Global Visual Content Market 2022-2026

Description

List of Tables

Technavio has been monitoring the visual content market and it is poised to grow by $ 1.4 bn during 2022-2026, accelerating at a CAGR of 5.9% during the forecast period. Our report on the visual content market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis of the current global market scenario, the latest trends and drivers, and the overall market environment. The market is driven by growing digital marketing, the growing popularity of online media and online retail channels, and an increase in the number of devices capable of supporting digital media and increasing Internet penetration.

The visual content market analysis includes the product and application segments and geographic landscape.

Technavio's visual content market is segmented as below:

By Product

Stock images
Stock video

By Application

Editorial
Commercial

By Geography

North America
Europe
APAC
The Middle East and Africa
South America

This study identifies the demand for 360-degree images and videos as one of the prime reasons driving the visual content market growth during the next few years. Also, demand for regional and user-generated content and business strategies will lead to sizable demand in the market.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on the visual content market covers the following areas:

Visual content market sizing
Visual content market forecast
Visual content market industry analysis

Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading visual content market vendors that include Adobe Inc., Animaker Inc, Biteable, Buildscale Inc, Canva, Crello Ltd, Fotor, Getty Images Inc., Infogram, Kapwing, Lumen5, Pixlr, Powtoon Inc, Rendeforest, Shutterstock Inc., Stencil, Venngage Inc, Visually Inc., wec360 AB, and Wondershare Tech Group. Also, the visual content market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Product Code: IRTNTR45541

1 Executive Summary

1.1 Market overview
Exhibit 01: Executive Summary - Chart on Market Overview
Exhibit 02: Executive Summary - Data Table on Market Overview
Exhibit 03: Executive Summary - Chart on Global Market Characteristics
Exhibit 04: Executive Summary - Chart on Market by Geography
Exhibit 05: Executive Summary - Chart on Market Segmentation by Product
Exhibit 06: Executive Summary - Chart on Market Segmentation by Application
Exhibit 07: Executive Summary - Chart on Market Segmentation by License Model
Exhibit 08: Executive Summary - Chart on Incremental Growth
Exhibit 09: Executive Summary - Data Table on Incremental Growth
Exhibit 10: Executive Summary - Chart on Vendor Market Positioning

2 Market Landscape

2.1 Market ecosystem
Exhibit 11: Parent market
Exhibit 12: Market Characteristics

3 Market Sizing

3.1 Market definition
Exhibit 13: Offerings of vendors included in the market definition
3.2 Market segment analysis
Exhibit 14: Market segments
3.3 Market size 2021
3.4 Market outlook: Forecast for 2021-2026
Exhibit 15: Chart on Global - Market size and forecast 2021-2026 ($ million)
Exhibit 16: Data Table on Global - Market size and forecast 2021-2026 ($ million)
Exhibit 17: Chart on Global Market: Year-over-year growth 2021-2026 (%)
Exhibit 18: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

4 Five Forces Analysis

4.1 Five forces summary
Exhibit 19: Five forces analysis - Comparison between 2021 and 2026
4.2 Bargaining power of buyers
Exhibit 20: Chart on Bargaining power of buyers - Impact of key factors 2021 and 2026
4.3 Bargaining power of suppliers
Exhibit 21: Bargaining power of suppliers - Impact of key factors in 2021 and 2026
4.4 Threat of new entrants
Exhibit 22: Threat of new entrants - Impact of key factors in 2021 and 2026
4.5 Threat of substitutes
Exhibit 23: Threat of substitutes - Impact of key factors in 2021 and 2026
4.6 Threat of rivalry
Exhibit 24: Threat of rivalry - Impact of key factors in 2021 and 2026
4.7 Market condition
Exhibit 25: Chart on Market condition - Five forces 2021 and 2026

5 Market Segmentation by Product

5.1 Market segments
Exhibit 26: Chart on Product - Market share 2021-2026 (%)
Exhibit 27: Data Table on Product - Market share 2021-2026 (%)
5.2 Comparison by Product
Exhibit 28: Chart on Comparison by Product
Exhibit 29: Data Table on Comparison by Product
5.3 Stock images - Market size and forecast 2021-2026
Exhibit 30: Chart on Stock images - Market size and forecast 2021-2026 ($ million)
Exhibit 31: Data Table on Stock images - Market size and forecast 2021-2026 ($ million)
Exhibit 32: Chart on Stock images - Year-over-year growth 2021-2026 (%)
Exhibit 33: Data Table on Stock images - Year-over-year growth 2021-2026 (%)
5.4 Stock video - Market size and forecast 2021-2026
Exhibit 34: Chart on Stock video - Market size and forecast 2021-2026 ($ million)
Exhibit 35: Data Table on Stock video - Market size and forecast 2021-2026 ($ million)
Exhibit 36: Chart on Stock video - Year-over-year growth 2021-2026 (%)
Exhibit 37: Data Table on Stock video - Year-over-year growth 2021-2026 (%)
5.5 Market opportunity by Product
Exhibit 38: Market opportunity by Product ($ million)

6 Market Segmentation by Application

6.1 Market segments
Exhibit 39: Chart on Application - Market share 2021-2026 (%)
Exhibit 40: Data Table on Application - Market share 2021-2026 (%)
6.2 Comparison by Application
Exhibit 41: Chart on Comparison by Application
Exhibit 42: Data Table on Comparison by Application
6.3 Editorial - Market size and forecast 2021-2026
Exhibit 43: Chart on Editorial - Market size and forecast 2021-2026 ($ million)
Exhibit 44: Data Table on Editorial - Market size and forecast 2021-2026 ($ million)
Exhibit 45: Chart on Editorial - Year-over-year growth 2021-2026 (%)
Exhibit 46: Data Table on Editorial - Year-over-year growth 2021-2026 (%)
6.4 Commercial - Market size and forecast 2021-2026
Exhibit 47: Chart on Commercial - Market size and forecast 2021-2026 ($ million)
Exhibit 48: Data Table on Commercial - Market size and forecast 2021-2026 ($ million)
Exhibit 49: Chart on Commercial - Year-over-year growth 2021-2026 (%)
Exhibit 50: Data Table on Commercial - Year-over-year growth 2021-2026 (%)
6.5 Market opportunity by Application
Exhibit 51: Market opportunity by Application ($ million)

7 Market Segmentation by License Model

7.1 Market segments
Exhibit 52: Chart on License Model - Market share 2021-2026 (%)
Exhibit 53: Data Table on License Model - Market share 2021-2026 (%)
7.2 Comparison by License Model
Exhibit 54: Chart on Comparison by License Model
Exhibit 55: Data Table on Comparison by License Model
7.3 RF - Market size and forecast 2021-2026
Exhibit 56: Chart on RF - Market size and forecast 2021-2026 ($ million)
Exhibit 57: Data Table on RF - Market size and forecast 2021-2026 ($ million)
Exhibit 58: Chart on RF - Year-over-year growth 2021-2026 (%)
Exhibit 59: Data Table on RF - Year-over-year growth 2021-2026 (%)
7.4 RM - Market size and forecast 2021-2026
Exhibit 60: Chart on RM - Market size and forecast 2021-2026 ($ million)
Exhibit 61: Data Table on RM - Market size and forecast 2021-2026 ($ million)
Exhibit 62: Chart on RM - Year-over-year growth 2021-2026 (%)
Exhibit 63: Data Table on RM - Year-over-year growth 2021-2026 (%)
7.5 Market opportunity by License Model
Exhibit 64: Market opportunity by License Model ($ million)

8 Customer Landscape

8.1 Customer landscape overview
Exhibit 65: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

9.1 Geographic segmentation
Exhibit 66: Chart on Market share by geography 2021-2026 (%)
Exhibit 67: Data Table on Market share by geography 2021-2026 (%)
9.2 Geographic comparison
Exhibit 68: Chart on Geographic comparison
Exhibit 69: Data Table on Geographic comparison
9.3 North America - Market size and forecast 2021-2026
Exhibit 70: Chart on North America - Market size and forecast 2021-2026 ($ million)
Exhibit 71: Data Table on North America - Market size and forecast 2021-2026 ($ million)
Exhibit 72: Chart on North America - Year-over-year growth 2021-2026 (%)
Exhibit 73: Data Table on North America - Year-over-year growth 2021-2026 (%)
9.4 Europe - Market size and forecast 2021-2026
Exhibit 74: Chart on Europe - Market size and forecast 2021-2026 ($ million)
Exhibit 75: Data Table on Europe - Market size and forecast 2021-2026 ($ million)
Exhibit 76: Chart on Europe - Year-over-year growth 2021-2026 (%)
Exhibit 77: Data Table on Europe - Year-over-year growth 2021-2026 (%)
9.5 APAC - Market size and forecast 2021-2026
Exhibit 78: Chart on APAC - Market size and forecast 2021-2026 ($ million)
Exhibit 79: Data Table on APAC - Market size and forecast 2021-2026 ($ million)
Exhibit 80: Chart on APAC - Year-over-year growth 2021-2026 (%)
Exhibit 81: Data Table on APAC - Year-over-year growth 2021-2026 (%)
9.6 Middle East and Africa - Market size and forecast 2021-2026
Exhibit 82: Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
Exhibit 83: Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
Exhibit 84: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
Exhibit 85: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)
9.7 South America - Market size and forecast 2021-2026
Exhibit 86: Chart on South America - Market size and forecast 2021-2026 ($ million)
Exhibit 87: Data Table on South America - Market size and forecast 2021-2026 ($ million)
Exhibit 88: Chart on South America - Year-over-year growth 2021-2026 (%)
Exhibit 89: Data Table on South America - Year-over-year growth 2021-2026 (%)
9.8 US - Market size and forecast 2021-2026
Exhibit 90: Chart on US - Market size and forecast 2021-2026 ($ million)
Exhibit 91: Data Table on US - Market size and forecast 2021-2026 ($ million)
Exhibit 92: Chart on US - Year-over-year growth 2021-2026 (%)
Exhibit 93: Data Table on US - Year-over-year growth 2021-2026 (%)
9.9 UK - Market size and forecast 2021-2026
Exhibit 94: Chart on UK - Market size and forecast 2021-2026 ($ million)
Exhibit 95: Data Table on UK - Market size and forecast 2021-2026 ($ million)
Exhibit 96: Chart on UK - Year-over-year growth 2021-2026 (%)
Exhibit 97: Data Table on UK - Year-over-year growth 2021-2026 (%)
9.10 China - Market size and forecast 2021-2026
Exhibit 98: Chart on China - Market size and forecast 2021-2026 ($ million)
Exhibit 99: Data Table on China - Market size and forecast 2021-2026 ($ million)
Exhibit 100: Chart on China - Year-over-year growth 2021-2026 (%)
Exhibit 101: Data Table on China - Year-over-year growth 2021-2026 (%)
9.11 Germany - Market size and forecast 2021-2026
Exhibit 102: Chart on Germany - Market size and forecast 2021-2026 ($ million)
Exhibit 103: Data Table on Germany - Market size and forecast 2021-2026 ($ million)
Exhibit 104: Chart on Germany - Year-over-year growth 2021-2026 (%)
Exhibit 105: Data Table on Germany - Year-over-year growth 2021-2026 (%)
9.12 Canada - Market size and forecast 2021-2026
Exhibit 106: Chart on Canada - Market size and forecast 2021-2026 ($ million)
Exhibit 107: Data Table on Canada - Market size and forecast 2021-2026 ($ million)
Exhibit 108: Chart on Canada - Year-over-year growth 2021-2026 (%)
Exhibit 109: Data Table on Canada - Year-over-year growth 2021-2026 (%)
9.13 Market opportunity by geography
Exhibit 110: Market opportunity by geography ($ million)

10 Drivers, Challenges, and Trends

10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
Exhibit 111: Impact of drivers and challenges in 2021 and 2026
10.4 Market trends

11 Vendor Landscape

11.1 Overview
11.2 Vendor landscape
Exhibit 112: Overview on Criticality of inputs and Factors of differentiation
11.3 Landscape disruption
Exhibit 113: Overview on factors of disruption
11.4 Industry risks
Exhibit 114: Impact of key risks on business

12 Vendor Analysis

12.1 Vendors covered
Exhibit 115: Vendors covered
12.2 Market positioning of vendors
Exhibit 116: Matrix on vendor position and classification
12.3 Adobe Inc.
Exhibit 117: Adobe Inc. - Overview
Exhibit 118: Adobe Inc. - Business segments
Exhibit 119: Adobe Inc. - Key news
Exhibit 120: Adobe Inc. - Key offerings
Exhibit 121: Adobe Inc. - Segment focus
12.4 Canva
Exhibit 122: Canva - Overview
Exhibit 123: Canva - Product / Service
Exhibit 124: Canva - Key offerings
12.5 Crello Ltd
Exhibit 125: Crello Ltd - Overview
Exhibit 126: Crello Ltd - Product / Service
Exhibit 127: Crello Ltd - Key offerings
12.6 Getty Images Inc.
Exhibit 128: Getty Images Inc. - Overview
Exhibit 129: Getty Images Inc. - Product / Service
Exhibit 130: Getty Images Inc. - Key news
Exhibit 131: Getty Images Inc. - Key offerings
12.7 Kapwing
Exhibit 132: Kapwing - Overview
Exhibit 133: Kapwing - Product / Service
Exhibit 134: Kapwing - Key offerings
12.8 Pixlr
Exhibit 135: Pixlr - Overview
Exhibit 136: Pixlr - Product / Service
Exhibit 137: Pixlr - Key offerings
12.9 Rendeforest
Exhibit 138: Rendeforest - Overview
Exhibit 139: Rendeforest - Product / Service
Exhibit 140: Rendeforest - Key offerings
12.10 Shutterstock Inc.
Exhibit 141: Shutterstock Inc. - Overview
Exhibit 142: Shutterstock Inc. - Product / Service
Exhibit 143: Shutterstock Inc. - Key offerings
12.11 Venngage Inc
Exhibit 144: Venngage Inc - Overview
Exhibit 145: Venngage Inc - Product / Service
Exhibit 146: Venngage Inc - Key offerings
12.12 Visually Inc.
Exhibit 147: Visually Inc. - Overview
Exhibit 148: Visually Inc. - Key offerings

13 Appendix

13.1 Scope of the report
13.2 Inclusions and exclusions checklist
Exhibit 149: Inclusions checklist
Exhibit 150: Exclusions checklist
13.3 Currency conversion rates for US$
Exhibit 151: Currency conversion rates for US$
13.4 Research methodology
Exhibit 152: Research methodology
Exhibit 153: Validation techniques employed for market sizing
Exhibit 154: Information sources
13.5 List of abbreviations
Exhibit 155: List of abbreviations