PUBLISHER: IMARC Services Private Limited | PRODUCT CODE: 1037106
PUBLISHER: IMARC Services Private Limited | PRODUCT CODE: 1037106
The Oman dairy products and juice market grew at a CAGR of around 5% during 2015-2020. Looking forward, IMARC Group expects the market to continue its moderate growth during 2021-2026. In Oman, the rising consumer consciousness towards maintaining good health and wellbeing is currently driving the market for dairy products and juice. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. These insights are included in the report as a major market contributor.
The elevating levels of urbanization coupled with the increasing demand for ready-to-drink beverages and processed dairy products are propelling the market growth in Oman. Additionally, the changing consumer preferences from carbonated and artificial beverages towards natural and healthier alternatives, such as 100% fruit juices, are further augmenting the market. Moreover, the rising demand for clean-label dairy products that are free from chemical additives or artificial preservatives is also catalyzing the market growth. Apart from this, the wide presence of the Muslim population in Oman is further driving the demand for ethically-sourced dairy products and beverages complying with Islamic Shariah law. Additionally, the increasing penetration of numerous international key players in the country has led to the emergence of several innovative product variants. Besides this, the Oman government is heavily investing in the incorporation of automation technologies in dairy farms and beverage processing units, which will further continue to drive the market for dairy products and juices over the forecasted period. Looking forward, IMARC Group expects the Oman dairy products and juice market to continue its moderate growth during the next five years.