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Mobile Voice & Video Calling: Operator Strategies, Vendor Opportunities & Market Forecasts 2021-2025

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Mobile Voice & Video Calling: Operator Strategies, Vendor Opportunities & Market Forecasts 2021-2025
Published: February 15, 2021 Content info:
Description

Juniper Research's latest “Mobile Voice & Video Calling” research provides insight into the mobile voice and video calling space, including comprehensive analysis of the mobile ecosystem and analysis of leading mobile voice and video service providers. It also includes an in-depth evaluation of voice and video technologies, including:

  • HD Voice
  • Mobile & Tablet OTT VoIP
  • Video Calling
  • VoLTE
  • WebRTC
  • Wi-Fi Calling

This research suite includes:

  • Deep Dive Strategy & Competition (PDF)
  • 5-Year Deep Dive Data & Forecasting (PDF)
  • Executive Summary & Core Findings (PDF)
  • 12 Months' Access to harvest Online Data Platform

KEY FEATURES

  • Voice Market Landscape: Evaluation of the state of the mobile voice market; identifying business models and key opportunities for technologies, including:
    • HD Voice
    • Mobile & Tablet OTT VoIP
    • Video Calling
    • VoLTE
    • WebRTC
    • Wi-Fi Calling
  • Juniper Research Leaderboard: Key player capability and capacity assessment of 15 leading voice platform vendors.
  • Regional & Technology Impact Analysis: A technology impact assessment for mobile voice technologies, across 8 key global regions, with analysis of the following criteria:
    • Average Voice Usage
    • Data-based Voice Services
    • Disruptive Technology Impact
    • Mobile Subscriber Penetration
    • Operator-billed Voice Revenue
    • OTT Video Capabilities
    • User Value Proposition
    • Voice Ecosystem Readiness
  • Benchmark Industry Forecasts: Provided for mobile voice services including VoLTE, VoWi-Fi, Mobile & Tablet VoIP, Video Calling, WebRTC and HD Voice; aligned with a detailed analysis of future development.

KEY QUESTIONS

  • 1. What major market forces are changing the mobile voice landscape?
  • 2. To what extent has the COVID-19 pandemic impacted mobile voice services?
  • 3. What is the role of the CPaaS approach in the future mobile voice space?
  • 4. How will emerging technologies, such as 5G, affect the market?
  • 5. What is the potential for digital voice assistants in the market?

COMPANIES REFERENCED

  • Interviewed: Ericsson Networks, Syniverse
  • Included in Juniper Research's Leaderboard: CM.com, Ericsson Networks, Huawei, iBasis, Infobip, Interop Technologies, Mavenir Systems, Nokia, Route Mobile, Sinch, Syniverse, Tomia, Twilio, Vonage, Voxbone.
  • Mentioned: 8x8, ACL Mobile, Acqueon, Air Canada, Airbnb, Aircall, Airwide Solutions, América Móvil, Apptivo, Aquto Sponsored Data Platform, Argyle Data Security Analytics, AT&T, Authy, AWS (Amazon Web Services), Bandwidth, Bessemer Venture Partners, Booking.com, Brocade Communications Systems, Carlyle Group, Chatlayer BV, China Mobile, China Telecom, Conceptboard, CTIA, Deutsche Telekom, Dialpad, Draper Fisher Jurveston, Expedia, Facebook , Fitbit, Flabba, GitHib, Going.io, Google, GrandPad, GSMA, IDT, Inland Cellular, Kakao Talk, LINE, MEF, MessageBird, Microsoft, Millicom, Mittel, Mobey Forum, Mobile Marketing Association, Movistar, MTN, NU Echo, O2, OpenMarket, OpenRent, Orange, Panasonic, Polkomtel, Redpoint Venture, Renault, Revolut, RINA (Rural Independent Network Alliance), RobinHQ.com, Royal KPN NV, Safaricom, Simfonics, Sky, Skype, SoftBank, Spark New Zealand, Speech Village, Starhome Mach, Stoke, Swisscom, Tata Communications, Telarix, TeleDNA, Telefónica, Telenor, Tigo, TIM Brazil, Tofane Global, Ulticom, Unitalk, Viber, Vista Equity Partners, Vodafone, Voicea, VoiceBase, Voicelt, WASPA, WebRTC Ventures, WeChat, WhatsApp, Zalora, Zoom.

DATA & INTERACTIVE FORECAST

Juniper Research's “Mobile Voice & Video Calling” forecast suite includes:

  • 5-year benchmark forecasts for key metrics by 8 key regions and 20 country-level splits including:
    • Australia
    • Brazil
    • Canada
    • China
    • Denmark
    • France
    • Germany
    • India
    • Japan
    • Mexico
    • Netherlands
    • Norway
    • Portugal
    • Russia
    • Saudi Arabia
    • South Korea
    • Spain
    • Sweden
    • UK
    • US
  • Adoption and revenue forecasts for voice services including:
    • Mobile & Tablet OTT VoIP Services
    • Mobile Video Calling
    • Operator-billed Voice Services
    • VoLTE
  • Adoption, usage and mobile data traffic forecasts for the following services:
    • HD Voice
    • Mobile & Tablet OTT VoIP
    • Video Calling
    • VoLTE
    • WebRTC
    • Wi-Fi Calling
  • Access to the full set of forecast data of 85 tables and over 18,300 datapoints.
  • Interactive Excel Scenario tool allowing users the ability to manipulate Juniper Research's data for 5 different metrics.

Juniper Research's highly granular interactive Excels enable clients to manipulate Juniper Research's forecast data and charts to test their own assumptions using the Interactive Scenario Tool and compare select markets side by side in customised charts and tables. IFxls greatly increase clients' ability to both understand a particular market and to integrate their own views into the model.

Table of Contents

Table of Contents

Deep Dive Strategy Competition

1. Mobile Voice: Future Market Outlook

  • 1.1 Technology Market Updates
    • 1.1.1 Market Status
      • Figure 1.1: Total Number of Mobile Subscribers (m), Split by 8 Key Regions, 2020-2025
      • i. 2G SIMs
        • Figure 1.2: Total Number of 2G SIMs (m), Split by 8 Key Regions, 2020-2025
      • ii. 3G SIMs
        • Figure 1.3: Total Number of 3G SIMs (m), Split by 8 Key Regions, 2020-2025
      • iii. 4G SIMs
        • Figure 1.4: Total 4G & 5G SIMs (m), Split by 8 key regions, 2020-2025
      • iv. 5G SIMs
        • Figure 1.5: Average Minutes of Use for Mobile Calls per User per Month, Split by 8 Key Regions, 2020-2025
        • Figure 1.6: Monthly Operator-billed Voice & Data ARPU ($), Split by 8 Key Regions, 2020-2025
    • 1.1.2 Mobile Channels to Increase Voice Usage
    • 1.1.3 Opportunities for Mobile Voice
      • Figure 1.7: Total Number of Voice Services Users in 2020 (m), Split by 8 Key Regions & 5 Key Voice Services
    • 1.1.4 Mobile Operator Market: Current Market Status
      • Table 1.8: Global Operator-billed Revenue ($bn), Split by 8 Key Regions, 2015-2020
      • Figure 1.9: Global Installed Base of SIMs (m), Split by 8 Key Regions, 2015-2020
    • 1.1.5 Cellular Technology Splits
      • Figure 1.10: Global Number of SIMs (m), Split by 2G, 3G, 4G & 5G, 2020-2025

2. Mobile Voice & Video: A Regional Analysis

  • 2.1 Introduction to Regional Analysis
    • Table 2.1: Juniper Research Heatmap: Scoring Criteria
    • Table 2.2: Juniper Research Heatmap: Regional Analysis for Mobile Voice & Video
    • 2.1.1 North America
      • Figure 2.3: Total Voice Service Users in North America (m), Split by 6 Key Services, 2020-2025
    • 2.1.2 Latin America
      • Figure 2.4: Total Voice Service Users in Latin America (m), Split by 6 Key Services, 2020-2025
    • 2.1.3 West Europe
      • Figure 2.5: Average Monthly Voice ARPU in West Europe ($), 2020-2025
    • 2.1.4 Central & East Europe
      • Figure 2.6: Total Voice Service Users in Central & East Europe (m), Split by 6 Key Services, 2020-2025
    • 2.1.5 Far East & China
      • Figure 2.7: Total Mobile Voice Revenue (inc MNO & Third-party OTT Services) in Far East & China ($m), 2020-2025
    • 2.1.6 Indian Subcontinent
      • Figure 2.8: Average Monthly Voice ARPU in the Indian Subcontinent ($), 2020-2025
    • 2.1.7 Rest of Asia Pacific
      • Figure 2.9: Total Number of Mobile Voice Service Users/Devices in Rest of Asia Pacific (m), Split by Service, 2020-2025
    • 2.1.8 Africa & Middle East

3. Mobile Voice & Video: Emerging Business Models & Disruptive Technologies

  • 3.1 Voice Assistants
    • Figure 3.2: Functions that Voice Assistant Users have Controlled by Voice (% of Respondents Using these Functions)
    • 3.1.1 Barriers to Voice Assistant Usage
  • 3.2 Video Calling Solutions
    • Figure 3.4: Effective Monthly MNO Video Calling ARPU ($), Split by 8 Key Regions, 2020-2025
  • 3.3 Omnichannel Communications
    • 3.3.1 Trusted Calling Solutions
      • i. What Stakeholders Need to Do

4. Mobile Voice: The Competitive Landscape

  • 4.1 Mobile Voice: The Competitive Landscape
    • 4.1.1 Mobile Voice Vendor Assessment Methodology
      • Table 4.1: Mobile Voice - Player Positioning Criteria
      • Figure 4.2: Juniper Research Leaderboard Results - Mobile Voice Vendors
      • Figure 4.3: Juniper Research Heatmap Results - Mobile Voice Vendors
    • 4.1.2 Mobile Voice & Video Vendor Grouping Analysis
      • i. Established Leaders
      • ii. Leading Challengers
      • iii. Disruptors & Emulators
  • 4.2 Limitations & Interpretations
  • 4.3 Mobile Voice: Player Profiles
    • 4.3.1 CM.com
      • i. Corporate
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Opportunities
    • 4.3.2 Ericsson Networks
      • i. Corporate
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Opportunities
    • 4.3.3 Huawei
      • i. Corporate
        • Table 4.4: Huawei - Select Financial Information ($m), 2016-2019
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
        • Figure 4.5: Huawei's VoWi-Fi Solution
      • v. Juniper Research's View: Key Strengths & Strategic Opportunities
    • 4.3.4 iBasis
      • i. Corporate
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Opportunities
    • 4.3.5 Infobip
      • i. Corporate
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Opportunities
    • 4.3.6 Interop Technologies
      • i. Corporate
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
        • Figure 4.6: CorePlusXSM Network Architecture
      • v. Juniper Research's View: Key Strengths & Strategic Opportunities
    • 4.3.7 Mavenir Systems
      • i. Corporate
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
        • Figure 4.7: Mavenir Systems' Virtualised Cloud RAN Solution Architecture
      • v. Juniper Research's View: Key Strengths & Strategic Opportunities
    • 4.3.8 Nokia
      • i. Corporate
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Opportunities
    • 4.3.9 Route Mobile
      • i. Corporate
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Opportunities
    • 4.3.10 Sinch
      • i. Corporate
        • Figure 4.8: Sinch Selected Financial Information ($m) 2018-2019
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Opportunities
    • 4.3.11 Syniverse
      • i. Corporate
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
        • Figure 4.9: Syniverse MVNO Applicable Services
      • v. Juniper Research's View: Key Strengths & Strategic Opportunities
    • 4.3.12 Tomia
      • i. Corporate
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Opportunities
    • 4.3.13 Twilio
      • i. Corporate
        • Figure 4.10: Select Financial Information for Twilio ($m), 2017-2019
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Opportunities
    • 4.3.14 Vonage
      • i. Corporate
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Opportunities
    • 4.3.15 Voxbone
      • i. Corporate
      • ii. Geographical Spread
      • iii. Key Clients & Strategic Partnerships
      • iv. High-level View of Offerings
      • v. Juniper Research's View: Key Strengths & Strategic Opportunities
  • 4.4 Endnotes

Deep Dive Data & Forecasting

1. Mobile Voice & Video: Market Forecast Summary

  • 1.1 Mobile Voice: Future Operator Roles & OTT Challengers
  • 1.2 The Outlook for Voice Services
    • 1.2.1 Mobile Voice Market Outlook
  • 1.3 Mobile Voice & Video Forecasts Summary
    • 1.3.1 Total Number of Mobile Voice & Video Service Users
      • Figure & Table 1.1: Total Number of Mobile Voice Service Users/Devices (m), Split by Service, 2020-2025
    • 1.3.2 Total Mobile Voice & Video Revenue
      • Figure & Table 1.2: Total Mobile Voice Revenue (inc MNO & Third-party OTT Services) ($m), Split by 8 Key Regions, 2020-2025

2. Mobile Operator Voice & Video: Market Forecasts & Key Takeaways

  • 2.1 The Future of Mobile Operator Voice Services
    • 2.1.1 Mobile Operator Voice Methodology
      • Figure 2.1: Mobile Operator Voice Revenue Forecast Methodology
    • 2.1.2 Total Number of VoLTE Users
      • Figure & Table 2.2: Total Number of 4G LTE Mobile Connections Using VoLTE (m), Split by 8 Key Regions, 2020-2025
    • 2.1.3 Total Effective VoLTE Revenue
      • Figure & Table 2.3: Total Effective VoLTE Revenue ($m), Split by 8 Key Regions, 2020-2025

3. OTT Mobile Voice: Market Forecasts & Keys Takeaways

  • 3.1 The OTT Voice Market
    • 3.1.1 Introduction
    • 3.1.2 Methodology
    • 3.1.3 The Addressable Market
      • Figure 3.1: OTT VoIP Forecasting Methodology
      • Figure 3.2: Tablet VoIP Forecasting Methodology
  • 3.2 OTT Mobile Voice Forecasts
    • 3.2.1 Active Users of Mobile OTT Voice Services
      • Figure & Table 3.3: Total Number of OTT mVoIP Users (m), Split by 8 Key Regions, 2020-2025
    • 3.2.2 Total Third-party Cellular VoIP Data
      • Figure & Table 3.4: Total Third-party OTT VoIP Data Usage (PB/annum), Split by 8 Key Regions, 2020-2025
    • 3.2.3 Total OTT Mobile Voice Revenue
      • Figure & Table 3.5: Total Revenue from All OTT mVoIP Services (MNO & Third-party Services) ($m), Split by 8 Key Regions, 2020-2025
  • 3.3 OTT Tablet VoIP Forecasts
    • 3.3.1 Tablet mVoIP Service Users
      • Figure & Table 3.6: Number of Active Users of Tablet mVoIP Services (m), Split by 8 Key Regions, 2020-2025
    • 3.3.2 Total Tablet mVoIP Connectivity Revenue
      • Figure & Table 3.7: Total Annual Spend on Tablet 3G/4G/5G Data Packages ($m), Split by 8 Key Regions, 2020-2025

4. WebRTC & HD Voice: Market Forecasts & Key Takeaways

  • 4.1 Introduction
    • 4.1.1 Methodology
      • Figure 4.1: WebRTC Forecasting Methodology
      • Figure 4.2: HD Voice Forecasting Methodology
  • 4.2 WebRTC Forecasts
    • 4.2.1 Active Mobile Devices Using WebRTC
      • Figure & Table 4.3: Total Number of Mobile Devices Actively Using WebRTC (m), Split by 8 Key Regions, 2020-2025
    • 4.2.2 Mobile Data Attributable to WebRTC
      • Figure & Table 4.4: Total Data Usage by WebRTC Applications per annum (PB), Split by 8 Key Regions, 2020-2025
  • 4.3 HD Voice
    • 4.3.1 Active HD Voice Users
      • Figure & Table 4.5: Global HD Voice-Capable Mobile Handsets (m), Split by 8 Key Regions, 2020-2025
    • 4.3.2 Mobile Data Traffic Atrtibutable to HD Voice
      • Figure & Table 4.6: Total Mobile Data Traffic Attributable to HD Voice (PB/annum), Split by 8 Key Regions, 2020-2025

5. Voice over Wi-Fi: Market Forecasts & Key Takeaways

  • 5.1 Introduction to VoWi-Fi
    • 5.1.1 VoWi-Fi Methodology
      • Figure 5.1: VoWi-Fi Forecast Methodology
    • 5.1.2 Global Number of Wi-Fi Calling Users
      • Figure & Table 5.2: Total Number of Global VoWi-Fi-enabled Smartphones (m), Split by 8 Key Regions, 2020-2025

6. Mobile Video Calling: Market Forecasts & Key Takeaways

  • 6.1 Introduction
    • 6.1.1 Methodology
      • Figure 6.1: Mobile Video Calling Forecasting Methodology
    • 6.1.2 Active Users of Mobile Video Calling
      • Figure & Table 6.2: Total Number of Mobile Video Calling Users (m), Split by 8 Key Regions, 2020-2025
    • 6.1.3 Mobile Data Attributable to OTT Video Calling
      • Figure & Table 6.3: Total OTT Video Calling Data Traffic Carried over MNO Networks (PB/annum), Split by 8 Key Regions, 2020-2025
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