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Market Research Report

North America Smart TV Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2019-2024

Published by IMARC Services Private Limited Product code 919541
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North America Smart TV Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2019-2024
Published: December 10, 2019 Content info: 82 Pages
Description

The North America smart TV market reached a value of US$ 33.2 Billion in 2018. A smart TV is a type of television that offers numerous features when connected to the internet. These include on-demand content from various apps, access to streaming services like Netflix, and the capability to communicate with other wireless devices, such as smartphones and tablets. Besides having the ability to passively receive cable and satellite or over-the-air (OTA) transmission, smart TVs have extra hardware and connection types, along with a TV operating system with a GUI. These adaptations enable viewers to access and control features of connected devices and stream content from internet video platforms. Smart TVs can wirelessly connect to various input devices to enhance usability and control. For instance, smartphones, tablets, and wireless keyboards and mouse can be connected to these TVs for enabling text entry, navigation and internet browsing.

The North America smart TV market is currently being driven by several factors. With the rising penetration of high-speed internet, the viewership of online content has increased significantly over the last few years. Moreover, growing electronics industry has been incorporating various technological innovations, such as voice control and artificial intelligence, with smart devices like smart TVs, thus inducing the demand. Apart from this, rapid digitalization across the region has resulted in the replacement of traditional TV sets with digital and smart alternatives, thereby driving the market growth. Additionally, rising per capita incomes of consumers coupled with the easy availability of products in the region has fueled the demand for smart TVs. Looking forward, IMARC Group expects the market to reach a value of US$ 63.0 Billion by 2024, registering a CAGR of 10.2% during 2019-2024.

Report Scope

  • North America Smart TV Market
  • Key Regions Analysed
    • United States
    • Canada
    • Mexico
  • Analysis for Each Country
  • Market by Resolution Type
    • 4K UHD TV
    • HD TV
    • Full HD TV
    • 8K TV
  • Market by Screen Size
    • Below 32 Inches
    • 32 to 45 Inches
    • 46 to 55 Inches
    • 56 to 65 Inches
    • Above 65 Inches
  • Market by Screen Type
    • Flat
    • Curved
  • Market by Technology
    • LCD (Liquid Crystal Display)
    • LED (Light Emitting Diode)
    • OLED (Organic Light Emitting Diode)
    • QLED (Quantum Dot Light Emitting Diode)
  • Market by Platform
    • Android
    • Roku
    • WebOS
    • Tizen OS
    • iOS
    • MyHomeScreen
    • Others
  • Market by Distribution Channel
    • Offline
    • Online
  • Market by Application
    • Residential
    • Commercial
  • Value Chain Analysis
  • Key Drivers and Challenges
  • Porters Five Forces Analysis
  • PESTEL Analysis
  • Government Regulations
  • Competitive Landscape
    • Competitive Structure
    • Key Player Profiles

Key Questions Answered in This Report:

  • How has the North America smart TV market performed so far and how will it perform in the coming years?
  • What are the key regions in the North America smart TV market?
  • What is the breakup of the North America smart TV market on the basis of resolution type?
  • What is the breakup of the North America smart TV market on the basis of screen size?
  • What is the breakup of the North America smart TV market on the basis of screen type?
  • What is the breakup of the North America smart TV market on the basis of technology?
  • What is the breakup of the North America smart TV market on the basis of platform?
  • What is the breakup of the North America smart TV market on the basis of distribution channel?
  • What is the breakup of the North America smart TV market on the basis of application?
  • What are the various stages in the value chain of the North America smart TV industry?
  • What are the key driving factors and challenges in the North America smart TV industry?
  • What is the structure of the North America smart TV industry and who are the key players?
  • What is the degree of competition in the North America smart TV industry?
  • What are the profit margins in the North America smart TV industry?

Report Coverage

  • Base Year Considered: 2018
  • Historical Data Coverage: 2013-2018
  • Market Forecast: 2019-2024
  • Currency: US$
  • Geography Covered: North America, United States, Canada and Mexico
  • Segments Covered: Resolution Type, Screen Size, Screen Type, Technology, Platform, Distribution Channel and Application

Report Customization: Although IMARC has tried to cover everything in the North America smart TV market landscape, we believe that every stakeholder may have their own specific needs. In view of this, we provide up to 20-man hours of free customization for each report.

Table of Contents
Product Code: SR1019F87_Report

Table of Contents

1. Preface

2. Scope and Methodology

  • 2.1. Objectives of the Study
  • 2.2. Stakeholders
  • 2.3. Data Sources
    • 2.3.1. Primary Sources
    • 2.3.2. Secondary Sources
  • 2.4. Market Estimation
    • 2.4.1. Bottom-Up Approach
    • 2.4.2. Top-Down Approach
  • 2.5. Forecasting Methodology

3. Executive Summary

4. Introduction

  • 4.1. Overview
  • 4.2. Key Industry Trends

5. Global Smart TV Market

  • 5.1. Market Performance
  • 5.2. Market Breakup by Resolution Type
  • 5.3. Market Breakup by Screen Size
  • 5.4. Market Breakup by Screen Type
  • 5.5. Market Breakup by Technology
  • 5.6. Market Breakup by Platform
  • 5.7. Market Breakup by Distribution Channel
  • 5.8. Market Breakup by Application
  • 5.9. Market Breakup by Region
  • 5.10. Market Forecast

6. North America Smart TV Market

  • 6.1. Market Performance
  • 6.2. Market Forecast

7. North America Smart TV Market: Breakup by Resolution Type

  • 7.1 4K UHD TV
  • 7.2 HD TV
  • 7.3 Full HD TV
  • 7.4 8K TV

8. North America Smart TV Market: Breakup by Screen Size

  • 8.1. Below 32 Inches
  • 8.2. 32 to 45 Inches
  • 8.3. 46 to 55 Inches
  • 8.4. 56 to 65 Inches
  • 8.5. Above 65 Inches

9. North America Smart TV Market: Breakup by Screen Type

  • 9.1. Flat
  • 9.2. Curved

10. North America Smart TV Market: Breakup by Technology

  • 10.1. LCD (Liquid Crystal Display)
  • 10.2. LED (Light Emitting Diode)
  • 10.3. OLED (Organic Light Emitting Diode)
  • 10.4. QLED (Quantum Dot Light Emitting Diode)

11. North America Smart TV Market: Breakup by Platform

  • 11.1. Android
  • 11.2. Roku
  • 11.3. WebOS
  • 11.4. Tizen OS
  • 11.5. iOS
  • 11.6. MyHomeScreen
  • 11.7. Others

12. North America Smart TV Market: Breakup by Distribution Channel

  • 12.1. Offline
  • 12.2. Online

13. North America Smart TV Market: Breakup by Application

  • 13.1. Residential
  • 13.2. Commercial

14. North America Smart TV Market: Breakup by Country

  • 14.1 United States
    • 14.1.1. Historical Market Trends
    • 14.1.2. Market Breakup by Resolution Type
    • 14.1.3. Market Breakup by Screen Size
    • 14.1.4. Market Breakup by Screen Type
    • 14.1.5. Market Breakup by Technology
    • 14.1.6. Market Breakup by Platform
    • 14.1.7. Market Breakup by Distribution Channel
    • 14.1.8. Market Breakup by Application
    • 14.1.9. Market Forecast
  • 14.2 Canada
    • 14.2.1. Historical Market Trends
    • 14.2.2. Market Breakup by Resolution Type
    • 14.2.3. Market Breakup by Screen Size
    • 14.2.4. Market Breakup by Screen Type
    • 14.2.5. Market Breakup by Technology
    • 14.2.6. Market Breakup by Platform
    • 14.2.7. Market Breakup by Distribution Channel
    • 14.2.8. Market Breakup by Application
    • 14.2.9. Market Forecast
  • 14.3 Mexico
    • 14.3.1. Historical Market Trends
    • 14.3.2. Market Breakup by Resolution Type
    • 14.3.3. Market Breakup by Screen Size
    • 14.3.4. Market Breakup by Screen Type
    • 14.3.5. Market Breakup by Technology
    • 14.3.6. Market Breakup by Platform
    • 14.3.7. Market Breakup by Distribution Channel
    • 14.3.8. Market Breakup by Application
    • 14.3.9. Market Forecast

15. SWOT Analysis

  • 15.1. Overview
  • 15.2. Strengths
  • 15.3. Weaknesses
  • 15.4. Opportunities
  • 15.5. Threats

16. Value Chain Analysis

  • 16.1. Overview
  • 16.2. Research and Development
  • 16.3. Raw Material Procurement
  • 16.4. Manufacturing
  • 16.5. Marketing
  • 16.6. Distribution
  • 16.7. Export
  • 16.8. End-User

17. Porter's Five Forces Analysis

  • 17.1. Overview
  • 17.2. Bargaining Power of Buyers
  • 17.3. Bargaining Power of Suppliers
  • 17.4. Degree of Rivalry
  • 17.5. Threat of New Entrants
  • 17.6. Threat of Substitutes

18. Price Analysis

19. Competitive Landscape

  • 19.1. Market Structure
  • 19.2. Key Players
  • 19.3. Profiles of Key Players

List of Figures

  • Figure 1: Global: Smart TV Market: Sales Value (in Billion US$), 2013-2018
  • Figure 2: Global: Smart TV Market: Breakup by Resolution Type (in %), 2018
  • Figure 3: Global: Smart TV Market: Breakup by Screen Size (in %), 2018
  • Figure 4: Global: Smart TV Market: Breakup by Screen Type (in %), 2018
  • Figure 5: Global: Smart TV Market: Breakup by Technology (in %), 2018
  • Figure 6: Global: Smart TV Market: Breakup by Platform (in %), 2018
  • Figure 7: Global: Smart TV Market: Breakup by Distribution Channel (in %), 2018
  • Figure 8: Global: Smart TV Market: Breakup by Application (in %), 2018
  • Figure 9: Global: Smart TV Market: Breakup by Region (in %), 2018
  • Figure 10: Global: Smart TV Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 11: North America: Smart TV Market: Sales Value (in Billion US$), 2013-2018
  • Figure 12: North America: Smart TV Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 13: North America: Smart TV Market: Breakup by Resolution Type (in %), 2018
  • Figure 14: North America: Smart TV (4K UHD TV) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 15: North America: Smart TV (4K UHD TV) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 16: North America: Smart TV (HD TV) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 17: North America: Smart TV (HD TV) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 18: North America: Smart TV (Full HD TV) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 19: North America: Smart TV (Full HD TV) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 20: North America: Smart TV (8K TV) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 21: North America: Smart TV (8K TV) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 22: North America: Smart TV Market: Breakup by Screen Size (in %), 2018
  • Figure 23: North America: Smart TV (Below 32 Inches) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 24: North America: Smart TV (Below 32 Inches) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 25: North America: Smart TV (32 to 45 Inches) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 26: North America: Smart TV (32 to 45 Inches) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 27: North America: Smart TV (46 to 55 Inches) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 28: North America: Smart TV (46 to 55 Inches) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 29: North America: Smart TV (56 to 65 Inches) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 30: North America: Smart TV (56 to 65 Inches) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 31: North America: Smart TV (Above 65 Inches) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 32: North America: Smart TV (Above 65 Inches) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 33: North America: Smart TV Market: Breakup by Screen Type (in %), 2018
  • Figure 34: North America: Smart TV (Flat) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 35: North America: Smart TV (Flat) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 36: North America: Smart TV (Curved) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 37: North America: Smart TV (Curved) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 38: North America: Smart TV Market: Breakup by Technology (in %), 2018
  • Figure 39: North America: Smart TV (LCD - Liquid Crystal Display) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 40: North America: Smart TV (LCD - Liquid Crystal Display) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 41: North America: Smart TV (LED - Light Emitting Diode) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 42: North America: Smart TV (LED - Light Emitting Diode) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 43: North America: Smart TV (OLED - Organic Light Emitting Diode) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 44: North America: Smart TV (OLED - Organic Light Emitting Diode) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 45: North America: Smart TV (QLED - Quantum Dot Light Emitting Diode) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 46: North America: Smart TV (QLED - Quantum Dot Light Emitting Diode) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 47: North America: Smart TV Market: Breakup by Platform (in %), 2018
  • Figure 48: North America: Smart TV (Android) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 49: North America: Smart TV (Android) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 50: North America: Smart TV (Roku) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 51: North America: Smart TV (Roku) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 52: North America: Smart TV (WebOS) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 53: North America: Smart TV (WebOS) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 54: North America: Smart TV (Tizen OS) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 55: North America: Smart TV (Tizen OS) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 56: North America: Smart TV (iOS) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 57: North America: Smart TV (iOS) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 58: North America: Smart TV (MyHomeScreen) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 59: North America: Smart TV (MyHomeScreen) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 60: North America: Smart TV (Other Platforms) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 61: North America: Smart TV (Other Platforms) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 62: North America: Smart TV Market: Breakup by Distribution Channel (in %), 2018
  • Figure 63: North America: Smart TV Market: Online Sales (in Billion US$), 2013 & 2018
  • Figure 64: North America: Smart TV Market Forecast: Online Sales (in Billion US$), 2019-2024
  • Figure 65: North America: Smart TV Market: Offline Sales (in Billion US$), 2013 & 2018
  • Figure 66: North America: Smart TV Market Forecast: Offline Sales (in Billion US$), 2019-2024
  • Figure 67: North America: Smart TV Market: Breakup by Application (in %), 2018
  • Figure 68: North America: Smart TV (Residential) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 69: North America: Smart TV (Residential) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 70: North America: Smart TV (Commercial) Market: Sales Value (in Billion US$), 2013 & 2018
  • Figure 71: North America: Smart TV (Commercial) Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 72: North America: Smart TV Market: Breakup by Country (in %), 2018
  • Figure 73: United States: Smart TV Market: Sales Value (in Billion US$), 2013-2018
  • Figure 74: United States: Smart TV Market: Breakup by Resolution Type (in %), 2018
  • Figure 75: United States: Smart TV Market: Breakup by Screen Size (in %), 2018
  • Figure 76: United States: Smart TV Market: Breakup by Screen Type (in %), 2018
  • Figure 77: United States: Smart TV Market: Breakup by Technology (in %), 2018
  • Figure 78: United States: Smart TV Market: Breakup by Platform (in %), 2018
  • Figure 79: United States: Smart TV Market: Breakup by Distribution Channel (in %), 2018
  • Figure 80: United States: Smart TV Market: Breakup by Application (in %), 2018
  • Figure 81: United States: Smart TV Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 82: Canada: Smart TV Market: Sales Value (in Billion US$), 2013-2018
  • Figure 83: Canada: Smart TV Market: Breakup by Resolution Type (in %), 2018
  • Figure 84: Canada: Smart TV Market: Breakup by Screen Size (in %), 2018
  • Figure 85: Canada: Smart TV Market: Breakup by Screen Type (in %), 2018
  • Figure 86: Canada: Smart TV Market: Breakup by Technology (in %), 2018
  • Figure 87: Canada: Smart TV Market: Breakup by Platform (in %), 2018
  • Figure 88: Canada: Smart TV Market: Breakup by Distribution Channel (in %), 2018
  • Figure 89: Canada: Smart TV Market: Breakup by Application (in %), 2018
  • Figure 90: Canada: Smart TV Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 91: Mexico: Smart TV Market: Sales Value (in Billion US$), 2013-2018
  • Figure 92: Mexico: Smart TV Market: Breakup by Resolution Type (in %), 2018
  • Figure 93: Mexico: Smart TV Market: Breakup by Screen Size (in %), 2018
  • Figure 94: Mexico: Smart TV Market: Breakup by Screen Type (in %), 2018
  • Figure 95: Mexico: Smart TV Market: Breakup by Technology (in %), 2018
  • Figure 96: Mexico: Smart TV Market: Breakup by Platform (in %), 2018
  • Figure 97: Mexico: Smart TV Market: Breakup by Distribution Channel (in %), 2018
  • Figure 98: Mexico: Smart TV Market: Breakup by Application (in %), 2018
  • Figure 99: Mexico: Smart TV Market Forecast: Sales Value (in Billion US$), 2019-2024
  • Figure 100: North America: Smart TV Industry: SWOT Analysis
  • Figure 101: North America: Smart TV Industry: Value Chain Analysis
  • Figure 102: North America: Smart TV Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: North America: Smart TV Market: Key Industry Highlights, 2018 and 2024
  • Table 2: North America: Smart TV Market Forecast: Breakup by Resolution Type (in Billion US$), 2019-2024
  • Table 3: North America: Smart TV Market Forecast: Breakup by Screen Size (in Billion US$), 2019-2024
  • Table 4: North America: Smart TV Market Forecast: Breakup by Screen Type (in Billion US$), 2019-2024
  • Table 5: North America: Smart TV Market Forecast: Breakup by Technology (in Billion US$), 2019-2024
  • Table 6: North America: Smart TV Market Forecast: Breakup by Platform (in Billion US$), 2019-2024
  • Table 7: North America: Smart TV Market Forecast: Breakup by Distribution Channel (in Billion US$), 2019-2024
  • Table 8: North America: Smart TV Market Forecast: Breakup by Application (in Billion US$), 2019-2024
  • Table 9: North America: Smart TV Market Forecast: Breakup by Region (in Billion US$), 2019-2024
  • Table 10: North America: Smart TV Market: Competitive Structure
  • Table 11: North America: Smart TV Market: Key Players
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