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Market Research Report

Shortenings Market by Key Ingredient (Oil, Butter, Lard, Tallow), Source (Vegetable, Animal), Variant (Solid, Liquid, All-purpose, Cake/Icing), Application (Bakery, Confectionery, Snacks & Savory), and Region - Global Forecast to 2022

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Shortenings Market by Key Ingredient (Oil, Butter, Lard, Tallow), Source (Vegetable, Animal), Variant (Solid, Liquid, All-purpose, Cake/Icing), Application (Bakery, Confectionery, Snacks & Savory), and Region - Global Forecast to 2022
Published: March 16, 2017 Content info: 166 Pages
Description

"Shortenings market is projected to grow at a CAGR of 4.2%"

The shortenings market is projected to grow at a CAGR of 4.2% from 2017 and reach USD 4.57 billion by 2022. The demand for shortenings is projected to grow, owing to the developments in industries such as bakery, confectionery, and snacks & savory, and the growth in demand for convenience food products in the Asia-Pacific region drives the shortenings market.

"Oil segment, by key ingredient, is projected to be the fastest-growing"

Vegetable oil such as palm oil is widely grown in most Asia-Pacific countries and it is also the most economic source of oil to manufacture shortenings at a global level. The oil segment, by key ingredient, is projected to grow at the highest CAGR from 2017 to 2022, in terms of value. Oil is extensively used for manufacturing wide range of shortenings such as cake shortenings, all-purpose shortenings, and solid shortenings due to its availability and low cost. Asia being the center for the production and consumption trends for the global shortenings market, oil, particularly palm oil, in Asia is estimated to be the key driver in the future, with a prime focus on convenience foods in China and India.

"Asia-Pacific is projected to be the fastest-growing region in the market."

The Asia-Pacific region accounted for the largest share, in terms of both value and volume, in the global shortenings market, in 2016. The industrial applications and technologies involved in oil processing are changing rapidly in the Asia-Pacific countries, especially the sub-continent. This region comprises developing economies such as China and India, which are the largest consumers of fats & oils in the world, and Indonesia and Malaysia, which are the largest producers of palm oil.

Break-up of Primaries:

  • By Company Type: Tier 1 - 50 %, Tier 2 - 22%, and Tier 3 - 28%
  • By Designation: C level - 28%, Director level - 22%, and Others - 50%
  • By Region: North America - 59%, Asia-Pacific - 22%, Europe - 11%, and RoW - 08%

The market is dominated by key players such as Archer Daniels Midland Company (U.S.), Cargill (U.S.), AAK AB (Sweden), Wilmar International Limited (Singapore), and Bunge Limited (U.S.). Other players in this segment include Manildra Group (Australia), Associated British Foods (U.K.), Ventura Foods, LLC (U.S.), ConAgra Brands (U.S.), and International Foodstuff Company Holdings Limited (UAE)

Research Coverage:

The report provides an analysis on the shortenings market across different industry verticals and regions. It aims at estimating the market size and future growth potential of this market across different segments such key ingredient, source, variant, application, and regions. Furthermore, the report also includes an in-depth competitive analysis of the key players in the market along with their company profiles, SWOT analysis, recent developments, and key market strategies.

Key Benefits of Buying the Report:

The report will help the market leaders/new entrants in this market by providing them the closest approximations of the revenue numbers for the overall shortenings market and the subsegments. This report will help stakeholders to better understand the competitor landscape and gain more insights to better position their businesses and make suitable go-to-market strategies. The report also helps the stakeholders to understand the pulse of the market and provides them information on key market drivers, restraints, challenges, and opportunities.

Table of Contents
Product Code: FB 5083

TABLE OF CONTENTS

1. INTRODUCTION

  • 1.1. OBJECTIVES OF THE STUDY
  • 1.2. MARKET DEFINITION
  • 1.3. STUDY SCOPE
    • 1.3.1. GEOGRAPHIC SCOPE
  • 1.4. PERIODIZATION CONSIDERED
  • 1.5. CURRENCY
  • 1.6. UNIT
  • 1.7. STAKEHOLDERS
  • 1.8. LIMITATIONS

2. RESEARCH METHODOLOGY

  • 2.1. RESEARCH DATA
    • 2.1.1. SECONDARY DATA
      • 2.1.1.1. Key data from secondary sources
    • 2.1.2. PRIMARY DATA
      • 2.1.2.1. Key data from primary sources
      • 2.1.2.2. Breakdown of primaries by company type, designation & region
  • 2.2. MARKET SIZE ESTIMATION
  • 2.3. MARKET BREAKDOWN & DATA TRIANGULATION
  • 2.4. RESEARCH ASSUMPTIONS
  • 2.5. MACROECONOMIC INDICATORS
    • 2.5.1. DEVELOPING ECONOMIES WITH EMERGING MIDDLE-INCOME POPULATION AND INCREASING PER CAPITA INCOME & CONSUMPTION

3. EXECUTIVE SUMMARY

4. PREMIUM INSIGHTS

  • 4.1. OVERVIEW OF GLOBAL SHORTENINGS MARKET
  • 4.2. KEY SHORTENING MARKETS
  • 4.3. SHORTENINGS MARKET, BY KEY INGREDIENT
  • 4.4. ASIA-PACIFIC DOMINATED GLOBAL SHORTENINGS MARKET
  • 4.5. SHORTENINGS MARKET FOR F&B, BY SUB-SEGMENT

5. MARKET OVERVIEW

  • 5.1. INTRODUCTION
  • 5.2. MARKET SEGMENTATION
  • 5.3. MARKET DYNAMICS
    • 5.3.1. DRIVERS
      • 5.3.1.1. Rise in demand for shortenings in bakery products due to increasing demand for baked foods
        • 5.3.1.1.1. Changing lifestyles causing rise in demand for bakery products
        • 5.3.1.1.2. Rise in demand for shortenings in bakery products
    • 5.3.2. RESTRAINTS
      • 5.3.2.1. Health concerns related to excessive consumption of fats & oils
    • 5.3.3. OPPORTUNITIES
      • 5.3.3.1. Demand for low-calorie products from consumers
      • 5.3.3.2. Emerging applications of baking ingredients
    • 5.3.4. CHALLENGES
      • 5.3.4.1. Increase in usage of substitutes for shortenings
      • 5.3.4.2. Demand for clean label products from consumers

6. INDUSTRY TRENDS

  • 6.1. INTRODUCTION
  • 6.2. VALUE CHAIN ANALYSIS
    • 6.2.1. INTERNATIONAL PATENTS FOR SHORTENINGS

7. SHORTENINGS MARKET, BY SOURCE

  • 7.1. INTRODUCTION
  • 7.2. VEGETABLE SHORTENINGS
  • 7.3. ANIMAL SHORTENINGS

8. SHORTENINGS MARKET, BY KEY INGREDIENT

  • 8.1. INTRODUCTION
  • 8.2. OIL
  • 8.3. BUTTER
  • 8.4. LARD
  • 8.5. TALLOW
  • 8.6. OTHERS

9. SHORTENINGS MARKET, BY VARIANT

  • 9.1. INTRODUCTION
  • 9.2. SOLID SHORTENING
  • 9.3. LIQUID SHORTENING
  • 9.4. CAKE/ICING SHORTENING
  • 9.5. ALL-PURPOSE SHORTENING
  • 9.6. OTHER SHORTENING VARIANTS

10. SHORTENINGS MARKET, BY APPLICATION

  • 10.1. INTRODUCTION
  • 10.2. BAKERY PRODUCTS
  • 10.3. SNACKS & SAVORY PRODUCTS
  • 10.4. CONFECTIONERY PRODUCTS
  • 10.5. OTHER APPLICATIONS

11. SHORTENINGS MARKET, BY REGION

  • 11.1. INTRODUCTION
  • 11.2. NORTH AMERICA
  • 11.3. EUROPE
  • 11.4. ASIA-PACIFIC
  • 11.5. REST OF THE WORLD

12. SHORTENINGS, BY PROCESS

  • 12.1. INTRODUCTION
  • 12.2. EDIBLE OIL PRODUCTION PROCESS
  • 12.3. HYDROGENATION
  • 12.4. FRACTIONATION
  • 12.5. INTERESTERIFICATION

13. SHORTENINGS, BY BRAND

  • 13.1. INTRODUCTION
  • 13.2. NOVALIPID
  • 13.3. EXTEND
  • 13.4. CLEAR VALLEY
  • 13.5. WESSON
  • 13.6. SANSTRANS

14. COMPETITIVE LANDSCAPE

  • 14.1. OVERVIEW
  • 14.2. SHORTENINGS MARKET SHARE ANALYSIS
  • 14.3. COMPETITIVE SITUATION & TRENDS
    • 14.3.1. EXPANSIONS & INVESTMENTS
    • 14.3.2. ACQUISITIONS
    • 14.3.3. JOINT VENTURES, COLLABORATIONS, AGREEMENTS, AND PARTNERSHIPS
    • 14.3.4. NEW PRODUCT LAUNCHES

15. COMPANY PROFILES (Business overview, Products offered, Recent developments, SWOT analysis, MnM view)*

  • 15.1. INTRODUCTION
  • 15.2. CARGILL
  • 15.3. BUNGE LIMITED
  • 15.4. CONAGRA BRANDS
  • 15.5. WILMAR INTERNATIONAL LIMITED
  • 15.6. ARCHER DANIELS MIDLAND COMPANY
  • 15.7. INTERNATIONAL FOODSTUFF COMPANY HOLDINGS LIMITED (IFFCO)
  • 15.8. VENTURA FOODS, LLC
  • 15.9. MANILDRA GROUP
  • 15.10. AAK AB
  • 15.11. ASSOCIATED BRITISH FOODS PLC (ABF)

*Details on Business overview, Products offered, Recent developments, SWOT analysis, MnM view might not be captured in case of unlisted companies.

16. APPENDIX

  • 16.1. KEY INDUSTRY INSIGHTS
  • 16.2. DISCUSSION GUIDE
  • 16.3. KNOWLEDGE STORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
  • 16.4. INTRODUCING RT: REAL-TIME MARKET INTELLIGENCE
  • 16.5. AVAILABLE CUSTOMIZATIONS
  • 16.6. AUTHOR DETAILS

LIST OF TABLES

  • TABLE 1: INTERNATIONAL PATENTS RELATED TO SHORTENINGS, 1919 TO 2013
  • TABLE 2: SHORTENINGS MARKET SIZE, BY SOURCE, 2015-2022 (USD MILLION)
  • TABLE 3: SHORTENINGS MARKET SIZE, BY SOURCE, 2015-2022 (KT)
  • TABLE 4: VEGETABLE SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
  • TABLE 5: VEGETABLE SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (KT)
  • TABLE 6: ANIMAL SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (USD MILLION
  • TABLE 7: ANIMAL SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (KT)
  • TABLE 8: SHORTENINGS MARKET SIZE, BY KEY INGREDIENT, 2015-2022 (USD MILLION)
  • TABLE 9: SHORTENINGS MARKET SIZE, BY KEY INGREDIENT, 2015-2022 (KT)
  • TABLE 10: OIL-BASED SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
  • TABLE 11: OIL-BASED SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (KT)
  • TABLE 12: BUTTER-BASED SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
  • TABLE 13: BUTTER-BASED SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (KT)
  • TABLE 14: LARD-BASED SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
  • TABLE 15: LARD-BASED SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (KT)
  • TABLE 16: TALLOW-BASED SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
  • TABLE 17: TALLOW-BASED SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (KT)
  • TABLE 18: OTHERS: SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
  • TABLE 19: OTHERS: SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (KT)
  • TABLE 20: TYPICAL SOLID FAT CONTENT (SFC) VALUES FOR SHORTENINGS
  • TABLE 21: SHORTENINGS MARKET SIZE, BY VARIANT, 2015-2022 (USD MILLION)
  • TABLE 22: SHORTENINGS MARKET SIZE, BY VARIANT, 2015-2022 (KT)
  • TABLE 23: SOLID SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
  • TABLE 24: LIQUID SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
  • TABLE 25: CAKE/ICING SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
  • TABLE 26: ALL-PURPOSE SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
  • TABLE 27: OTHER SHORTENING VARIANTS MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
  • TABLE 28: SHORTENINGS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION)
  • TABLE 29: SHORTENINGS MARKET SIZE, BY APPLICATION, 2015-2022 (KT)
  • TABLE 30: BAKERY SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
  • TABLE 31: BAKERY SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (KT)
  • TABLE 32: SNACKS & SAVORY SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
  • TABLE 33: SNACKS & SAVORY SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (KT)
  • TABLE 34: CONFECTIONERY SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
  • TABLE 35: CONFECTIONERY SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (KT)
  • TABLE 36: OTHER APPLICATIONS MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
  • TABLE 37: OTHER APPLICATIONS MARKET SIZE, BY REGION, 2015-2022 (KT)
  • TABLE 38: GLOBAL SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
  • TABLE 39: GLOBAL SHORTENINGS MARKET SIZE, BY REGION, 2015-2022 (KT)
  • TABLE 40: NORTH AMERICA: SHORTENINGS MARKET SIZE, BY COUNTRY, 2015-2022 (USD MILLION)
  • TABLE 41: NORTH AMERICA: SHORTENINGS MARKET SIZE, BY COUNTRY, 2015-2022 (KT)
  • TABLE 42: NORTH AMERICA: SHORTENINGS MARKET SIZE, BY SOURCE, 2015-2022 (USD MILLION)
  • TABLE 43: NORTH AMERICA: SHORTENINGS MARKET SIZE, BY SOURCE, 2015-2022 (KT)
  • TABLE 44: NORTH AMERICA: SHORTENINGS MARKET SIZE, BY KEY INGREDIENT, 2015-2022 (USD MILLION)
  • TABLE 45: NORTH AMERICA: SHORTENINGS MARKET SIZE, BY KEY INGREDIENT, 2015-2022 (KT)
  • TABLE 46: NORTH AMERICA: SHORTENINGS MARKET SIZE, BY VARIANT, 2015-2022 (USD MILLION)
  • TABLE 47: NORTH AMERICA: SHORTENINGS MARKET SIZE, BY VARIANT, 2015-2022 (KT)
  • TABLE 48: NORTH AMERICA: SHORTENINGS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION)
  • TABLE 49: NORTH AMERICA: SHORTENINGS MARKET SIZE, BY APPLICATION, 2015-2022 (KT)
  • TABLE 50: EUROPE: SHORTENINGS MARKET SIZE, BY COUNTRY, 2015-2022 (USD MILLION)
  • TABLE 51: EUROPE: SHORTENINGS MARKET SIZE, BY COUNTRY, 2015-2022 (KT)
  • TABLE 52: EUROPE: SHORTENINGS MARKET SIZE, BY SOURCE, 2015-2022 (USD MILLION)
  • TABLE 53: EUROPE: SHORTENINGS MARKET SIZE, BY SOURCE, 2015-2022 (KT)
  • TABLE 54: EUROPE: SHORTENINGS MARKET SIZE, BY KEY INGREDIENT, 2015-2022 (USD MILLION)
  • TABLE 55: EUROPE: SHORTENINGS MARKET SIZE, BY KEY INGREDIENT, 2015-2022 (KT)
  • TABLE 56: EUROPE: SHORTENINGS MARKET SIZE, BY VARIANT, 2015-2022 (USD MILLION)
  • TABLE 57: EUROPE: SHORTENINGS MARKET SIZE, BY VARIANT, 2015-2022 (KT)
  • TABLE 58: EUROPE: SHORTENINGS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION)
  • TABLE 59: EUROPE: SHORTENINGS MARKET SIZE, BY APPLICATION, 2015-2022 (KT)
  • TABLE 60: ASIA-PACIFIC: SHORTENINGS MARKET SIZE, BY COUNTRY, 2015-2022 (USD MILLION)
  • TABLE 61: ASIA-PACIFIC: SHORTENINGS MARKET SIZE, BY COUNTRY, 2015-2022 (KT)
  • TABLE 62: ASIA-PACIFIC: SHORTENINGS MARKET SIZE, BY SOURCE, 2015-2022 (USD MILLION)
  • TABLE 63: ASIA-PACIFIC: SHORTENINGS MARKET SIZE, BY SOURCE, 2015-2022 (KT)
  • TABLE 64: ASIA-PACIFIC: SHORTENINGS MARKET SIZE, BY KEY INGREDIENT, 2015-2022 (USD MILLION)
  • TABLE 65: ASIA-PACIFIC: SHORTENINGS MARKET SIZE, BY KEY INGREDIENT, 2015-2022 (KT)
  • TABLE 66: ASIA-PACIFIC: SHORTENINGS MARKET SIZE, BY VARIANT, 2015-2022 (USD MILLION)
  • TABLE 67: ASIA-PACIFIC: SHORTENINGS MARKET SIZE, BY VARIANT, 2015-2022 (KT)
  • TABLE 68: ASIA-PACIFIC: SHORTENINGS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION)
  • TABLE 69: ASIA-PACIFIC: SHORTENINGS MARKET SIZE, BY APPLICATION, 2015-2022 (KT)
  • TABLE 70: ROW: SHORTENINGS MARKET SIZE, BY COUNTRY, 2015-2022 (USD MILLION)
  • TABLE 71: ROW: SHORTENINGS MARKET SIZE, BY COUNTRY, 2015-2022 (KT)
  • TABLE 72: ROW: SHORTENINGS MARKET SIZE, BY SOURCE, 2015-2022 (USD MILLION)
  • TABLE 73: ROW: SHORTENINGS MARKET SIZE, BY SOURCE, 2015-2022 (KT)
  • TABLE 74: ROW: SHORTENINGS MARKET SIZE, BY KEY INGREDIENT, 2015-2022 (USD MILLION)
  • TABLE 75: ROW: SHORTENINGS MARKET SIZE, BY KEY INGREDIENT, 2015-2022 (KT)
  • TABLE 76: ROW: SHORTENINGS MARKET SIZE, BY VARIANT, 2015-2022 (USD MILLION)
  • TABLE 77: ROW: SHORTENINGS MARKET SIZE, BY VARIANT, 2015-2022 (KT)
  • TABLE 78: ROW: SHORTENINGS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION)
  • TABLE 79: ROW: SHORTENINGS MARKET SIZE, BY APPLICATION, 2015-2022 (KT)
  • TABLE 80: EXPANSIONS & INVESTMENTS, 2012-2016
  • TABLE 81: ACQUISITIONS, 2012-2016
  • TABLE 82: JOINT VENTURES, COLLABORATIONS, AGREEMENTS, AND PARTNERSHIPS, 2012-2016
  • TABLE 83: NEW PRODUCT LAUNCHES, 2012-2016

LIST OF FIGURES

  • FIGURE 1: SHORTENINGS MARKET SEGMENTATION
  • FIGURE 2: SHORTENINGS MARKET: RESEARCH DESIGN
  • FIGURE 3: MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH
  • FIGURE 4: MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH
  • FIGURE 5: DATA TRIANGULATION METHODOLOGY
  • FIGURE 6: GLOBAL GDP AT CURRENT PRICES FROM 2010 TO 2020 (USD BILLION)
  • FIGURE 7: U.S., CHINA, JAPAN, GERMANY & U.K. THE TOP FIVE ECONOMIES BASED ON GDP (PPP) IN 2015
  • FIGURE 8: ASIA-PACIFIC MIDDLE-CLASS TO HOLD LARGEST SHARE IN GLOBAL POPULATION BY 2030
  • FIGURE 9: INCREASE IN GLOBAL PER CAPITA DISPOSABLE INCOME, 2010-2014
  • FIGURE 10: GLOBAL SHORTENINGS MARKET SIZE, BY REGION, 2017-2022 (USD MILLION)
  • FIGURE 11: OIL TO HOLD LARGEST SHARE OF SHORTENINGS MARKET, BY KEY INGREDIENT, DURING 2017-2022 (USD MILLION)
  • FIGURE 12: BAKERY PRODUCTS TO ACCOUNT FOR LARGEST SHARE OF SHORTENINGS APPLICATION MARKET DURING 2017-2022
  • FIGURE 13: ASIA-PACIFIC TO RECORD HIGHEST GROWTH IN GLOBAL SHORTENINGS MARKET DURING 2017-2022
  • FIGURE 14: FAVORABLE FUNCTIONALITIES AND GROWTH IN DEVELOPING REGIONS DRIVING SHORTENINGS MARKET
  • FIGURE 15: EMERGING MARKETS TO DRIVE GROWTH OF GLOBAL SHORTENINGS MARKET
  • FIGURE 16: ASIA-PACIFIC SHORTENINGS MARKET POISED FOR ROBUST GROWTH DURING 2017-2022
  • FIGURE 17: OIL SEGMENT TO RECORD HIGHEST GROWTH IN SHORTENINGS MARKET, BY KEY INGREDIENT, DURING 2017-2022
  • FIGURE 18: OIL SEGMENT HOLDS LARGEST SHARE IN ASIA-PACIFIC SHORTENINGS MARKET, BY KEY INGREDIENT, IN 2016
  • FIGURE 19: BAKERY PRODUCTS TO HOLD LARGEST SHARE IN F&B SHORTENINGS MARKET DURING 2017-2022 (USD MILLION)
  • FIGURE 20: SHORTENINGS MARKET SEGMENTATION
  • FIGURE 21: RISING DEMAND FOR BAKERY & CONFECTIONERY PRODUCTS AND PROCESSED FOODS THE KEY DRIVER OF SHORTENINGS MARKET
  • FIGURE 22: EUROPEAN PER CAPITA CONSUMPTION OF FINE BAKED GOODS DURING 2009-2014 (KILOGRAMS)
  • FIGURE 23: VALUE CHAIN ANALYSIS: MAJOR VALUE ADDITION TAKES PLACE DURING MANUFACTURING AND ASSEMBLY
  • FIGURE 24: SHORTENINGS: INTERNATIONAL PATENTS FILING TREND
  • FIGURE 25: SHORTENINGS MARKET SIZE, BY SOURCE, 2017 VS. 2022 (USD MILLION)
  • FIGURE 26: SHORTENINGS MARKET SIZE, BY KEY INGREDIENT, 2017 VS. 2022 (USD MILLION)
  • FIGURE 27: SHORTENINGS MARKET SIZE, BY VARIANT, 2017 VS. 2022 (USD MILLION )
  • FIGURE 28: SHORTENINGS MARKET SIZE, BY APPLICATION, 2017 VS. 2022 (USD MILLION)
  • FIGURE 29: GEOGRAPHIC SNAPSHOT: EMERGING NEW HOTSPOTS FOR SHORTENINGS MARKET, CAGR% (2017-2022)
  • FIGURE 30: ASIA-PACIFIC SHORTENINGS MARKET SNAPSHOT
  • FIGURE 31: EXPANSIONS & INVESTMENTS THE MOST PREFERRED STRATEGY AMONG COMPANIES IN SHORTENINGS MARKET DURING 2012-2016
  • FIGURE 32: SHORTENINGS MARKET SHARE (DEVELOPMENTS), BY KEY PLAYER, 2015 - 2016
  • FIGURE 33: EXPANSIONS & INVESTMENTS AND ACQUISITIONS FUELED GROWTH & INNOVATION IN THE SHORTENINGS MARKET DURING 2012-2016
  • FIGURE 34: GEOGRAPHIC REVENUE MIX OF TOP FIVE SHORTENINGS PRODUCERS
  • FIGURE 35: CARGILL: COMPANY SNAPSHOT
  • FIGURE 36: CARGILL: SWOT ANALYSIS
  • FIGURE 37: BUNGE LIMITED: COMPANY SNAPSHOT
  • FIGURE 38: BUNGE LIMITED: SWOT ANALYSIS
  • FIGURE 39: CONAGRA BRANDS: COMPANY SNAPSHOT
  • FIGURE 41: WILMAR INTERNATIONAL LIMITED: COMPANY SNAPSHOT
  • FIGURE 42: WILMAR INTERNATIONAL LIMITED: SWOT ANALYSIS
  • FIGURE 43: ARCHER DANIELS MIDLAND COMPANY: COMPANY SNAPSHOT
  • FIGURE 44: ARCHER DANIELS MIDLAND COMPANY: SWOT ANALYSIS
  • FIGURE 45: AAK AB: COMPANY SNAPSHOT
  • FIGURE 46: ASSOCIATED BRITISH FOODS PLC: COMPANY SNAPSHOT
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