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IDC's Worldwide Digital Transformation Use Case Taxonomy, 2019: Experiential Hospitality, Dining, and Travel

Published by IDC Product code 906109
Published Content info 34 Pages
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IDC's Worldwide Digital Transformation Use Case Taxonomy, 2019: Experiential Hospitality, Dining, and Travel
Published: August 8, 2019 Content info: 34 Pages
Description

This IDC study describes the most prominent use cases that are being digitally transformed in the hospitality industry. Hospitality organizations can use this document as a guide as they define what and how they will plan for change, innovation, and new technologies along the digital transformation journey. The tables in this document provides insight into the many areas of hotel, restaurant, and travel business processes that organizations should put on their road map. This document defines the strategies, programs, and use cases that will be implemented, highlighting the benefits of moving from current processes to digitally transformed processes, and the technologies that will be required.

Leslie Hand, vice president, IDC Retail Insights, reports, "This research was designed to speed hospitality organizations' digital transformation planning and development, and IDC data indicates that there is significant pressure on CIOs to digitally transform. More than 60% of companies reported that the level of pressure on their CIO was a 4 or 5 on a scale of 1-5 in IDC's Digital Transformation Executive Sentiment Survey. Furthermore, one of their greatest challenges is creating a strategic road map for digital investments."

Table of Contents
Product Code: US44787719

IDC's Worldwide Digital Transformation Taxonomy

Digital Transformation Taxonomy Changes for 2019

Taxonomy Overview

  • Understanding and Using IDC's Digital Transformation Taxonomy

Definitions

  • Hospitality, Dining, and Travel
    • Travel
    • Lodging
    • Event Management
    • Food and Beverage
    • Recreation and Entertainment
  • Digital Mission: Experiential Hospitality, Dining, and Travel
    • Omni-Channel Commerce
      • Experiential Commerce
      • Smart Reservation Services
      • Connected Guest/Passenger Experience
    • Dining and Travel Experience
      • Experiential Travel Passenger Services
      • Restaurant Operational Excellence
      • Kitchen Management
    • Omni-Experience Customer Engagement
      • Next-Gen Customer Care
      • Customer Experience Analytics
      • Hyper-Personalized Engagement
    • Digital Supply Chain Optimization
      • Supply Network Optimization
      • Optimized Fulfillment Operations
      • Supply Chain Accountability
    • Operational Scale and Agility
      • Mobile Enterprise
      • Connected Workforce
      • Secure Omni-Channel Operations
      • Profitability Optimization

Learn More

  • Related Research
  • IDC Digital Transformation Spending Guide
  • Synopsis
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