The European Mobility as a Service: Data Users, Providers, and Intermediaries

This IDC Perspective discusses how elevated customer expectations; government policies; fuel price spikes; the spiraling growth of volume, velocity, and variety of mobility data made possible by sensors, mobile positioning data, satellite data, video, lidar, and radar; and payment wallets are converging to make data-driven innovation the key pillar to deliver on the promise of convenient, affordable, safe, and environmentally sustainable personal mobility as a service."Data is a critical success factor that enables use cases across the end-to-end mobility experience, from journey planning, to booking, navigating, and getting insurance. Personal mobility ecosystem enterprises that can scale usage, provisioning, and intermediation of data will succeed in the future of mobility as a service," said Massimiliano Claps, research director, IDC.