Global Holographic Display Market 2018-2022

About this market

In the last few years, there has been an increase in the number of end-user sectors adopting holographic display technology. This technology is already being used in advertising, healthcare, education, and financial sectors. In the next five years, holography display technology will also be used extensively in gaming, automotive, aerospace, defense, and retail sectors. Automobile vendors such as BMW, and Ford are already focusing on the use of holographic technology in their products to gain a competitive edge in the market. Thus, the use of digital holographic technology in various sectors is expected to boost market growth during the forecast period. Technavio's analysts have predicted that the holographic display market will register a CAGR of over 27% by 2022.

Market Overview

Increase in the use of holographic displays for advertising

Holographic display technology offers a unique experience to the audience. The use of holographic display for advertising will help retailers in enhancing their sales and customer retention by increasing customer footfall through its captivating display. Advertisers can project a moving and interactive image of a person or product with the help of holographic display. This will amuse the audience and let them connect with the brand in a unique way. No paper wastage, audience engagement and non-requirement of 3D glasses for viewing 3D holographic display will further drive the adoption of this technology in the advertising industry.

Limitations pertaining to the use of the holographic display technology

Since, projections from holographic displays are less prominent or visible under direct sunlight, it fails to make a considerable impact on the audience. Holographic display manufacturers must bear in mind the noise and distortion parameters while designing their products. Moreover, the autostereoscopic technology used in holographic displays is expensive and is not suitable for large displays. These limitations of holographic displays will hamper the growth of the market during the forecast period.

For the detailed list of factors that will drive and challenge the growth of the holographic display market during 2018-2022, view our report.

Competitive Landscape

The market appears to be fairly concentrated and with the presence of several companies including HoloTech Switzerland, and Holoxica the competitive environment is intense. Factors such as the increasing use of holographic displays in advertising, will provide considerable growth opportunities to holographic display companies. HoloTech Switzerland, Holoxica, Vision Optics, RealView Imaging, and EON Reality are some of the major companies covered in this report.

TABLE OF CONTENTS

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

PART 03: RESEARCH METHODOLOGY

PART 04: MARKET LANDSCAPE

• Market ecosystem
• Market characteristics
• Market segmentation analysis

PART 05: MARKET SIZING

• Market definition
• Market sizing 2017
• Market size and forecast 2017-2022

PART 06: FIVE FORCES ANALYSIS

• Bargaining power of buyers
• Bargaining power of suppliers
• Threat of new entrants
• Threat of substitutes
• Threat of rivalry
• Market condition

PART 07: MARKET SEGMENTATION BY APPLICATION

• Segmentation by application
• Comparison by application
• Commercial - Market size and forecast 2017-2022
• Government - Market size and forecast 2017-2022
• Market opportunity by application

PART 08: MARKET SEGMENTATION BY TECHNOLOGY

• Segmentation by technology
• Comparison by technology
• Touchable holographic display - Market size and forecast 2017-2022
• Semi-transparent/electro-holographic display - Market size and forecast 2017-2022
• Laser holographic display - Market size and forecast 2017-2022
• Market opportunity by technology

PART 09: CUSTOMER LANDSCAPE

PART 10: REGIONAL LANDSCAPE

• Geographical segmentation
• Regional comparison
• Americas - Market size and forecast 2017-2022
• EMEA - Market size and forecast 2017-2022
• APAC - Market size and forecast 2017-2022
• Key leading countries
• Market opportunity

PART 11: DECISION FRAMEWORK

PART 12: DRIVERS AND CHALLENGES

• Market drivers
• Market challenges

PART 13: MARKET TRENDS

• Use of the digital holography technology in various sectors
• Increasing impact of holographic displays on the retail sector
• Increased R&D spending

PART 14: VENDOR LANDSCAPE

• Overview
• Landscape disruption
• Competitive scenario

PART 15: VENDOR ANALYSIS

• Vendors covered
• Vendor classification
• Market positioning of vendors
• HoloTech Switzerland
• Holoxica
• Vision Optics
• RealView Imaging
• EON Reality

PART 16: APPENDIX

• List of abbreviations

List of Exhibits

• Exhibit 01: Parent market
• Exhibit 02: Global digital holography market
• Exhibit 03: Market characteristics
• Exhibit 04: Market segments
• Exhibit 05: Market definition - Inclusions and exclusions checklist
• Exhibit 06: Market size 2017
• Exhibit 07: Validation techniques employed for market sizing 2017
• Exhibit 08: Global holographic display market - Market size and forecast 2017-2022 ($ mn)
• Exhibit 09: Global holographic display market - Year-over-year growth 2018-2022 (%)
• Exhibit 10: Five forces analysis 2017
• Exhibit 11: Five forces analysis 2022
• Exhibit 12: Bargaining power of buyers
• Exhibit 13: Bargaining power of suppliers
• Exhibit 14: Threat of new entrants
• Exhibit 15: Threat of substitutes
• Exhibit 16: Threat of rivalry
• Exhibit 17: Market condition - Five forces 2017
• Exhibit 18: Global holographic display market by application - Market share 2017-2022 (%)
• Exhibit 19: Comparison by application
• Exhibit 20: Commercial - Market size and forecast 2017-2022 ($ mn)
• Exhibit 21: Commercial - Year-over-year growth 2018-2022 (%)
• Exhibit 22: Government - Market size and forecast 2017-2022 ($ mn)
• Exhibit 23: Government - Year-over-year growth 2018-2022 (%)
• Exhibit 24: Market opportunity by application
• Exhibit 25: Technology - Market share 2017-2022 (%)
• Exhibit 26: Comparison by technology
• Exhibit 27: Touchable holographic display - Market size and forecast 2017-2022 ($ mn)
• Exhibit 28: Touchable holographic display - Year-over-year growth 2018-2022 (%)
• Exhibit 29: Semi-transparent/electro-holographic display - Market size and forecast 2017-2022 ($ mn)
• Exhibit 30: Semi-transparent/electro-holographic display - Year-over-year growth 2018-2022 (%)
• Exhibit 31: Laser holographic display - Market size and forecast 2017-2022 ($ mn)
• Exhibit 32: Laser holographic display - Year-over-year growth 2018-2022 (%)
• Exhibit 33: Market opportunity by technology
• Exhibit 34: Customer landscape
• Exhibit 35: Global holographic display market by geography - Market share 2017-2022 (%)
• Exhibit 36: Regional comparison
• Exhibit 37: Americas - Market size and forecast 2017-2022 ($ mn)
• Exhibit 38: Americas - Year-over-year growth 2018-2022 (%)
• Exhibit 39: EMEA - Market size and forecast 2017-2022 ($ mn)
• Exhibit 40: EMEA - Year-over-year growth 2018-2022 (%)
• Exhibit 41: APAC - Market size and forecast 2017-2022 ($ mn)
• Exhibit 42: APAC - Year-over-year growth 2018-2022 (%)
• Exhibit 43: Key leading countries
• Exhibit 44: Market opportunity
• Exhibit 45: Vendor landscape
• Exhibit 46: Landscape disruption
• Exhibit 47: Vendors covered
• Exhibit 48: Vendor classification
• Exhibit 49: Market positioning of vendors
• Exhibit 50: HoloTech Switzerland: Overview
• Exhibit 51: HoloTech Switzerland - Organizational developments
• Exhibit 52: HoloTech Switzerland - Key offerings
• Exhibit 53: Holoxica: Overview
• Exhibit 54: Holoxica - Organizational developments
• Exhibit 55: Holoxica - Key offerings
• Exhibit 56: Vision Optics: Overview
• Exhibit 57: Vision Optics - Organizational developments
• Exhibit 58: Vision Optics - Key offerings
• Exhibit 59: RealView Imaging: Overview
• Exhibit 60: RealView Imaging - Organizational developments
• Exhibit 61: RealView Imaging - Key offerings
• Exhibit 62: EON Reality: Overview
• Exhibit 63: EON Reality - Organizational developments
• Exhibit 64: EON Reality - Key offerings