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PUBLISHER: KBV Research | PRODUCT CODE: 1207379
PUBLISHER: KBV Research | PRODUCT CODE: 1207379
LAMEA Email Marketing Software Market Size, Share & Industry Trends Analysis Report By Vertical, By Channel, By Deployment Model, By Application, By Country and Growth Forecast, 2022 - 2028
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The Latin America, Middle East and Africa Email Marketing Software Market would witness market growth of 12.4% CAGR during the forecast period (2022-2028).
An easy-to-use email builder is available in email marketing software, allowing users to preview emails before sending them. Drag-and-drop features, pre-built layouts, responsive design, and photo editing are all included in the builder.
A customized layout can also be split-tested, with the top-performing design duplicated and used in subsequent campaigns. Based on your analytics, the sender can divide the email list into more specific, smaller groups using the Mailing List Management module. For example, customers or subscribers may be a member of several groups depending on their profile.
For each subset of a mailing list, separate email marketing campaigns can be run. Automatic segmentation depending on geolocation, demographics, purchase history, autoresponder feedback, and other parameters, is a feature of several email marketing programs.
Two key factors boosting demand for marketing automation are the expanding use of social media and the practice of digital marketing. Additionally, small and medium-sized firms (SMEs) are implementing these solutions to increase marketing effectiveness and save costs. Email, websites, and social media are used more often by businesses of all kinds to advertise their goods and services. As a result of the rising adoption of digital marketing, companies are utilizing marketing automation software for lead generation and scoring, cross-selling and up-selling, customer relationship management, and targeted segmentation. As a result, the market for email marketing software is expanding in LAMEA due to emerging advanced marketing technologies.
The Brazil market dominated the LAMEA Email Marketing Software Market by Country in 2021, and would continue to be a dominant market till 2028; thereby, achieving a market value of $36.9 million by 2028.The Argentina market is experiencing a CAGR of 13% during (2022 - 2028). Additionally, The UAE market would display a CAGR of 12.1% during (2022 - 2028).
Based on Vertical, the market is segmented into Retail & Consumer Goods, Healthcare, IT & Telecom, Travel & Transportation, Media & Entertainment, BFSI, Education and Others. Based on Channel, the market is segmented into Business To Business and Business To Customers. Based on Deployment Model, the market is segmented into Cloud and On-premise. Based on Application, the market is segmented into Email Lead Generation, Sales Reporting, Customer Management, Template Management, Reporting & Analytics and Others. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Salesforce.com, Inc., Intuit, Inc., HubSpot, Inc., Benchmark Internet Group, LLC (Polaris Software, LLC), CM Group (Campaign Monitor), Zoho Corporation Pvt. Ltd., ConvertKit LLC, AWeber Systems, Inc., Jivox Corporation, and Martal Group.
Scope of the Study
Market Segments covered in the Report:
By Vertical
- Retail & Consumer Goods
- Healthcare
- IT & Telecom
- Travel & Transportation
- Media & Entertainment
- BFSI
- Education
- Others
By Channel
- Business To Business
- Business To Customers
By Deployment Model
- Cloud
- On-premise
By Application
- Email Lead Generation
- Sales Reporting
- Customer Management
- Template Management
- Reporting & Analytics
- Others
By Country
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA
Companies Profiled
- Salesforce.com, Inc.
- Intuit, Inc.
- HubSpot, Inc.
- Benchmark Internet Group, LLC (Polaris Software, LLC)
- CM Group (Campaign Monitor)
- Zoho Corporation Pvt. Ltd.
- ConvertKit LLC
- AWeber Systems, Inc.
- Jivox Corporation
- Martal Group
Unique Offerings from KBV Research
- Exhaustive coverage
- Highest number of market tables and figures
- Subscription based model available
- Guaranteed best price
- Assured post sales research support with 10% customization free
Table of Contents
Chapter 1. Market Scope & Methodology
- 1.1 Market Definition
- 1.2 Objectives
- 1.3 Market Scope
- 1.4 Segmentation
- 1.4.1 LAMEA Email Marketing Software Market, by Vertical
- 1.4.2 LAMEA Email Marketing Software Market, by Channel
- 1.4.3 LAMEA Email Marketing Software Market, by Deployment Model
- 1.4.4 LAMEA Email Marketing Software Market, by Application
- 1.4.5 LAMEA Email Marketing Software Market, by Country
- 1.5 Methodology for the research
Chapter 2. Market Overview
- 2.1 Introduction
- 2.1.1 Overview
- 2.1.1.1 Market Composition and Scenario
- 2.1.1 Overview
- 2.2 Key Factors Impacting the Market
- 2.2.1 Market Drivers
- 2.2.2 Market Restraints
Chapter 3. Strategies Deployed in Email Marketing Software Market
Chapter 4. LAMEA Email Marketing Software Market by Vertical
- 4.1 LAMEA Retail & Consumer Goods Market by Country
- 4.2 LAMEA Healthcare Market by Country
- 4.3 LAMEA IT & Telecom Market by Country
- 4.4 LAMEA Travel & Transportation Market by Country
- 4.5 LAMEA Media & Entertainment Market by Country
- 4.6 LAMEA BFSI Market by Country
- 4.7 LAMEA Education Market by Country
- 4.8 LAMEA Other Vertical Market by Country
Chapter 5. LAMEA Email Marketing Software Market by Channel
- 5.1 LAMEA Business To Business Market by Country
- 5.2 LAMEA Business To Customers Market by Country
Chapter 6. LAMEA Email Marketing Software Market by Deployment Model
- 6.1 LAMEA Cloud Market by Country
- 6.2 LAMEA On-premise Market by Country
Chapter 7. LAMEA Email Marketing Software Market by Application
- 7.1 LAMEA Email Lead Generation Market by Country
- 7.2 LAMEA Sales Reporting Market by Country
- 7.3 LAMEA Customer Management Market by Country
- 7.4 LAMEA Template Management Market by Country
- 7.5 LAMEA Reporting & Analytics Market by Country
- 7.6 LAMEA Others Market by Country
Chapter 8. LAMEA Email Marketing Software Market by Country
- 8.1 Brazil Email Marketing Software Market
- 8.1.1 Brazil Email Marketing Software Market by Vertical
- 8.1.2 Brazil Email Marketing Software Market by Channel
- 8.1.3 Brazil Email Marketing Software Market by Deployment Model
- 8.1.4 Brazil Email Marketing Software Market by Application
- 8.2 Argentina Email Marketing Software Market
- 8.2.1 Argentina Email Marketing Software Market by Vertical
- 8.2.2 Argentina Email Marketing Software Market by Channel
- 8.2.3 Argentina Email Marketing Software Market by Deployment Model
- 8.2.4 Argentina Email Marketing Software Market by Application
- 8.3 UAE Email Marketing Software Market
- 8.3.1 UAE Email Marketing Software Market by Vertical
- 8.3.2 UAE Email Marketing Software Market by Channel
- 8.3.3 UAE Email Marketing Software Market by Deployment Model
- 8.3.4 UAE Email Marketing Software Market by Application
- 8.4 Saudi Arabia Email Marketing Software Market
- 8.4.1 Saudi Arabia Email Marketing Software Market by Vertical
- 8.4.2 Saudi Arabia Email Marketing Software Market by Channel
- 8.4.3 Saudi Arabia Email Marketing Software Market by Deployment Model
- 8.4.4 Saudi Arabia Email Marketing Software Market by Application
- 8.5 South Africa Email Marketing Software Market
- 8.5.1 South Africa Email Marketing Software Market by Vertical
- 8.5.2 South Africa Email Marketing Software Market by Channel
- 8.5.3 South Africa Email Marketing Software Market by Deployment Model
- 8.5.4 South Africa Email Marketing Software Market by Application
- 8.6 Nigeria Email Marketing Software Market
- 8.6.1 Nigeria Email Marketing Software Market by Vertical
- 8.6.2 Nigeria Email Marketing Software Market by Channel
- 8.6.3 Nigeria Email Marketing Software Market by Deployment Model
- 8.6.4 Nigeria Email Marketing Software Market by Application
- 8.7 Rest of LAMEA Email Marketing Software Market
- 8.7.1 Rest of LAMEA Email Marketing Software Market by Vertical
- 8.7.2 Rest of LAMEA Email Marketing Software Market by Channel
- 8.7.3 Rest of LAMEA Email Marketing Software Market by Deployment Model
- 8.7.4 Rest of LAMEA Email Marketing Software Market by Application
Chapter 9. Company Profiles
- 9.1 Salesforce.com, Inc.
- 9.1.1 Company Overview
- 9.1.2 Financial Analysis
- 9.1.3 Regional Analysis
- 9.1.4 Research & Development Expense
- 9.1.5 Recent strategies and developments:
- 9.1.5.1 Acquisition and Mergers:
- 9.1.6 SWOT Analysis
- 9.2 Intuit, Inc.
- 9.2.1 Company Overview
- 9.2.2 Financial Analysis
- 9.2.3 Segmental Analysis
- 9.2.4 Research & Development Expenses
- 9.2.5 Recent strategies and developments:
- 9.2.5.1 Acquisition and Mergers:
- 9.3 HubSpot, Inc.
- 9.3.1 Company Overview
- 9.3.2 Financial Analysis
- 9.3.3 Regional Analysis
- 9.3.4 Research & Development Expense
- 9.3.5 Recent strategies and developments:
- 9.3.5.1 Acquisitions and Mergers:
- 9.4 Benchmark Internet Group, LLC (Polaris Software, LLC)
- 9.4.1 Company Overview
- 9.4.2 Recent strategies and developments:
- 9.4.2.1 Acquisition and Mergers:
- 9.5 CM Group (Campaign Monitor)
- 9.5.1 Company Overview
- 9.5.2 Recent strategies and developments:
- 9.5.2.1 Product Launches and Product Expansions:
- 9.5.2.2 Acquisition and Mergers:
- 9.6 Zoho Corporation Pvt. Ltd.
- 9.6.1 Company Overview
- 9.6.2 Recent Strategies and Developments:
- 9.6.2.1 Product Launches and Product Expansions:
- 9.7 ConvertKit LLC
- 9.7.1 Company Overview
- 9.7.2 Recent strategies and developments:
- 9.7.2.1 Acquisition and Mergers:
- 9.8 AWeber Systems, Inc.
- 9.8.1 Company Overview
- 9.9 Jivox Corporation
- 9.9.1 Company Overview
- 9.10. Martal Group
- 9.10.1 Company Overview
LIST OF TABLES
- TABLE 1 LAMEA Email Marketing Software Market, 2018 - 2021, USD Million
- TABLE 2 LAMEA Email Marketing Software Market, 2022 - 2028, USD Million
- TABLE 3 LAMEA Email Marketing Software Market by Vertical, 2018 - 2021, USD Million
- TABLE 4 LAMEA Email Marketing Software Market by Vertical, 2022 - 2028, USD Million
- TABLE 5 LAMEA Retail & Consumer Goods Market by Country, 2018 - 2021, USD Million
- TABLE 6 LAMEA Retail & Consumer Goods Market by Country, 2022 - 2028, USD Million
- TABLE 7 LAMEA Healthcare Market by Country, 2018 - 2021, USD Million
- TABLE 8 LAMEA Healthcare Market by Country, 2022 - 2028, USD Million
- TABLE 9 LAMEA IT & Telecom Market by Country, 2018 - 2021, USD Million
- TABLE 10 LAMEA IT & Telecom Market by Country, 2022 - 2028, USD Million
- TABLE 11 LAMEA Travel & Transportation Market by Country, 2018 - 2021, USD Million
- TABLE 12 LAMEA Travel & Transportation Market by Country, 2022 - 2028, USD Million
- TABLE 13 LAMEA Media & Entertainment Market by Country, 2018 - 2021, USD Million
- TABLE 14 LAMEA Media & Entertainment Market by Country, 2022 - 2028, USD Million
- TABLE 15 LAMEA BFSI Market by Country, 2018 - 2021, USD Million
- TABLE 16 LAMEA BFSI Market by Country, 2022 - 2028, USD Million
- TABLE 17 LAMEA Education Market by Country, 2018 - 2021, USD Million
- TABLE 18 LAMEA Education Market by Country, 2022 - 2028, USD Million
- TABLE 19 LAMEA Other Vertical Market by Country, 2018 - 2021, USD Million
- TABLE 20 LAMEA Other Vertical Market by Country, 2022 - 2028, USD Million
- TABLE 21 LAMEA Email Marketing Software Market by Channel, 2018 - 2021, USD Million
- TABLE 22 LAMEA Email Marketing Software Market by Channel, 2022 - 2028, USD Million
- TABLE 23 LAMEA Business To Business Market by Country, 2018 - 2021, USD Million
- TABLE 24 LAMEA Business To Business Market by Country, 2022 - 2028, USD Million
- TABLE 25 LAMEA Business To Customers Market by Country, 2018 - 2021, USD Million
- TABLE 26 LAMEA Business To Customers Market by Country, 2022 - 2028, USD Million
- TABLE 27 LAMEA Email Marketing Software Market by Deployment Model, 2018 - 2021, USD Million
- TABLE 28 LAMEA Email Marketing Software Market by Deployment Model, 2022 - 2028, USD Million
- TABLE 29 LAMEA Cloud Market by Country, 2018 - 2021, USD Million
- TABLE 30 LAMEA Cloud Market by Country, 2022 - 2028, USD Million
- TABLE 31 LAMEA On-premise Market by Country, 2018 - 2021, USD Million
- TABLE 32 LAMEA On-premise Market by Country, 2022 - 2028, USD Million
- TABLE 33 LAMEA Email Marketing Software Market by Application, 2018 - 2021, USD Million
- TABLE 34 LAMEA Email Marketing Software Market by Application, 2022 - 2028, USD Million
- TABLE 35 LAMEA Email Lead Generation Market by Country, 2018 - 2021, USD Million
- TABLE 36 LAMEA Email Lead Generation Market by Country, 2022 - 2028, USD Million
- TABLE 37 LAMEA Sales Reporting Market by Country, 2018 - 2021, USD Million
- TABLE 38 LAMEA Sales Reporting Market by Country, 2022 - 2028, USD Million
- TABLE 39 LAMEA Customer Management Market by Country, 2018 - 2021, USD Million
- TABLE 40 LAMEA Customer Management Market by Country, 2022 - 2028, USD Million
- TABLE 41 LAMEA Template Management Market by Country, 2018 - 2021, USD Million
- TABLE 42 LAMEA Template Management Market by Country, 2022 - 2028, USD Million
- TABLE 43 LAMEA Reporting & Analytics Market by Country, 2018 - 2021, USD Million
- TABLE 44 LAMEA Reporting & Analytics Market by Country, 2022 - 2028, USD Million
- TABLE 45 LAMEA Others Market by Country, 2018 - 2021, USD Million
- TABLE 46 LAMEA Others Market by Country, 2022 - 2028, USD Million
- TABLE 47 LAMEA Email Marketing Software Market by Country, 2018 - 2021, USD Million
- TABLE 48 LAMEA Email Marketing Software Market by Country, 2022 - 2028, USD Million
- TABLE 49 Brazil Email Marketing Software Market, 2018 - 2021, USD Million
- TABLE 50 Brazil Email Marketing Software Market, 2022 - 2028, USD Million
- TABLE 51 Brazil Email Marketing Software Market by Vertical, 2018 - 2021, USD Million
- TABLE 52 Brazil Email Marketing Software Market by Vertical, 2022 - 2028, USD Million
- TABLE 53 Brazil Email Marketing Software Market by Channel, 2018 - 2021, USD Million
- TABLE 54 Brazil Email Marketing Software Market by Channel, 2022 - 2028, USD Million
- TABLE 55 Brazil Email Marketing Software Market by Deployment Model, 2018 - 2021, USD Million
- TABLE 56 Brazil Email Marketing Software Market by Deployment Model, 2022 - 2028, USD Million
- TABLE 57 Brazil Email Marketing Software Market by Application, 2018 - 2021, USD Million
- TABLE 58 Brazil Email Marketing Software Market by Application, 2022 - 2028, USD Million
- TABLE 59 Argentina Email Marketing Software Market, 2018 - 2021, USD Million
- TABLE 60 Argentina Email Marketing Software Market, 2022 - 2028, USD Million
- TABLE 61 Argentina Email Marketing Software Market by Vertical, 2018 - 2021, USD Million
- TABLE 62 Argentina Email Marketing Software Market by Vertical, 2022 - 2028, USD Million
- TABLE 63 Argentina Email Marketing Software Market by Channel, 2018 - 2021, USD Million
- TABLE 64 Argentina Email Marketing Software Market by Channel, 2022 - 2028, USD Million
- TABLE 65 Argentina Email Marketing Software Market by Deployment Model, 2018 - 2021, USD Million
- TABLE 66 Argentina Email Marketing Software Market by Deployment Model, 2022 - 2028, USD Million
- TABLE 67 Argentina Email Marketing Software Market by Application, 2018 - 2021, USD Million
- TABLE 68 Argentina Email Marketing Software Market by Application, 2022 - 2028, USD Million
- TABLE 69 UAE Email Marketing Software Market, 2018 - 2021, USD Million
- TABLE 70 UAE Email Marketing Software Market, 2022 - 2028, USD Million
- TABLE 71 UAE Email Marketing Software Market by Vertical, 2018 - 2021, USD Million
- TABLE 72 UAE Email Marketing Software Market by Vertical, 2022 - 2028, USD Million
- TABLE 73 UAE Email Marketing Software Market by Channel, 2018 - 2021, USD Million
- TABLE 74 UAE Email Marketing Software Market by Channel, 2022 - 2028, USD Million
- TABLE 75 UAE Email Marketing Software Market by Deployment Model, 2018 - 2021, USD Million
- TABLE 76 UAE Email Marketing Software Market by Deployment Model, 2022 - 2028, USD Million
- TABLE 77 UAE Email Marketing Software Market by Application, 2018 - 2021, USD Million
- TABLE 78 UAE Email Marketing Software Market by Application, 2022 - 2028, USD Million
- TABLE 79 Saudi Arabia Email Marketing Software Market, 2018 - 2021, USD Million
- TABLE 80 Saudi Arabia Email Marketing Software Market, 2022 - 2028, USD Million
- TABLE 81 Saudi Arabia Email Marketing Software Market by Vertical, 2018 - 2021, USD Million
- TABLE 82 Saudi Arabia Email Marketing Software Market by Vertical, 2022 - 2028, USD Million
- TABLE 83 Saudi Arabia Email Marketing Software Market by Channel, 2018 - 2021, USD Million
- TABLE 84 Saudi Arabia Email Marketing Software Market by Channel, 2022 - 2028, USD Million
- TABLE 85 Saudi Arabia Email Marketing Software Market by Deployment Model, 2018 - 2021, USD Million
- TABLE 86 Saudi Arabia Email Marketing Software Market by Deployment Model, 2022 - 2028, USD Million
- TABLE 87 Saudi Arabia Email Marketing Software Market by Application, 2018 - 2021, USD Million
- TABLE 88 Saudi Arabia Email Marketing Software Market by Application, 2022 - 2028, USD Million
- TABLE 89 South Africa Email Marketing Software Market, 2018 - 2021, USD Million
- TABLE 90 South Africa Email Marketing Software Market, 2022 - 2028, USD Million
- TABLE 91 South Africa Email Marketing Software Market by Vertical, 2018 - 2021, USD Million
- TABLE 92 South Africa Email Marketing Software Market by Vertical, 2022 - 2028, USD Million
- TABLE 93 South Africa Email Marketing Software Market by Channel, 2018 - 2021, USD Million
- TABLE 94 South Africa Email Marketing Software Market by Channel, 2022 - 2028, USD Million
- TABLE 95 South Africa Email Marketing Software Market by Deployment Model, 2018 - 2021, USD Million
- TABLE 96 South Africa Email Marketing Software Market by Deployment Model, 2022 - 2028, USD Million
- TABLE 97 South Africa Email Marketing Software Market by Application, 2018 - 2021, USD Million
- TABLE 98 South Africa Email Marketing Software Market by Application, 2022 - 2028, USD Million
- TABLE 99 Nigeria Email Marketing Software Market, 2018 - 2021, USD Million
- TABLE 100 Nigeria Email Marketing Software Market, 2022 - 2028, USD Million
- TABLE 101 Nigeria Email Marketing Software Market by Vertical, 2018 - 2021, USD Million
- TABLE 102 Nigeria Email Marketing Software Market by Vertical, 2022 - 2028, USD Million
- TABLE 103 Nigeria Email Marketing Software Market by Channel, 2018 - 2021, USD Million
- TABLE 104 Nigeria Email Marketing Software Market by Channel, 2022 - 2028, USD Million
- TABLE 105 Nigeria Email Marketing Software Market by Deployment Model, 2018 - 2021, USD Million
- TABLE 106 Nigeria Email Marketing Software Market by Deployment Model, 2022 - 2028, USD Million
- TABLE 107 Nigeria Email Marketing Software Market by Application, 2018 - 2021, USD Million
- TABLE 108 Nigeria Email Marketing Software Market by Application, 2022 - 2028, USD Million
- TABLE 109 Rest of LAMEA Email Marketing Software Market, 2018 - 2021, USD Million
- TABLE 110 Rest of LAMEA Email Marketing Software Market, 2022 - 2028, USD Million
- TABLE 111 Rest of LAMEA Email Marketing Software Market by Vertical, 2018 - 2021, USD Million
- TABLE 112 Rest of LAMEA Email Marketing Software Market by Vertical, 2022 - 2028, USD Million
- TABLE 113 Rest of LAMEA Email Marketing Software Market by Channel, 2018 - 2021, USD Million
- TABLE 114 Rest of LAMEA Email Marketing Software Market by Channel, 2022 - 2028, USD Million
- TABLE 115 Rest of LAMEA Email Marketing Software Market by Deployment Model, 2018 - 2021, USD Million
- TABLE 116 Rest of LAMEA Email Marketing Software Market by Deployment Model, 2022 - 2028, USD Million
- TABLE 117 Rest of LAMEA Email Marketing Software Market by Application, 2018 - 2021, USD Million
- TABLE 118 Rest of LAMEA Email Marketing Software Market by Application, 2022 - 2028, USD Million
- TABLE 119 Key Information -Salesforce.com, Inc.
- TABLE 120 Key Information - Intuit Inc.
- TABLE 121 Key Information - HubSpot, Inc.
- TABLE 122 Key Information - Benchmark Internet Group, LLC
- TABLE 123 Key Information - Campaign Monitor
- TABLE 124 Key Information - Zoho Corporation Pvt. Ltd.
- TABLE 125 Key Information - ConvertKit LLC
- TABLE 126 Key Information - AWeber Systems, Inc.
- TABLE 127 Key Information - Jivox Corporation
- TABLE 128 Key Information - Martal Group
List of Figures
- FIG 1 Methodology for the research
- FIG 2 SWOT Analysis: Salesforce.com Inc.
- FIG 3 Recent strategies and developments: CM Group
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