Do-it-Yourself (DIY) Home Improvement Retailing Market in Europe 2019-2023

About this market

DIY interior decoration and home improvement projects have become popular among consumers across the world due to the rising urbanization rate and evolving lifestyles. Moreover, the growing population of working women and their participation in the decision-making process for home decoration are also pushing the sales of tools required for such projects, including power drills, nail guns, bathroom and lawn tools, and others. DIY home improvement tools for maintenance and repair work involve lower long-term cost than outsourcing of the work. Therefore, the increasing demand for DIY home improvement tools is a major market driver for the growth of the DIY home improvement retailing market in Europe. Technavio's analysts have predicted that the do-it-yourself (DIY) home improvement retailing market in Europe will register a CAGR of over 2% by 2023.

Market Overview

Growth of residential real estate industry

The growth of the real estate industry in Europe has led to an increase in the construction of residential buildings and societies. Residential construction across the world is increasing in tandem with the rising population. The demand for DIY home improvement products, which are used to carry out home improvement operations while saving costs.

Complexities in using DIY home improvement tools

low expertise in operating DIY home improvement tools and lack of different varieties in DIY projects affect the growth of the DIY home improvement retailing market in Europe. These factors are expected to hinder the growth of the market during the forecast period.

For the detailed list of factors that will drive and challenge the growth of the do-it-yourself (DIY) home improvement retailing market in Europe during the 2019-2023, view our report.

Competitive Landscape

The market appears to be moderately fragmented and with the presence of several vendors. This market research report will help clients identify new growth opportunities and design unique growth strategies by providing a comprehensive analysis of the market's competitive landscape and offering information on the products offered by companies.

TABLE OF CONTENTS

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

• 2.1 Preface
• 2.2 Preface
• 2.3 Currency conversion rates for US$

PART 03: MARKET LANDSCAPE

• Market ecosystem
• Market characteristics
• Market segmentation analysis

PART 04: MARKET SIZING

• Market definition
• Market sizing 2018
• Market size and forecast 2018-2023

PART 05: FIVE FORCES ANALYSIS

• Bargaining power of buyers
• Bargaining power of suppliers
• Threat of new entrants
• Threat of substitutes
• Threat of rivalry
• Market condition

PART 06: MARKET SEGMENTATION BY PRODUCT

• Market segmentation by product
• Comparison by product
• Lumber and landscape management - Market size and forecast 2018-2023
• Decor and indoor garden - Market size and forecast 2018-2023
• Kitchen - Market size and forecast 2018-2023
• Painting and wallpaper - Market size and forecast 2018-2023
• Tools and hardware - Market size and forecast 2018-2023
• Building materials - Market size and forecast 2018-2023
• Lighting - Market size and forecast 2018-2023
• Plumbing materials and equipment - Market size and forecast 2018-2023
• Flooring, repair, and replacement - Market size and forecast 2018-2023
• Electrical work - Market size and forecast 2018-2023
• Market opportunity by product

PART 07: CUSTOMER LANDSCAPE

PART 08: GEOGRAPHIC LANDSCAPE

• Geographic segmentation
• Geographic comparison
• Germany - Market size and forecast 2018-2023
• France - Market size and forecast 2018-2023
• UK - Market size and forecast 2018-2023
• Italy - Market size and forecast 2018-2023
• Rest of Europe (ROE) - Market size and forecast 2018-2023
• Market opportunity

PART 09: DRIVERS AND CHALLENGES

• Market drivers
• Other prominent drivers
• Market challenges
• Other prominent challenges
• Impact of drivers and challenges

PART 10: TRENDS

• Technological advances in DIY home improvement projects tools
• Advent of cordless DIY power tools
• Growing popularity and adoption of RTA furniture in Europe
• Other prominent trends

PART 11: VENDOR LANDSCAPE

• Overview
• Landscape disruption
• Competitive scenario

PART 12: VENDOR ANALYSIS

• Vendors covered
• Vendor classification
• Market positioning of vendors
• ADEO
• BAUHAUS
• HORNBACH Baumarkt AG
• K-GROUP
• Kingfisher plc
• Travis Perkins

PART 13: APPENDIX

• Research methodology
• List of abbreviations

PART 14: EXPLORE TECHNAVIO

List of Exhibits

• Exhibit 01: Global home improvement retailing market
• Exhibit 02: Segments of global home improvement retailing market
• Exhibit 03: Market characteristics
• Exhibit 04: Market segments
• Exhibit 05: Market definition - Inclusions and exclusions checklist
• Exhibit 06: Market size 2018
• Exhibit 07: Regional market: Size and forecast 2018-2023 ($ billions)
• Exhibit 08: Regional market: Year-over-year growth 2019-2023 (%)
• Exhibit 09: Five forces analysis 2018
• Exhibit 10: Five forces analysis 2023
• Exhibit 11: Bargaining power of buyers
• Exhibit 12: Bargaining power of suppliers
• Exhibit 13: Threat of new entrants
• Exhibit 14: Threat of substitutes
• Exhibit 15: Threat of rivalry
• Exhibit 16: Market condition - Five forces 2018
• Exhibit 17: Product - Market share 2018-2023 (%)
• Exhibit 18: Comparison by product
• Exhibit 19: Lumber and landscape management - Market size and forecast 2018-2023 ($ billions)
• Exhibit 20: Lumber and landscape management - Year-over-year growth 2019-2023 (%)
• Exhibit 21: Decor and indoor garden - Market size and forecast 2018-2023 ($ billions)
• Exhibit 22: Decor and indoor garden - Year-over-year growth 2019-2023 (%)
• Exhibit 23: Kitchen - Market size and forecast 2018-2023 ($ billions)
• Exhibit 24: Kitchen - Year-over-year growth 2019-2023 (%)
• Exhibit 25: Painting and wallpaper - Market size and forecast 2018-2023 ($ billions)
• Exhibit 26: Painting and wallpaper - Year-over-year growth 2019-2023 (%)
• Exhibit 27: Tools and hardware - Market size and forecast 2018-2023 ($ billions)
• Exhibit 28: Tools and hardware - Year-over-year growth 2019-2023 (%)
• Exhibit 29: Building materials - Market size and forecast 2018-2023 ($ billions)
• Exhibit 30: Building materials - Year-over-year growth 2019-2023 (%)
• Exhibit 31: Lighting - Market size and forecast 2018-2023 ($ billions)
• Exhibit 32: Lighting - Year-over-year growth 2019-2023 (%)
• Exhibit 33: Plumbing materials and equipment - Market size and forecast 2018-2023 ($ billions)
• Exhibit 34: Plumbing materials and equipment - Year-over-year growth 2019-2023 (%)
• Exhibit 35: Flooring, repair, and replacement - Market size and forecast 2018-2023 ($ billions)
• Exhibit 36: Flooring, repair, and replacement - Year-over-year growth 2019-2023 (%)
• Exhibit 37: Electrical work - Market size and forecast 2018-2023 ($ billions)
• Exhibit 38: Electrical work - Year-over-year growth 2019-2023 (%)
• Exhibit 39: Market opportunity by product
• Exhibit 40: Customer landscape
• Exhibit 41: Market share by geography 2018-2023 (%)
• Exhibit 42: Geographic comparison
• Exhibit 43: Germany - Market size and forecast 2018-2023 ($ billions)
• Exhibit 44: Germany - Year-over-year growth 2019-2023 (%)
• Exhibit 45: France - Market size and forecast 2018-2023 ($ billions)
• Exhibit 46: France - Year-over-year growth 2019-2023 (%)
• Exhibit 47: UK - Market size and forecast 2018-2023 ($ billions)
• Exhibit 48: UK - Year-over-year growth 2019-2023 (%)
• Exhibit 49: Italy - Market size and forecast 2018-2023 ($ billions)
• Exhibit 50: Italy - Year-over-year growth 2019-2023 (%)
• Exhibit 51: Rest of Europe (ROE) - Market size and forecast 2018-2023 ($ billions)
• Exhibit 52: Rest of Europe (ROE) - Year-over-year growth 2019-2023 (%)
• Exhibit 53: Market opportunity
• Exhibit 54: Impact of drivers and challenges
• Exhibit 55: Vendor landscape
• Exhibit 56: Landscape disruption
• Exhibit 57: Vendors covered
• Exhibit 58: Vendor classification
• Exhibit 59: Market positioning of vendors
• Exhibit 60: ADEO - Vendor overview
• Exhibit 61: ADEO - Business segments
• Exhibit 62: ADEO - Organizational developments
• Exhibit 63: ADEO - Key offerings
• Exhibit 64: BAUHAUS - Vendor overview
• Exhibit 65: BAUHAUS - Business segments
• Exhibit 66: BAUHAUS - Organizational developments
• Exhibit 67: BAUHAUS - Key offerings
• Exhibit 68: HORNBACH Baumarkt AG - Vendor overview
• Exhibit 69: HORNBACH Baumarkt AG - Business segments
• Exhibit 70: HORNBACH Baumarkt AG - Organizational developments
• Exhibit 71: HORNBACH Baumarkt AG - Geographic focus
• Exhibit 72: HORNBACH Baumarkt AG - Segment focus
• Exhibit 73: HORNBACH Baumarkt AG - Key offerings
• Exhibit 74: K-GROUP - Vendor overview
• Exhibit 75: K-GROUP - Business segments
• Exhibit 76: K-GROUP - Organizational developments
• Exhibit 77: K-GROUP - Geographic focus
• Exhibit 78: K-GROUP - Segment focus
• Exhibit 79: K-GROUP - Key offerings
• Exhibit 80: Kingfisher plc - Vendor overview
• Exhibit 81: Kingfisher plc - Business segments
• Exhibit 82: Kingfisher plc - Organizational developments
• Exhibit 83: Kingfisher plc - Geographic focus
• Exhibit 84: Kingfisher plc - Key offerings
• Exhibit 85: Travis Perkins - Vendor overview
• Exhibit 86: Travis Perkins - Business segments
• Exhibit 87: Travis Perkins - Organizational developments
• Exhibit 88: Travis Perkins - Segment focus
• Exhibit 89: Travis Perkins - Key offerings
• Exhibit 90: Validation techniques employed for market sizing