypermarket chain Marjane launched the marjanemall.ma ecommerce platform. The platform currently offers over 100,000 products from more than 200 local and international brands. In term of payment tool preference, consumers are gradually switching to digital methods of payments instead of cash on delivery. According to Visa's 2022 Stay Secure survey, 78% of customers cited security as the main reason for using payment cards for online purchases, rather than cash on delivery.

Reasons to Buy

• Make strategic business decisions, using top-level historic and forecast market data, related to the Moroccan cards and payments industry and each market within it.
• Understand the key market trends and growth opportunities in the Moroccan cards and payments industry.
• Assess the competitive dynamics in the Moroccan cards and payments industry.
• Gain insights into marketing strategies used for various card types in Morocco.
• Gain insights into key regulations governing the Moroccan cards and payments industry.