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PUBLISHER: Grand View Research | PRODUCT CODE: 1178745

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PUBLISHER: Grand View Research | PRODUCT CODE: 1178745

Badminton Equipment And Products Market Size, Share & Trends Analysis Report By Product (Apparel, Shoes, Racquets, Strings, Shuttlecocks), By Distribution Channel, By Region, And Segment Forecasts, 2023 - 2030

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Badminton Equipment and Products Market Growth & Trends:

The global badminton equipment and products market size is anticipated to reach USD 5,593.3 million by 2030, according to a new report by Grand View Research, Inc., expanding at a CAGR of 5.6% from 2023 to 2030. The growing popularity of badminton sports mainly in India, Indonesia, Denmark, the U.S., and others countries across the globe is one of the major factors propelling the growth of the market growth.

Moreover, the growing partnerships between various organizations such as USA Badminton (USAB), and Badminton World Federation (BWF) and manufacturers for sponsorships and encouragement in badminton participation across the globe are further projected to create many opportunities for market growth in the upcoming years.

The COVID-19 outbreak is likely to reduce the demand for badminton products across the globe. Store closures due to lockdown measures have resulted in grim consequences, with sales of racquets, shuttlecocks, shoes, and others accessories from both offline channels declining consistently. For instance, Yonex Co. Ltd., one of the leading companies in the badminton products industry accounted a decline of around 20.5% in the badminton products revenue in 2020.

The badminton racquets led the market and accounted for a 33.5% share of the global revenue in 2022. With the growing demand for high-quality and material-based racquets among the professional players' population worldwide, many racquets brands have started catering to the high-quality racquets category to gain the attention of consumers. For instance, in October 2022, Babolat launched new badminton racquets EVO AERO and EVO AERO LITE delivering effortless power, comfort, and more spin.

Hypermarkets/supermarkets distribution channels dominated the market and accounted for a 33.9% share of the global revenue in 2022. Wide product range, offers, and discounts attracting a larger number of consumers are the key strategies opted by such channels to increase revenue and footfall in any store. In addition, consumers have the propensity to physically verify the making, durability, and uniqueness of the badminton products in person by visiting a store as these examinations offer them more confidence to buy the product.

The online distribution channel is expected to witness the fastest growth over the forecast period. The rising popularity of e-commerce channels among manufacturers and high internet penetration have been driving sales through this channel. In addition, an increase in the number of online sporting goods sales websites, such as badminton warehouse, Badminton Alley, Li-Ning Badminton Superstore, Badminton Avenue, and BadmintonBay.com, among others have been boosting the segment growth.

Asia Pacific dominated the market for badminton equipment and products and accounted for a 42.3% share of the global revenue in 2022. Growth in the market is powered by the strong presence of badminton players in China, Japan, and Indonesia coupled with increasing production of badminton products such as racquets, and shuttlecocks, among others. North America accounted for the considerable growth rate over the forecast period owing to the increasing demand and import the racquets.

Badminton Equipment And Products Market Report Highlights:

  • By product, racquets led the market and accounted for a 33.5% share of the global revenue in 2021. The rising import of the racquets in the U.S., UK, and Germany, coupled with significant product launches by the manufacturers further supported the market share
  • By distribution channel, the online segment is expected to witness the fastest growth of 6.1% throughout the forecast period. The increasing availability of a wide range of badminton products from different brands, free delivery, and seasonal discount on e-retailer platforms are among the major reasons driving the segment
  • Asia Pacific is expected to register the fastest CAGR of 5.9% from 2022 to 2030. The growing popularity of badminton sports in India, Malaysia, and Indonesia among others coupled with the rising number of badminton players supporting the market growth over the forecast period
Product Code: GVR-4-68040-019-5

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definition
  • 1.3. Information Procurement
    • 1.3.1. Purchased Database
    • 1.3.2. GVR's Internal Database
    • 1.3.3. Secondary Products & Third-Party Perspectives
    • 1.3.4. Primary Research
  • 1.4. Information Analysis
    • 1.4.1. Data Analysis Models
  • 1.5. Market Formulation & Data Visualization
  • 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

  • 2.1. Market Outlook
  • 2.2. Product Outlook
  • 2.3. Distribution Channel Outlook
  • 2.4. Regional Outlook

Chapter 3. Badminton Equipment and Products Market Variables, Trends & Scope

  • 3.1. Market Introduction
  • 3.2. Penetration & Growth Prospect Mapping
  • 3.3. Industry Value Chain Analysis
    • 3.3.1. Sales/Retail Channel Analysis
    • 3.3.2. Profit Margin Analysis
  • 3.4. Market Dynamics
    • 3.4.1. Market Driver Analysis
    • 3.4.2. Market Restraint Analysis
    • 3.4.3. Industry Challenges
    • 3.4.4. Industry Opportunities
  • 3.5. Business Environment Analysis
    • 3.5.1. Industry Analysis - Porter's
      • 3.5.1.1. Supplier Power
      • 3.5.1.2. Buyer Power
      • 3.5.1.3. Substitution Threat
      • 3.5.1.4. Threat from New Entrants
      • 3.5.1.5. Competitive Rivalry
  • 3.6. Roadmap of the badminton equipment and products market
  • 3.7. Market Entry Strategies
  • 3.8. Impact of COVID-19 on the badminton equipment and products market

Chapter 4. Consumer Behavior Analysis

  • 4.1. Consumer Trends and Preferences
  • 4.2. Factors Affecting Buying Decision
  • 4.3. Consumer Product Adoption
  • 4.4. Observations & Recommendations

Chapter 5. Badminton Equipment and Products Market: Product Estimates & Trend Analysis

  • 5.1. Product Movement Analysis & Market Share, 2021 & 2030
  • 5.2. Apparel
    • 5.2.1. Market estimates and forecast, 2017 - 2030 (USD Million)
  • 5.3. Shoes
    • 5.3.1. Market estimates and forecast, 2017 - 2030 (USD Million)
  • 5.4. Racquets
    • 5.4.1. Market estimates and forecast, 2017 - 2030 (USD Million)
  • 5.5. Strings
    • 5.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
  • 5.6. Shuttlecocks
    • 5.6.1. Market estimates and forecast, 2017 - 2030 (USD Million)
  • 5.7. Accessories
    • 5.7.1. Market estimates and forecast, 2017 - 2030 (USD Million)

Chapter 6. Badminton Equipment and Products Market: Distribution Channel Estimates & Trend Analysis

  • 6.1. Distribution Channel Movement Analysis & Market Share, 2021 & 2030
  • 6.2. Hypermarkets/Supermarkets
    • 6.2.1. Market estimates and forecast, 2017 - 2030 (USD Million)
  • 6.3. Specialty and Sports Stores
    • 6.3.1. Market estimates and forecast, 2017 - 2030 (USD Million)
  • 6.4. Online
    • 6.4.1. Market estimates and forecast, 2017 - 2030 (USD Million)

Chapter 7. Badminton Equipment and Products Market: Regional Estimates & Trend Analysis

  • 7.1. Regional Movement Analysis & Market Share, 2021 & 2030
  • 7.2. North America
    • 7.2.1. Market estimates and forecast, 2017 - 2030 (USD Million)
    • 7.2.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
    • 7.2.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
    • 7.2.4. U.S.
      • 7.2.4.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 7.2.4.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
      • 7.2.4.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
  • 7.3. Europe
    • 7.3.1. Market estimates and forecast, 2017 - 2030 (USD Million)
    • 7.3.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
    • 7.3.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
    • 7.3.4. Germany
      • 7.3.4.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 7.3.4.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
      • 7.3.4.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
    • 7.3.5. UK
      • 7.3.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 7.3.5.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
      • 7.3.5.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
    • 7.3.6. Denmark
      • 7.3.6.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 7.3.6.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
      • 7.3.6.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
  • 7.4. Asia Pacific
    • 7.4.1. Market estimates and forecast, 2017 - 2030 (USD Million)
    • 7.4.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
    • 7.4.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
    • 7.4.4. China
      • 7.4.4.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 7.4.4.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
      • 7.4.4.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
    • 7.4.5. Japan
      • 7.4.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 7.4.5.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
      • 7.4.5.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
    • 7.4.6. India
      • 7.4.6.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 7.4.6.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
      • 7.4.6.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
    • 7.4.7. Indonesia
      • 7.4.7.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 7.4.7.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
      • 7.4.7.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
  • 7.5. Central & South America
    • 7.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
    • 7.5.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
    • 7.5.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
    • 7.5.4. Brazil
      • 7.5.4.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 7.5.4.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
      • 7.5.4.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
  • 7.6. Middle East & Africa
    • 7.6.1. Market estimates and forecast, 2017 - 2030 (USD Million)
    • 7.6.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
    • 7.6.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
    • 7.6.4. UAE
      • 7.6.4.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 7.6.4.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
      • 7.6.4.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)

Chapter 8. Competitive Analysis

  • 8.1. Key global players, recent developments & their impact on the industry
  • 8.2. Key Company/Competition Categorization (Key innovators, Market leaders, Emerging players)
  • 8.3. Vendor Landscape
    • 8.3.1. Key company market share analysis, 2021

Chapter 9. Company Profiles

  • 9.1. YONEX Co., Ltd.
    • 9.1.1. Company Overview
    • 9.1.2. Financial Performance
    • 9.1.3. Product Benchmarking
    • 9.1.4. Strategic Initiatives
  • 9.2. Mizuno Corporation
    • 9.2.1. Company Overview
    • 9.2.2. Financial Performance
    • 9.2.3. Product Benchmarking
    • 9.2.4. Strategic Initiatives
  • 9.3. Li Ning (China) Sports Goods Co., Ltd.
    • 9.3.1. Company Overview
    • 9.3.2. Financial Performance
    • 9.3.3. Product Benchmarking
    • 9.3.4. Strategic Initiatives
  • 9.4. Babolat
    • 9.4.1. Company Overview
    • 9.4.2. Financial Performance
    • 9.4.3. Product Benchmarking
    • 9.4.4. Strategic Initiatives
  • 9.5. Apacs Sports (M) Sdn Bhd
    • 9.5.1. Company Overview
    • 9.5.2. Financial Performance
    • 9.5.3. Product Benchmarking
    • 9.5.4. Strategic Initiatives
  • 9.6. FELET International Holdings Sdn. Bhd
    • 9.6.1. Company Overview
    • 9.6.2. Financial Performance
    • 9.6.3. Product Benchmarking
    • 9.6.4. Strategic Initiatives
  • 9.7. ASICS Corporation
    • 9.7.1. Company Overview
    • 9.7.2. Financial Performance
    • 9.7.3. Product Benchmarking
    • 9.7.4. Strategic Initiatives
  • 9.8. GOSEN CO., LTD.
    • 9.8.1. Company Overview
    • 9.8.2. Financial Performance
    • 9.8.3. Product Benchmarking
    • 9.8.4. Strategic Initiatives
  • 9.9. Yehlex
    • 9.9.1. Company Overview
    • 9.9.2. Financial Performance
    • 9.9.3. Product Benchmarking
    • 9.9.4. Strategic Initiatives
  • 9.10. VICTOR RACKETS IND.CORP
    • 9.10.1. Company Overview
    • 9.10.2. Financial Performance
    • 9.10.3. Product Benchmarking
    • 9.10.4. Strategic Initiatives
Product Code: GVR-4-68040-019-5

List of Tables

  • 1. Badminton Equipment and Products market - key market driver analysis
  • 2. Badminton Equipment and Products market - key market restraint analysis
  • 3. Global badminton apparel market estimates and forecast, 2017 - 2030 (USD Million)
  • 4. Global badminton shoes market estimates and forecast, 2017 - 2030 (USD Million)
  • 5. Global badminton racquets market estimates and forecast, 2017 - 2030 (USD Million)
  • 6. Global badminton strings market estimates and forecast, 2017 - 2030 (USD Million)
  • 7. Global badminton shuttlecocks market estimates and forecast, 2017 - 2030 (USD Million)
  • 8. Global badminton accessories market estimates and forecast, 2017 - 2030 (USD Million)
  • 9. Global badminton equipment and products market estimates and forecast through hypermarkets/supermarkets, 2017 - 2030 (USD Million)
  • 10. Global badminton equipment and products market estimates and forecast through specialty and sports stores, 2017 - 2030 (USD Million)
  • 11. Global badminton equipment and products market estimates and forecast through online channel, 2017 - 2030 (USD Million)
  • 12. North America badminton equipment and products market estimates and forecast, 2017 - 2030 (USD Million)
  • 13. North America badminton equipment and products market estimates and forecast, by product, 2017 - 2030 (USD Million)
  • 14. North America badminton equipment and products market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
  • 15. U.S. badminton equipment and products market estimates and forecast, 2017 - 2030 (USD Million)
  • 16. U.S. badminton equipment and products market estimates and forecast by product, 2017 - 2030 (USD Million)
  • 17. U.S. badminton equipment and products market estimates and forecast by distribution channel, 2017 - 2030 (USD Million)
  • 18. Europe badminton equipment and products market estimates and forecast, 2017 - 2030 (USD Million)
  • 19. Europe badminton equipment and products market estimates and forecast by product, 2017 - 2030 (USD Million)
  • 20. Europe badminton equipment and products market estimates and forecast by distribution channel, 2017 - 2030 (USD Million)
  • 21. Germany badminton equipment and products market estimates and forecast, 2017 - 2030 (USD Million)
  • 22. Germany badminton equipment and products market estimates and forecast by product, 2017 - 2030 (USD Million)
  • 23. Germany badminton equipment and products market estimates and forecast by distribution channel, 2017 - 2030 (USD Million)
  • 24. UK badminton equipment and products market estimates and forecast, 2017 - 2030 (USD Million)
  • 25. UK badminton equipment and products market estimates and forecast by product, 2017 - 2030 (USD Million)
  • 26. UK badminton equipment and products market estimates and forecast by distribution channel, 2017 - 2030 (USD Million)
  • 27. Denmark badminton equipment and products market estimates and forecast, 2017 - 2030 (USD Million)
  • 28. Denmark badminton equipment and products market estimates and forecast by product, 2017 - 2030 (USD Million)
  • 29. Denmark badminton equipment and products market estimates and forecast by distribution channel, 2017 - 2030 (USD Million)
  • 30. Asia Pacific badminton equipment and products market estimates and forecast, 2017 - 2030 (USD Million)
  • 31. Asia Pacific badminton equipment and products market estimates and forecast by product, 2017 - 2030 (USD Million)
  • 32. Asia Pacific badminton equipment and products market estimates and forecast by distribution channel, 2017 - 2030 (USD Million)
  • 33. China badminton equipment and products market estimates and forecast, 2017 - 2030 (USD Million)
  • 34. China badminton equipment and products market estimates and forecast by product, 2017 - 2030 (USD Million)
  • 35. China badminton equipment and products market estimates and forecast by distribution channel, 2017 - 2030 (USD Million)
  • 36. Japan badminton equipment and products market estimates and forecast, 2017 - 2030 (USD Million)
  • 37. Japan badminton equipment and products market estimates and forecast by product, 2017 - 2030 (USD Million)
  • 38. Japan badminton equipment and products market estimates and forecast by distribution channel, 2017 - 2030 (USD Million)
  • 39. India badminton equipment and products market estimates and forecast, 2017 - 2030 (USD Million)
  • 40. India badminton equipment and products market estimates and forecast by product, 2017 - 2030 (USD Million)
  • 41. India badminton equipment and products market estimates and forecast by distribution channel, 2017 - 2030 (USD Million)
  • 42. Indonesia badminton equipment and products market estimates and forecast, 2017 - 2030 (USD Million)
  • 43. Indonesia badminton equipment and products market estimates and forecast by product, 2017 - 2030 (USD Million)
  • 44. Indonesia badminton equipment and products market estimates and forecast by distribution channel, 2017 - 2030 (USD Million)
  • 45. Central & South America badminton equipment and products market estimates and forecast, 2017 - 2030 (USD Million)
  • 46. Central & South America badminton equipment and products market estimates and forecast by product, 2017 - 2030 (USD Million)
  • 47. Central & South America badminton equipment and products market estimates and forecast by distribution channel, 2017 - 2030 (USD Million)
  • 48. Brazil badminton equipment and products market estimates and forecast, 2017 - 2030 (USD Million)
  • 49. Brazil badminton equipment and products market estimates and forecast by product, 2017 - 2030 (USD Million)
  • 50. Brazil badminton equipment and products market estimates and forecast by distribution channel, 2017 - 2030 (USD Million)
  • 51. Middle East & Africa badminton equipment and products market estimates and forecast, 2017 - 2030 (USD Million)
  • 52. Middle East & Africa badminton equipment and products market estimates and forecast by product, 2017 - 2030 (USD Million)
  • 53. Middle East & Africa badminton equipment and products market estimates and forecast by distribution channel, 2017 - 2030 (USD Million)
  • 54. UAE badminton equipment and products market estimates and forecast, 2017 - 2030 (USD Million)
  • 55. UAE badminton equipment and products market estimates and forecast by product, 2017 - 2030 (USD Million)
  • 56. UAE badminton equipment and products market estimates and forecast by distribution channel, 2017 - 2030 (USD Million)
  • 57. Vendor landscape

List of Figures

  • 1. Badminton Equipment and Products market snapshot
  • 2. Badminton Equipment and Products market segmentation & scope
  • 3. Badminton Equipment and Products market penetration & growth prospect mapping
  • 4. Badminton Equipment and Products market value chain analysis
  • 5. Badminton Equipment and Products market dynamics
  • 6. Badminton Equipment and Products market porter's analysis
  • 7. Badminton Equipment and Products market: product movement analysis
  • 8. Badminton Equipment and Products market: distribution channel movement analysis
  • 9. Badminton Equipment and Products market: regional movement analysis
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Manager - Americas

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