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Market Research Report

Germany Wine - Market Assessment and Forecasts to 2024

Published by GlobalData Product code 972491
Published Content info 95 Pages
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Germany Wine - Market Assessment and Forecasts to 2024
Published: November 11, 2020 Content info: 95 Pages
Description

The German wine sector is led by the still wine category in both value and volume terms in 2019. Hypermarkets & supermarkets is the leading channel for distribution of wine in the country. Glass is the most commonly used pack material in the sector, followed by paper & board. Rotkappchen-Mumm Sektkellereien GmbH, Les Grands Chais de France and Franz Wilhelm Langguth Erben GmbH & Co. KG are the leading market players in the German wine sector.

This report on the wine sector in Germany provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and companies market shares.

What else is contained?

  • Sector data: Overall sector value and volume data with growth analysis for 2014-2024
  • Category coverage: Value and growth analysis for fortified wine, sparkling wine and still wine with inputs on individual segment share within each category and the change in their market share forecast for 2019-2024
  • Leading players: Market share of compaines (in volume terms) and private labels (in volume terms) in 2019
  • Distribution data: Percentage of sales within each category through distribution channels such as convenience stores, food & drinks specialists, hypermarkets & supermarkets, eretailers, cash & carries & warehouse clubs, "dollar stores", variety stores & general merchandise retailers, department stores, direct sellers, on-trade and other general retailers.
  • Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. pack material data for glass, flexible packaging, rigid plastics, paper & board and rigid metal; pack material data for glass, flexible packaging, rigid plastics, paper & board and rigid metal; pack type for: bottle, bag-in-box, carton - liquid, can, stand up pouch and other pack type, closure type for: stopper, screw top, dispenser, crown, lever closure and other closure types, primary outer types for: carton - folding and other outer types.

Scope

  • Both per capita consumption and per capita expenditure of wine was higher in Germany than in the global levels in 2019
  • German consumers prefer premium products in the wine sector
  • The per capita consumption of still wine was higher than other wine categories in 2019 - Glass is the most used pack material in the German wine sector - Still wine is the leading category across the top 10 cities in Germany

Reasons to Buy

  • Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
  • Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
  • Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning
  • Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
  • The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
  • Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.
Table of Contents
Product Code: GDCS6328MF

Table of Contents

Table of Contents

Report scope

Executive summary

Part 1: Market Environment

  • Value and volume share of Germany in the global and Western European markets
  • Growth analysis of Germany compared to other leading countries in the Western Europe market
  • PCC and PCE of Germany compared to global and Western Europe market

Part 2: Sector Deep Dive

  • Germany wine sector snapshot
  • Market size analysis
  • Demand for premium products
  • Cross category comparison value growth analysis and category winners and losers
  • Cross category comparison volume growth analysis and category winners and losers

Part 3: Category Deep Dive

  • Per capita consumption analysis by category
  • Market size analysis category: fortified wine
  • Segment level analysis (in value terms) fortified wine
  • Segment level analysis (in volume terms) fortified wine
  • Market size analysis category: sparkling wine
  • Segment level analysis (in value terms) sparkling wine
  • Segment level analysis (in volume terms) sparkling wine
  • Market size analysis category: still wine
  • Segment level analysis (in value terms) still wine
  • Segment level analysis (in volume terms) still wine

Part 4: Distribution Analysis

  • Channel share analysis

Part 5: Competitive Environment

  • Leading companies volume share
  • Brand share analysis of top five companies
  • Brand share analysis of top five companies by category
  • Private label share analysis by category
  • Growth of private labels compared to branded products
  • Degree of consolidation/fragmentation by category

Part 6: Packaging Analysis

  • Pack material growth analysis
  • Pack type growth analysis
  • Closure type growth analysis
  • Primary outer type growth analysis

Part 7: City Deep Dive

  • Market size analysis of top eight cities
  • Market size analysis of top eight cities by category
  • Leading cities contribution to volume growth

Part 8: Consumergraphics

  • Demographic analysis

Part 9: Macroeconomic Analysis

  • GDP growth and inflation
  • Population growth
  • Labor market trend
  • Economic summary, labor market trends, and demographic trends
  • Germany risk index (GCRI) 2019
  • Germany risk analysis
  • compared to global and Western European markets
  • Methodology
  • Definitions

Appendix

List of Tables

List of Tables

  • Leading value categories
  • Fastest growing segments (value), 2019
  • Cross category comparison by value (2014 2024)
  • Cross category comparison by volume (2014 2024)
  • Per capita consumption (by category), Germany compared to Western Europe and glob

List of Figures

List of Figures

  • Value and volume share of Germany in the global and Western Europe wine sector, 2019 2024
  • Germany compared to the other top countries in terms of market share, growth, and competitive landscape
  • PCC comparison Germany, Western Europe, and g
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