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Market Research Report

Worldwide Augmented Reality Hardware Market Shares, 2018: Lenovo Retains AR Market Share Leadership with Low-Cost Product; Several Hardware Pioneers Exit the Market

Published by IDC Product code 626296
Published Content info 14 Pages
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Worldwide Augmented Reality Hardware Market Shares, 2018: Lenovo Retains AR Market Share Leadership with Low-Cost Product; Several Hardware Pioneers Exit the Market
Published: May 10, 2019 Content info: 14 Pages
Description

This IDC study examines the market share of the major vendors in the worldwide augmented reality hardware market in 2018."During 2018, the augmented reality hardware market experienced a series of setbacks, including the disintegration of several key early players," said Tom Mainelli, group VP of Consumer and Devices Research at IDC. "Looking ahead to 2019, there's reason to be optimistic about existing players bringing new products to market and new players entering the space. Just as important, the buildout of AR platforms continues, as does the creation of better software and services. We expect the industry to resume its forward momentum in 2019."

Table of Contents
Product Code: US45038019

IDC Market Share Figure

Executive Summary

Advice for Technology Suppliers

Market Share

Who Shaped the Year

  • Lenovo
  • Microsoft
  • Magic Leap
  • Meta and ODG

Market Context

  • Significant Market Developments
    • Growth Accelerators
      • Strong Enterprise Interest and Clear ROI
      • Hardware Evolution
    • Growth Inhibitors
      • High Cost of Hardware
      • Immature Software and Services Offerings

Methodology

Market Definition

Related Research

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