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Market Research Report

Waterborne Polyurethane Market by Application (Coating, Sealant, Adhesive, and Elastomer), by Region (Europe, Asia-Pacific, North America, and RoW) - Trends & Forecast to 2019

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Waterborne Polyurethane Market by Application (Coating, Sealant, Adhesive, and Elastomer), by Region (Europe, Asia-Pacific, North America, and RoW) - Trends & Forecast to 2019
Published: May 28, 2015 Content info: 124 Pages
Description

Waterborne polyurethane (WPU) is a reactive system which is formulated using water instead of organic solvent. This results in low emission of VOC and HAPs during application and upon curing. WPU-based products are non-flamable, non-toxic, low in odor, and highly flexible. Resulting in a material of choice for various applications which need to comply with stringent environmental regulations, for instance, regulations regarding air quality. The players in the WPU market are investing extensively in the development of new and innovative products to expand the applicability areas and target new industries. The WPU market is projected to be more than $10.0 billion by 2019.

This report provides a comprehensive analysis of the WPU market. It categorizes the WPU market based on application and region. On the basis of application, coating is estimated to be the largest segment in 2014, and is projected to grow with the increased consumption from various end-use industries including automotive, building & construction, among others. The increased use of WPU to replace solvent-based polyurethane, to comply with stringent environmental regulations, is a key driver of the market. The growth in the market is also influenced by the increased consumption of WPU in rapidly growing end-use industries.

The fastest-growing application of the WPU market is sealant application segment. The high growth in this segment is due to the rapidly growing consumption of WPU based sealant in the building & construction industry, especially in the Asia-Pacific region. Europe is estimated to be the largest consumer of WPU in 2014, followed by the Asia-Pacific.

The market size of each region including Europe, Asia-Pacific, North America, and Rest of the World (RoW) is projected for 2019 in the report. The report also segments the regions into countries such as U.S., Canada, Mexico, U.K., Italy, France, Germany, China, India, Japan, Brazil, among others with a forecast of their market size along with their growth rates.

The leading players in the WPU market such as The Dow Chemical Company (U.S.), Bayer MaterialScience LLC (Germany), Axalta Coating Systems (U.S.), Henkel AG & Company (Germany), and PPG Industries Inc. (U.S.), and others are profiled in the report. The key players in this market have adopted various strategies to strengthen the market position and increase their market shares. New product launches and expansion are some of the main strategies adopted by the market players to achieve growth in the WPU market.

Table of Contents
Product Code: CH 3442

Table of Contents

1. Introduction

  • 1.1. Objectives of the Study
  • 1.2. Market Definition
  • 1.3. Market Scope
    • 1.3.1. Markets Covered
      • 1.3.1.1. Waterborne Polyurethane Market, By Application
      • 1.3.1.2. Waterborne Polyurethane, By Region
    • 1.3.2. Year
  • 1.4. Currency
  • 1.5. Package Size
  • 1.6. Limitations
  • 1.7. Stakeholders

2. Research Methodology

  • 2.1. Market Size Estimation
  • 2.2. Market Share Estimation
    • 2.2.1. Key Data From Secondary Sources
    • 2.2.2. Key Data From Primary Sources
      • 2.2.2.1. Key Industry Insights
    • 2.2.3. Assumptions

3. Executive Summary

4. Premium Insights

  • 4.1. Attractive Opportunity in Waterborne Polyurethane Market
  • 4.2. WPU Market - Top Application Segments
  • 4.3. WPU Market in Asia-Pacific Region
  • 4.4. U.S. is A Major Consumer of WPU
  • 4.5. WPU Market, By Application & By Region
  • 4.6. WPU Market: Developed vs. Developing Nations
  • 4.7. Life Cycle Analysis, By Region

5. Market Overview

  • 5.1. Introduction
  • 5.2. Market Segmentation
    • 5.2.1. Waterborne Polyurethane Market, By Application
    • 5.2.2. Waterborne Polyurethane Market, By Region
  • 5.3. Market Dynamics
    • 5.3.1. Drivers
      • 5.3.1.1. Replacement of Solvent-Based Polyurethane
      • 5.3.1.2. Growth in End-Use Industries
      • 5.3.1.3. Quality Matrix
    • 5.3.2. Restraints
      • 5.3.2.1. Sensitivity to Humidity
      • 5.3.2.2. High Cost of Waterborne Polyurethane
    • 5.3.3. Opportunities
      • 5.3.3.1. 1-K Waterborne Polyurethane Coating Systems
      • 5.3.3.2. Increasing Public Awareness
    • 5.3.4. Challenges
      • 5.3.4.1. Uneven Enforcement of Regulations
  • 5.4. Burning Issues

6. Industry Trends

  • 6.1. Introduction
  • 6.2. Value-Chain Analysis
  • 6.3. Industry Trends
  • 6.4. Porter's Five Forces
    • 6.4.1. Threat From New Entrants
    • 6.4.2. Threat From Substitutes
    • 6.4.3. Bargaining Power of Suppliers
    • 6.4.4. Bargaining Power of Buyers
    • 6.4.5. Intensity of Competitive Rivalry
  • 6.5. Strategic Benchmarking
    • 6.5.1. New Product Launches is the Most Commonly Used Market Strategy for Market Players
    • 6.5.2. New Product Launch: Upcoming Strategy to Increase Customer Base

7. Waterborne Polyurethane Market, By Application

  • 7.1. Introduction
  • 7.2. Coating
  • 7.3. Sealant
  • 7.4. Adhesive
  • 7.5. Elastomer

8. Waterborne Polyurethane Market, By Region

  • 8.1. Introduction
  • 8.2. Europe
    • 8.2.1. U.K.
    • 8.2.2. Germany
    • 8.2.3. France
    • 8.2.4. Italy
    • 8.2.5. Rest of Europe
  • 8.3. Asia Pacific
    • 8.3.1. China
    • 8.3.2. Japan
    • 8.3.3. India
    • 8.3.4. Rest of Asia-Pacific
  • 8.4. North America
    • 8.4.1. U.S.
    • 8.4.2. Canada
    • 8.4.3. Mexico
  • 8.5. RoW: Emerging Market
    • 8.5.1. Brazil

9. Competitive Landscape

  • 9.1. Overview
  • 9.2. New Product Launches
  • 9.3. Expansion
  • 9.4. Mergers and Acquisitions
  • 9.5. Partnerships, Agreements, and Collaborations

10. Company Profiles

  • 10.1. Introduction
  • 10.2. The DWO Chemical Company
    • 10.2.1. Business Overview
    • 10.2.2. Products
    • 10.2.3. Key Strategy
    • 10.2.4. Recent Developments
    • 10.2.5. SWOT Analysis
  • 10.4. Bayer Materialscience LLC
    • 10.4.1. Business Overview
    • 10.4.2. Products
    • 10.4.3. Key Strategy
    • 10.4.4. Recent Developments
    • 10.4.5. SWOT Analysis
  • 10.5. Axalta Coating Systems LLC
    • 10.5.1. Business Overview
    • 10.5.2. Products
    • 10.5.3. Key Strategy
    • 10.5.4. Recent Developments
    • 10.5.5. SWOT Analysis
  • 10.6. Henkel AG & Company
    • 10.6.1. Business Overview
    • 10.6.2. Product
    • 10.6.3. Key Strategy
    • 10.6.4. Recent Developments
    • 10.6.5. SWOT Analysis
  • 10.7. PPG Industries Inc.
    • 10.7.1. Business Overview
    • 10.7.2. Products
    • 10.7.3. Key Strategy
    • 10.7.4. Recent Developments
    • 10.7.5. SWOT Analysis
  • 10.8. BASF S.E.
    • 10.8.1. Business Overview
    • 10.8.2. Products & Services
    • 10.8.3. Key Strategy
    • 10.8.4. Recent Developments
  • 10.9. H.B. Fuller
    • 10.9.1. Business Overview
    • 10.9.2. Products & Services
    • 10.9.3. Key Strategy
    • 10.9.4. Recent Developments
  • 10.10. RPM International Inc.
    • 10.10.1. Business Overview
    • 10.10.2. Products
    • 10.10.3. Key Strategy
    • 10.10.4. Recent Developments
  • 10.11. the 3M Company
    • 10.11.1. Business Overview
    • 10.11.2. Products & Services
    • 10.11.3. Key Strategy
    • 10.11.4. Recent Developments
  • 10.12. the Sherwin-Williams Company
    • 10.12.1. Business Overview
    • 10.12.2. Products & Services
    • 10.12.3. Key Strategy
    • 10.12.4. Recent Developments

11. Appendix

  • 11.1. Discussion Guide
  • 11.2. Introducing RT: Real Time Market Intelligence
  • 11.3. Available Customizations
  • 11.4. Related Reports

List of Tables

  • Table 1: Waterborne Polyurethane Market Size, by Application, 2012-2019 ($Million)
  • Table 2: Waterborne Polyurethane Market Size, by Application, 2012-2019 (Kilotons)
  • Table 3: Coating: Market Size, By Region, 2012-2019 ($Million)
  • Table 4: Coating: Market Size, By Region, 2012-2019 (Kilotons)
  • Table 5: Sealant: Market Size, By Region, 2012-2019 ($Million)
  • Table 6: Sealant: Market Size, By Region, 2012-2019 (Kilotons)
  • Table 7: Adhesive: Market Size, By Region, 2012-2019 ($Million)
  • Table 8: Adhesive: Market Size, By Region, 2012-2019 (Kilotons)
  • Table 9: Elastomer: Market Size, By Region, 2012-2019 ($Million)
  • Table 10: Elastomer: Market Size, By Region, 2012-2019 (Kilotons)
  • Table 11: Waterborne Polyurethane Market Size, By Region, 2012-2019 ($Million)
  • Table 12: Waterborne Polyurethane Market Size, By Region, 2012-2019 (Kilotons)
  • Table 13: Europe: Market Size, By Country, 2012-2019 ($Million)
  • Table 14: Europe: Market Size, By Country, 2012-2019 (Kilotons)
  • Table 15: U.K.: Market Size, By Application, 2012-2019 ($Million)
  • Table 16: U.K.: Market Size, By Application, 2012-2019 (Kilotons)
  • Table 17: Germany: Market Size, By Application, 2012-2019 ($Million)
  • Table 18: Germany: Market Size, By Application, 2012-2019 (Kilotons)
  • Table 19: France: Market Size, By Application, 2012-2019 ($Million)
  • Table 20: France: Market Size, By Application, 2012-2019 (Kilotons)
  • Table 21: Italy: Market Size, By Application, 2012-2019 ($Million)
  • Table 22: Italy: Market Size, By Application, 2012-2019 (Kilotons)
  • Table 23: Rest of Europe: Waterborne Polyurethane Market Size, By Application, 2012-2019 ($Million)
  • Table 24: Rest of Europe: Market Size, By Application, 2012-2019 (Kilotons)
  • Table 25: Asia Pacific: Market Size, By Country, 2012-2019 ($Million)
  • Table 26: Asia Pacific: Market Size, By Country, 2012-2019 (Kilotons)
  • Table 27: China: Market Size, By Application, 2012-2019 ($Million)
  • Table 28: China: Market Size, By Application, 2012-2019 (Kilotons)
  • Table 29: Japan: Market Size, By Application, 2012-2019 ($Million)
  • Table 30: Japan: Market Size, By Application, 2012-2019 (Kilotons)
  • Table 31: India: Market Size, By Application, 2012-2019 ($Million)
  • Table 32: India: Market Size, By Application, 2012-2019 (Kilotons)
  • Table 33: Rest of Asia-Pacific: Waterborne Polyurethane Market Size, By Application, 2012-2019 ($Million)
  • Table 34: Rest of Asia-Pacific: Market Size, By Application, 2012-2019 (Kilotons)
  • Table 35: North America: Waterborne Polyurethane Market Size, By Country, 2012-2019 ($Million)
  • Table 36: North America: Market Size, By Country, 2012-2019 (Kilotons)
  • Table 37: U.S.: Market Size, By Application, 2012-2019 ($Million)
  • Table 38: U.S.: Market Size, By Application, 2012-2019 (Kilotons)
  • Table 39: Canada: Market Size, By Application, 2012-2019 ($Million)
  • Table 40: Canada: Market Size, By Application, 2012-2019 (Kilo Tons)
  • Table 41: Mexico: Market Size, By Application, 2012-2019 ($Million)
  • Table 42: Mexico: Market Size, By Application, 2012-2019 (Kilotons)
  • Table 43: RoW: Waterborne Polyurethane Market Size, By Country, 2012-2019 ($Million)
  • Table 44: RoW: Market Size, By Country, 2012-2019 (Kilotons)
  • Table 45: Brazil: Market Size, By Application, 2012-2019 ($Million)
  • Table 46: Brazil: Market Size, By Application, 2012-2019 (Kilotons)
  • Table 47: New Product Launches
  • Table 48: Expansion
  • Table 49: Mergers and Acquisitions
  • Table 50: Partnerships, Agreements, and Collaborations

List of Figures

  • Figure 1: Waterborne Polyurethane Market, By Application
  • Figure 2: Waterborne Polyurethane : Research Design
  • Figure 3: Market Size Estimation Methodology: Data Triangulation
  • Figure 4: Market Size Estimation Methodology: Bottom-Up Approach
  • Figure 5: Market Size Estimation Methodology: Top-Down Approach
  • Figure 6: Breakdown of Primary Interviews: By Company, Designation & Region
  • Figure 7: Market Size, By Application, Snapshot (2014 vs. 2019)
  • Figure 8: Market Share, By Region, 2019 (Kilotons)
  • Figure 9: WPU, Attractive Market Opportunity
  • Figure 10: Coating Application Segment, the Largest Segment
  • Figure 11: Coating Application has the Maximum Share in the Asia-Pacific Market
  • Figure 12: Europe: Low Growth Expectation
  • Figure 13: Market Projected for 2019, By Application Segment
  • Figure 14: Developing Market to Grow Faster Than the Developed Ones
  • Figure 15: Market in North America About to Enter Declining Phase
  • Figure 16: Waterborne Polyurethane Market Segmentation, By Application
  • Figure 17: Waterborne Polyurethane Market Segmentation, By Region
  • Figure 18: Replacement of Solvent-Based Polyurethane By Water-Based Polyurethane is A Major Driving Factor of the Market
  • Figure 19: Value-Chain Analysis : Major Value is Added During Product Formulation
  • Figure 20: Innovation & R&D is A Trend Among the Key Market Players
  • Figure 21: Porter's Five Forces Analysis
  • Figure 22: Strategic Benchmarking: Fiberon LLC and Timbertech Adopted Inorganic Growth Strategy for Enhancing Their Global Presence
  • Figure 23: Strategic Benchmarking: Trex Company Inc. With Major Product Launches
  • Figure 24: Development of New Products is Expected to Continue to Drive the Market Growth
  • Figure 25: Growth of Coating vs. Sealant Application Segment
  • Figure 26: Sealant is the Fastest-Growing Segment in the Waterborne Polyurethane Market
  • Figure 27: Adhesive Market, 2014 vs. 2019
  • Figure 28: Elastomer Application Segment, Developing vs. Developed Nations
  • Figure 29: Regional Snapshot (2014): High Growth Exaptation From Emerging Economies
  • Figure 30: China: A Major Waterborne Polyurethane Market Globally
  • Figure 31: Europe
  • Figure 32: Growth in the German Market
  • Figure 33: Asia Pacific: Waterborne Polyurethane Market Snapshot - Most Lucrative Opportunities
  • Figure 34: China: Largest WPU Market Globally
  • Figure 35: North America
  • Figure 36: Companies Have Been Adopting New Product Launch as the Key Growth Strategy Over the Last Four Years
  • Figure 37: Battle for Market Share: New Product Launch Comprise is the Key Strategy
  • Figure 38: Regional Revenue Mix of Top-5 Market Players
  • Figure 39: The DWO Chemical Company: Business Overview
  • Figure 40: The DWO Chemical Company: SWOT Analysis
  • Figure 41: Bayer Material science LLC: Business Overview
  • Figure 42: Bayer Material science LLC: SWOT Analysis
  • Figure 43: Axalta Coating Systems LLC: Business Overview
  • Figure 44: Axalta Coating Systems LLC: SWOT Analysis
  • Figure 45: Henkel AG & Company: Business Overview
  • Figure 46: Henkel AG & Company: SWOT Analysis
  • Figure 47: PPG Industries Inc.: Business Overview
  • Figure 48: PPG Industries Inc.: SWOT Analysis
  • Figure 49: BASF S.E.: Business Overview
  • Figure 50: H.B. Fuller: Business Overview
  • Figure 51: RPM International Inc.: Business Overview
  • Figure 52: The 3M Company: Business Overview
  • Figure 53: The Sherwin-Williams Company: Business Overview
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