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951117

IAM Security: Now It's Even More About the User Experience

Published: | IDC | 10 Pages | Delivery time: 1-2 business days

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IAM Security: Now It's Even More About the User Experience
Published: July 22, 2020
IDC
Content info: 10 Pages
Delivery time: 1-2 business days
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Description

This IDC Market Perspective discusses IAM user needs and wants versus feature/function vendor supplied capabilities across B2E, B2B, and B2C identity needs.When it comes to the employment of identity technology and potential change opportunities to right past wrongs, security teams might just benefit from the COVID-19 pandemic in a strange but predictable way. Earlier proposals for sweeping changes usually got paired back or just cut from the annual security budget as few wanted to upgrade an existing and largely functional service - ain't broke.But flip it over; tech industry giants have already documented the value of upgrading endpoint connection and identification technologies. Besides eliminating account takeovers and improving the security of all data transfers, user satisfaction levels get a boost as more identification and authentications just transparently happen. The differences between B2E, B2B, and B2C IAM use cases will continue to remain distinct in many vertical markets. More modern IAM solutions will be able to stretch and cover more functions, but specialty requirements will keep B2E developments from serving relaxed and engaging B2C functions and vice versa. "The work-from-home (WFH) reality not only creates new cybersecurity threats for organizations of all sizes but also potentially generates great incentives for identity and access management technology change leading to far superior user experiences," said Jay Bretzmann, research director for Security Products at IDC.

Table of Contents
Product Code: US46641820

Executive Snapshot

New Market Developments and Dynamics

  • Introduction
  • Industry Dynamics
    • Target Size
    • Multiple Device Support
    • Nirvana Alludes
  • Market Strategies
    • True Source
    • Great UX
    • IDaaS
    • Microsoft Partner
    • B2C Renegade
  • Taxonomy Guidance

Advice for the Technology Supplier

IDC's Point of View

Learn More

  • Related Research
  • Synopsis