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Market Research Report
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1077120

U.S. Smart Speaker Market Shares, 2021: Amazon and Google Maintain Dominance, But Market Shows Signs of Cooling

Published: | IDC | 10 Pages | Delivery time: 1-2 business days

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U.S. Smart Speaker Market Shares, 2021: Amazon and Google Maintain Dominance, But Market Shows Signs of Cooling
Published: May 18, 2022
IDC
Content info: 10 Pages
Delivery time: 1-2 business days
  • Description
  • Table of Contents

This IDC study discusses the U.S. smart speaker market shares for 2021."The COVID-19 pandemic inflated demand in 2020 and 2021 as consumers shifted spending priorities in-house, but now interest is levelling off as consumers set their focus beyond the home once more as pandemic restrictions have relaxed," says Adam Wright, senior research analyst for IDC's Smart Home and Office Devices research program. "The rapid proliferation of smart speakers in the past few years has exposed some of the shortcomings of these devices and consumers are vastly underutilizing the full suite of capabilities and services."

Product Code: US49060922

IDC Market Share Figure

Executive Summary

Advice for Technology Suppliers

Market Share

Who Shaped the Year

  • Amazon
  • Google
  • Sonos

Market Context

  • Significant Market Developments

Methodology

Market Definition

  • Smart Home and Smart Office
  • Smart Speakers

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