Market Research Report
North America Marketing Automation Software Market Forecast 2019-2027
|Published by||Inkwood Research||Product code||492779|
|Published||Content info||110 Pages
Delivery time: 2-3 business days
|North America Marketing Automation Software Market Forecast 2019-2027|
|Published: April 23, 2019||Content info: 110 Pages||
The North America marketing automation software market was valued at $XX million in the year 2018 and is expected to reach $XX million by the year 2027, growing at a CAGR of 8.75% for the forecast period of 2019-2027. The rising demand for digital marketing, increasing approval of automation tools in the retail sector and surging demand to integrate marketing efforts are some of the motivating factors leveraging the automation software market in North America.
The marketing automation software market is segmented by application into by campaign management, by email marketing, by mobile application, by inbound marketing, by lead nurturing and lead scoring, by reporting and analytics, by social media marketing, by other applications. A growing number of mobile & internet users, the rising adoption rate of cloud computing, increasing demand for SaaS cloud services, rising demand for data integration services and digital marketing growth are the main factor driving Automation Software market in North America for the forecasted period.
The countries considered in the North America region are the U.S. and Canada. The US market is anticipated to account for the highest revenue share by 2027. The Canadian marketing automation software market is also growing rapidly. Majority of the IT innovations in Canada are running in line with the US market.
Major players in the marketing automation software market are International Business Machines Corporation, Cognizant Technology Solution, Infusionsoft (KEAP), Hatchbuck, Hubspot Inc., SAS Institute, SAP SE, Sales Force, Act-On Software, Etrigue Corporation, Insidesales.Com Inc. (holding company of Inboundio), Adobe Systems, Greenrope, and Oracle Corporation.